Many of you know such companies as Oriflame, Amway, Avon, etc. They are organized on the principle of network marketing, or in another way, a financial pyramid. Let's take a closer look at the development of "our own business" on the example of Amway. The main direction of this organization is to attract new distributors, and therefore new investments, since having entered into full ownership of "own business" the lucky one must buy products to ensure goods turnover. The marketing plan of the Amway is quite simple: an NPA (independent Amway entrepreneur) buying a starter pack that contains several pieces of paper (contracts, catalogs, etc.) is well “processed” by a higher normative (popularly called a sponsor). This same sponsor is a mentor and part-time personal “motivator”. He will endlessly name and ask how things are going, and if help is needed, etc. After all, he himself is interested in the link of his pyramid leading to it as many new links as possible. This, in fact, is the mythical marketing plan of the Amway. The more people you bring, the more bonuses you will get from a huge system called the financial pyramid. But the money that this very pyramid earns goes to its top to the "founding fathers".
Recently, there have been prospects for the development of e-commerce, that is, the opportunity to transfer the marketing plan of Amway to wide spaces of the Internet resource. This new idea appeared due to the fact that recently the business began to flow smoothly into the online system, which, I must say, only improves the interaction with potential customers. In addition, advertising in this context also works much more efficiently, because today there are billions of users worldwide registered on the Internet, and you don’t have to go anywhere, call, fly, etc., you can do everything while sitting on an armchair on your computer. Today, there are various forms of e-commerce. Many large companies have long developed electronic stores along with conventional ones.
So the representatives of network marketing decided to keep up with the progress and begin to reorganize their marketing plan of amway for use on the Internet.
Just imagine how many potential distributors they see on the Internet, which can be recruited and trained virtually. In addition, the sale of goods and teaching aids (books, video and audio recordings, tickets to seminars, etc.) can also be sold online.
The only thing that puzzles the leaders of network marketing is that with this development of technical equipment, the psychological connection that they establish in face-to-face meetings is increasingly weakened. And this means that the degree of their influence on the human subconscious will decrease, up to the point where they can not control the actions of their subordinates. Therefore, representatives of the "pyramidal systems" cannot yet completely go to the Internet, and thank God. So I want to say: "beware of scammers!".
Smart educated people with a stable income, having listened to the marketing plan of the Amway, will immediately realize that they are bred, and will never agree to become a link in the financial pyramid, as sooner or later (often it takes three to five years of life!) Hopes for " the bright future "is crumbling, but the person does not receive the promised financial well-being. By that time, the “loser businessman” was spending an impressive amount of money (giving it to the company!), Families often collapsed, parents abandoned their children, and friends stopped communicating. And in the end, the person is left without work, family and friends.
Of course, not everything is so pessimistic, it happens in different ways, sometimes people just return to their previous place of work and eventually just laugh at this fact of their biography.