Proper presentation design is the key to your success

A computer presentation is a very convenient way to concisely, but colorfully convey to your interlocutors the most important ideas. The combination of text, graphs, diagrams, pictures, sound accompaniment helps the speaker to quickly and clearly convey the necessary information to the target audience. Unfortunately, not all experts understand that the presentation design must obey certain rules: otherwise it will turn out to be a meaningless set of slides. A good example of presentation design can be found on training sites, in manuals or peeped by more experienced colleagues. In addition, there is a special educational literature (the same textbook on computer science for the school), with which you can learn how to successfully perform this creative work. Below are the basic rules for presentation design. They will help to make a script, maintain the structure, organize the correct flow of information.

presentation design

Presentation design. Material Requirement

You need to start work by understanding the objectives of the presentation, the conditions for its display and the target audience for which it is intended. There are presentations for public demonstrations, mailing, and personal meetings. Each of them is not like the other. The order of the slides should be logical and fully consistent with the theme of the presentation. Proper presentation design is the most important component of its success. Slides should follow in this order:

  1. Title.
  2. Slide containing a presentation plan.
  3. The main content, if necessary divided into parts (chapters).
  4. Conclusions or conclusion.
  5. Page with signature and thanks to the audience.

General presentation requirements

presentation rules

  1. Use a simple and concise design. Stand all the slides in one style, best of all - the style of the company. Make out similar slides in the same way (for example, headings, text, subsections, etc.).
  2. Remember: presentation design requires that each slide has its own title and number, but the date is set only on the very first, or on the very last frame. If two slides are named the same, then the word “continuation” should be present on each subsequent slide. For example: soil features. Continuation 1.
  3. Do not select colors that are too bright or too pale. The main thing is not subjective beauty, but clarity of presentation and readability.
    presentation presentation example
  4. Do not write a lot of text on the slides, place only theses there: they briefly accompany the presentation.
  5. Come up with very short headlines and don't put an end to them: this is a general requirement.
  6. Strictly follow all spelling rules.

Design Tips

If you don’t know how to create presentations, you don’t have any artistic abilities, or you write with mistakes, seek help from people who do not have these shortcomings. Remember: a presentation is the face of your company and yours. It is the presentation that creates the first impression, it also carries a great semantic load, helping you convey the competent and necessary information to the assembled target audience.


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