Verbal impact is the most effective tool that is needed in business. Without the right word, you cannot succeed. All entrepreneurial activity is based on communication. Anyone who knows how to make good money has excellent communication skills, the gift of persuasion and argumentation. This can be learned.
The technique of verbal persuasion includes the following elements - diction, literacy, volume, facial expression control, gestures, the correct setting of stress, observance of intonation, pauses. A word idle is not able to convince the opponent 100%. Confirming his words with deeds, with concrete examples, a person more easily achieves his goal in relation to partners or competitors.
Often during negotiations, elections, building strategies, games, working in stock markets, for example, such as forex , it is required to use methods of persuasion. To convince - means to clarify, prove the correctness and necessity of certain actions, behavior, decisions, etc.
Convincing another person is not easy. If the opponent is confident that he is right, not used to “giving up”, it will be difficult to act on him with a word, a clear and structured argument will be required, with which the other side will take the desired position.
Argumentation is the basis of belief. There are many tactics, here are the most interesting.
To do this, a good emotional contact is made with the interlocutor. With the help of a joke, a compliment, a smile. A positive attitude, calm, relaxed atmosphere are the most suitable tools.
To translate the conversation on a pleasant topic, to connect the situation with one’s own life story, an anecdotal case, that is, “catch on” to a certain, non-critical point - something that everyone agrees with, and build a dialogue, constantly addressing it.
At the beginning of the conversation, the opponent is asked to answer a large number of questions that are related to the content of the problem. Stimulating the imagination will help to incline him to the desired position.
Immediately inform the interlocutor of the essence of the matter, not to give him time to think everything over, not to include in the speech any introductory notes, hints about the situation.
When convincing another person, it is important to remember that conversation should not go into the category of dispute. Tact, friendliness, openness, perseverance will help in this.