Today, one of the most popular trading floors in our country is the Yandex.Market.ru service. Many customers here want to leave a review after purchasing this or that product. Most of them are driven by pleasant sensations after the purchase, but there are also those whom the received goods did not satisfy, and the person wants to share his dissatisfaction with the widest possible audience. In any case, everything turns out to be not so simple, and we will talk about what exactly are the difficulties.
Service History
Previously, leaving feedback about the store on Yandex.Market was not difficult. The site was first launched back in 2000 and at that time did not have sensible protection from winding up reviews, and users rarely made money in similar ways. Today, the service is a complex structure that regulates the ratings of registered stores not only according to the opinions of customers, but also by decision of the site’s employees themselves. By the way, they also carry out the moderation of customer opinions.
Key customer complaints
Often, users complain that their real reviews are not published without explanation. At the same time, in their opinion, on the site itself is a lot of win-win eulogy. Special disputes around itself are collected at the Yandex.Market by the Svyaznoy store. 60 thousand users managed to leave a review about it in just 14 months of work on the site, which, frankly, does not look quite realistic. For comparison, one more popular store in the country, which has occupied its niche on the trading platform for 11 years, can be cited. We are talking about Eldorado, leave a review on Yandex.Market about which only 130 thousand customers have received all the time.
The importance of reviews
Before making a certain purchase through the Internet without the ability to “feel” the goods on their own, each client will definitely read the opinions of other people who have already ordered this thing. It is on the basis of someone else’s story that the user forms the decision whether to cooperate with a particular store or not.
The lack of such opinions is also alarming, therefore, the seller himself is more interested in leaving a review on Yandex.Market than the customer. It is on the basis of the number of such positive or negative opinions of customers that the rating of stores is formed, they are evaluated on a five-star scale.
Rating formation
In addition to the opinions of ordinary users, a weighty argument for increasing the rating is the conclusion of the quality service of the site itself. By the way, the indicator visible to customers (the number of stars) is based only on estimates for the last 90 days, so it can constantly change. Actually, such a floating rating also motivates stores to constantly attract new customers and go to deception by buying reviews.
Quality control from the service
Employees of the service cannot leave feedback about Svyaznoy on Yandex.Market or any other store, and this is not necessary. Their control is to check the operability of the operators. Thus, employees call stores on the phone numbers indicated on the website and make test orders at the very beginning or at the end of the working day. At the same time, their communication with customers, the relevance of the proposals, the conformity of the prices indicated on the page with those voiced to the client and so on are evaluated.
Real opinions are already formed on the product itself, personal communication with employees and other features, therefore, they can be very different. For example, according to one of the real reviews on the forum, which did not pass moderation, the same Svyaznoy promised the client to receive the goods in a week by phone, and then simply did not send it and did not even warn about it.
How to leave feedback on Yandex.Market
So, the main rule for this is the need to register on the site, only official users can share their opinions with other buyers. To do this, you can manually go through this procedure or use the form of the proposed social networks, all information will be taken from there.
Before leaving a review on Yandex.Market directly from the site page, you must find the store and the goods ordered in it, select the "Store reviews" section. On the page that opens, find the “Leave a Reply” button and then follow the instructions.
Second way
You can leave a comment on Yandex.Market about the Shintorg store and many others directly from the store’s website. To do this, find the appropriate section on the official resource. In this case, the user will be directed to a slightly different external page, but all the lines will be the same.
Moderation Stages
The entire verification time takes about 1-3 days. To make the opinion of a product or store accessible to everyone, first the review goes through an automatic filtering system, and then it is viewed directly by employees. Automatic verification is divided into account verification and IP addresses. The principles of operation of all stages were not disclosed by the organization, so as not to provoke an increase in "markups", but the rules in them are apparently too rigid, since a huge number of real customer opinions do not pass the test.
Key review requirements
Before leaving a review on Yandex.Market, these rules must be read. First of all, the verification system identifies the reality of the registered account. This is done by determining his age, activity, repetition of actions, frequency of posting reviews and other suspicious activity. That is, employees fully read user data.
Next, it checks the frequency of visits to the site from this IP address, whether there are a lot of accounts registered on it, whether it is on the black list, and so on. That is, if one device has several users, then not everyone will be able to leave reviews, perhaps the verification system will invalidate all at once and even delete existing reviews published previously.
The content of the reviews themselves is checked by employees, but they reach them in small quantities, as they are eliminated mainly at the previous stages.
Additional terms
So, in addition to the requirements listed above, you can leave a response on Yandex.Market about Shintorg, which is registered relatively recently, and about trade “veterans” only once. Almost all repeated reviews are rejected, it is motivated by futility. Allegedly, the opinions of one and the same person often do not reveal any new details, and for a resource it is important to benefit customers and disclose information about products from different angles.
It is interesting that a review will be considered repeated if the moderators do not find new significant information in it.
Editing an existing published review is generally not recommended, since it will no longer be possible to restore its initial version, and the corrected version can be easily “banned”, and then the opinion of a specific buyer will disappear on the service altogether. By the way, they will reject the review if they consider the changed data not so important. In the case when the opinion was radically changed, but still the test did not pass, you can challenge the decision of the moderators through the feedback form, but there are no guarantees that the employees will change the situation.
How to bypass filtering
If a client really wants to leave a review on Yandex.Market about Sportmaster, Eldorado, Ozone or another store, even if it’s been registered recently, it’s necessary to take into account a number of rules. Of course, officially the principles of filtering reviews on the resource do not apply, and you can only guess about them, but most of the requirements have long been identified experimentally. How then do cheat opinions appear there and why can’t I publish my own review?
So, an automatic system will definitely block a review if it is published earlier than a minimum week has passed since the previous one was posted. That is, even if you buy new products every day, then writing about them also often fails. Excessive activity immediately causes suspicion and may provoke the removal of all previously published reviews from this account, even if they were posted a very long time ago. The moderators have such rights, and they can do this without explanation.
A similar situation exists with the IP address, so it makes no sense to log in from the same device even under different accounts. Employees will still track it and block all previously posted opinions. Those users who have a dynamic IP address have a way out. With each reboot of the router, it changes and allows you to more often share your own opinion, without fear of losing this opportunity in the future. Of course, if you delete all cookies in a timely manner. It is they who carry all the information about previously visited sites by the user, his accounts and other personal data that staff of the resource easily receive when a user connects to the service. To preserve their individuality, these files must be deleted before each visit to the platform, especially before publishing reviews. It is advisable to erase at the same time the history of visits.
Conclusion
So, it turns out that it’s not so easy to share your opinion about buying a product through Yandex.Market, but if you still have such a desire, then it is quite possible to do so. By the way, the rigidity of moderation largely depends on the rating of the store and the comparison of the actual number of orders with published reviews by employees. It is determined by the quality service and, again, by secret requirements. In any case, some stores have the opportunity to receive the opinion of almost every customer, while others do not have anything, because they are all blocked.
To increase your chances of publishing, sometimes it’s enough just to use a real account, which was created not only to leave feedback, and is regularly used for other purposes. Sometimes it’s enough just to periodically check your mail or use a search engine with activated input. This will make the account “live”, and platform employees will have less suspicion, which provokes most of the refusals to publish.
Of course, the recommendations listed above should not be neglected, since the real picture on which the moderators are based is unclear, and even the most tested and oldest reviews can disappear without a trace at some point for unexplained reasons.