Such a beautiful, sonorous and incomprehensible word. Picabu - what is it? Translated into Russian "peak" means a glance furtively. Perhaps that is why in the late XIX - early XX centuries, the so-called female hairstyle was called - a short haircut with a long bang that covers one eye. Its owner really looked at the world as if in stealth.
Today, Picabu is one of the most popular entertainment sites among young people. And its users are proudly called "pick-me-ups." This portal differs from many others in that almost all the posts on it were created by Picabu users themselves. What kind of site is this, and where did it come from?
Historical reference
A site with such an unusual name was created in April 2009 by Maxim, mysterious until a certain period, before that no one had heard of “Picaba”. At first, the resource consisted of only reposts of other social networks. There was simply no one to write original posts - the site had no audience. Probably, even Maxim himself could not have imagined that in a year the site will have 5 thousand users!
Today everyone knows about Picabu. What is it, learned more than 1,600,000 people who are subscribers to this site. Russian-speaking youth also comes to him. Every day the portal, on which at least 200 funny pictures and interesting posts appear every day, is visited by more than 800,000 people.
Pickabouts: who are they and where are they from?
A third of active “pick-ups” are Muscovites, about 10 percent live in St. Petersburg, and up to 5 percent live in Yekaterinburg, Novosibirsk, and Chelyabinsk. More than 80 percent of them are men! And mostly young men. More than half of the stronger sex who visit this resource are guys from 18 to 24 years old. The vast majority of site patrons (over 74 percent!) Have higher or incomplete higher education. And judging by their social status, the largest part of “pick-ups” are students (37.4 percent), they are certainly pros at Picabu, who know this firsthand.
What are they doing there?
In “Picabu”, posts can be evaluated not only with “likes” (here they are called “pluses”), as is done in other social networks, but also with “minuses”. That is, to evaluate what has been seen and read is an opportunity not only on the positive side, but quite the opposite.
Registered users of this youth portal have the opportunity to independently post news, write comments, cast votes for content posted on the site. By the way, the ability to comment is the only way that members of the entertainment community can interact with each other, since there is no format for private communication in the “messages” on its pages.
It is interesting that the posts marked with a “plus” are displayed on a separate page.
By clicking on the "strawberries" in the settings of your account, the "pick-ups" get the opportunity to see posts for adults. Recall: most of the visitors are men. It should be noted: to place pornography on the "Picaba" is strictly prohibited.
Portal users can filter by their preference both posts and authors that they did not like. Many people like the ability to write notes about other users that are visible only to their author.
Interestingly, you can watch posts even without access to the Internet. The vibrant community of pikabushnikov is also active offline.
Why do pikabushnikam rating?
Site users do not just post their posts on it, give ratings to others and write comments, but also get a rating for it. When registering, it is zero. Evaluation of a comment affects it positively or negatively by half a point, and a rating of a post affects one. And these are not just numbers, a lot depends on them.
So, if the rating is:
- -200 - account is automatically blocked;
- -25 - the ability to leave comments is lost;
- +10 - the right to add a picture is added;
- +150 - the user can post a video;
- +1000 - you can already add a link and edit the post;
- +10000 - you can combine tags.
Thus, "Picabu" is able to identify on the site of dull and uninteresting users on their own and eliminate them. And interesting - on the contrary, to encourage.
On the pages of some of the most active "pick-ups" statuettes on golden stands flaunt. They get these prizes for the most commented post, for the best text post, the best video of the week, etc.
There are prizes and individual. They are issued for special merits by name and are unique - each has only one "pick-up". Examples of these are “Artist”, “Cinema fan”, “Yasnoved”, “Strawberry expert”, etc.
Hot. The best. Fresh
At the very top of the Picabu site page, under its logo, there are three tabs, each of which sorts the content in its own way:
By clicking on the “Fresh” tab on the Picabu, the user is taken to the newest posts, many of which have never been rated yet. It is those “pick-ups” who sit in the “fresh” that determine exactly which posts will fall into the “Hot” - after all, any 10 minuses can decide the fate of the post.
"Picabu" - "Hot" - these are the posts posted on the site recently and rated mainly by pluses. Next is the next step.
"Picabu" - "Best" - the top of the mark. Only those posts that have scored the highest rating in the last 24 hours get here.
300 thousand profit per month, a high rating in RuNet and a lot of pleasure
So the Picabu site lives its own independent life, and it is very saturated. But who is that mysterious Maxim - the creator of a social network that has become so popular among young people? This is the 27-year-old Maxim Khryashchev. By his own admission, a guy spends about a million rubles every month to support the resource he created. But it also makes 1 million 300 thousand. Under the guidance of Maxim, 12 employees work on the site, their salary is up to one hundred thousand rubles per month.
From users of the portal - only positive feedback. "Hanging" on the "Picaba", they receive useful information, realize their creative abilities and just enjoy life.
The ranking of the youth site as of February 2017 was included in the top twenty best sites for traffic according to Alexa. So, he is still popular and is going to develop further.