MLM-business or network marketing appeared in our country more than fifteen years ago. The pioneers can be considered cosmetic brands Oriflame and Avon, which still exist on the market.
Today, the number of network companies has grown significantly, and the largest of them can be found on the official website of the Direct Selling Association .
The presented list is not a rating, but it makes it possible to avoid meeting scammers, because sometimes an ordinary financial pyramid is hidden under the guise of a network company. A lot of doubt is the work of Wicholding, reviews of which are rather controversial.
In our review you will find detailed information about the MLM business, the necessary skills, as well as the opinions of the people who worked at Wicholding.
About company
Basic information about the organization’s activities is available at www.wicholding.com. Reviews of former “partners” mention the famous businessman Arkady Sharov as the head of the company. However, based on official data, the international company World Intercontinental is registered in the British Virgin Islands (Caribbean). Probably, many have heard about this largest offshore zone, where reporting or paying taxes is not required.
So, the company is international, but for some reason the main activity is in Russia and the CIS countries. Contradictory company reviews. Whether all its slogans are deceived or not, we have to figure it out. Many have strong arguments against working in this office. But we will give Wicholding another chance and dwell on the products we sell.
Modest choice
As a rule, network companies choose one main direction. Tupperware sells special polymer and metal cookware, Amway is renowned for its range of home care products, and Mary Kay, Oriflame and Avon specialize in cosmetics, perfumes and accessories. The catalogs of these brands have an impressive number of positions, which cannot be said about products on wicholding.com.
The official site, reviews of which are presented in sufficient quantities, contains several sections.
Wic beauty
The only product offered as part of the cosmetic line is anti-aging cream serum. For this tool on the site there is a great description that extols the “unique properties” of the cream.
The serum contains: almond proteins, seaweed extracts, macadamia oil and sunflower oil, witch hazel extract and rose inflorescence. In addition, it is alleged that some components were first delivered to Russia specifically for Wicholding. Reviews confirming the magical properties of serum cream are very difficult to find, so the quality of this product is in great doubt.
Top quality limited
The main ingredient in the product line with such a big name is amaranth.
The benefits of this plant were known in the days of the Aztecs, and now fast food with the addition of amaranth can be found on wicholding.com. Reviews about the company and its instant soups, cereals and jelly talk about overpriced.
According to the promises of marketers, products with amaranth improve metabolism, help with anemia and gastrointestinal problems, remove toxins and strengthen the immune system. This raises the question of whether, for example, the chicken-flavored tomato soup really has the stated ingredients. Who checks the quality of these products that are not sold in ordinary stores?
World inter continental
Within this section, two types of product are presented:
1. WIC-life porridge is produced with five flavors: with cream and wild berries, with butter, with cream and strawberries, with butter, barberry, raspberries and rosehips, as well as with natural vanilla and butter. All ingredients are exclusively of natural origin and are carefully selected - this is exactly what is stated in the description on wicholding.com. Feedback from existing partners confirms the unique taste and benefits of cereals, but we do not recommend trusting their opinion because of our personal interest in sales.
2. Information product. To increase their knowledge of finance, Wicholding experts offer to purchase three sets of DVDs: “Loans”, “Fundamentals of Investment” and “Money Planning”. It is worth noting that this information can be found in the public domain on the Internet, a literate person does not have to buy these discs at all. Well, those who do not know how to use an ordinary search engine will not even help Wicholding. Reviews of information products only prove their worthlessness and senseless waste of money.
Easy life
Easy Life products are divided into four groups:
- "Beauty" is a classic and decorative line.
- "For home" - two types of cream-paste for washing, bleach and universal remedy.
- Easy Tea - seven types of tea, created according to a special recipe.
- "Health" - soups and smoothies rich in vitamins and nutrients.
Minimum information
Many potential buyers complain about the lack of product information on wicholding.com. Reviews about the company are often negative, which is even more distrusting.
Each product has a detailed description telling about unique ingredients and properties. At the same time, it is impossible to immediately see the price or name of the country where these products are produced. The only way to get comprehensive information is to contact the partners of the company. At this stage, the most interesting part comes in - the processing of a potential buyer, which we will dwell on in more detail.
Zombies
The main goal of any network company is to attract as many customers as possible, who then themselves become partners. Thus, a whole sales network is being built.
So, if you are still lured to a presentation (seminar or just a meeting), it is important to keep a clear mind. It will be quite difficult to do this, because real professionals will communicate with you. Usually, people themselves do not notice how in such situations they share rather personal information and become influenced.
A similar scheme is used in Wicholding. Reviews, fraud, and debts are the main complaints of people who are stuck on the network. Most often, the promises relate to high incomes, and among the advantages of the work that are voiced during zombies, you can notice the following:
- combination of the main work and part-time at Wicholding;
- bonuses for attracting new customers;
- social programs;
- the opportunity to start a business without significant investments;
- big money without much effort.
At first glance, it seems that all these promises are unrealistic, only a naive person can believe in them. However, many educated and smart people are deeply in debt after working with Wicholding.
Company reviews
Finding information about Wicholding on the Web is quite simple, it’s better to do this before becoming an affiliate. After signing a formal agreement and the first imposed purchase, the person is in a real trap.
Most of the victims in the regions are caused by excessive credulity and an ordinary desire to live better. In order for the investment to be paid off, it is necessary to work successfully for several months - it is a pity, but no one mentions this when concluding the contract.
Golden mountains will promise you, but they will not even give a hint about the difficulties of getting live money. All incomes of the employees of this network company are generated on a special electronic wallet, the withdrawal of funds from which is possible only when paying a commission. In addition, all prices are in Euros, and the domestic rate is far from the Central Bank rate.
Former partners say office managers are not shy in expressions, and sometimes resort to outright threats - this is just one of the reasons why Wicholding reviews are negative.
To summarize
Today, the most sought-after professionals in the labor market are sales managers. In order to be successful in this area, you need to have certain qualities, be able to find contact with potential customers and identify their needs, and then unobtrusively offer your product.
A truly talented person can earn decent money in network marketing, but for the rest, such work will bring disappointment and debt.
In addition, the choice of a network company plays an important role. Brands with a long history offering quality products are already half the success, especially if you have your own positive experience in using the offered goods.
However, there is another category of network companies, for example, Wicholding. The feedback and opinions of former partners suggest a financial pyramid in which management does not earn on new customers, but on its own employees. There are even sites on the Web where deceived partners communicate, whose families are in debt, and where Wicholding is compared to a regular sect.
Of course, you can meet other points of view, for example, supposedly successful workers who manage to get more than 100 thousand rubles a month. But, as we have already said, there are few talented people in the field of sales and they are unlikely to be writing positive reviews for Wicholding.
Unfortunately, none of us are safe from such situations. Unscrupulous companies will continue to appear on the Russian market. Therefore, before applying for a job, we advise really assessing your abilities and choosing an employer with a good reputation.