To make a banner once yourself is to save money on hiring artists and designers in the future. Although some works require art education and a professional approach. This is due to the fact that firms specializing in such services select “pictures”, fonts, photographs “necessary” for each product, and in some cases slogans with logos.
About how to make a simple banner type, you can tell in several sentences. Firstly, we determine its sizes, among which the standard ones stand out: 88 by 31 pixels, 100 by 100, 120 by 120, 120 by 60, 120 by 600, 120 by 240 and 468 by 60 pixels. Unit of measurement - pixel - point on the screen. Custom size banners are undesirable, because the place for third-party banners on a particular resource, as a rule, is calculated when creating a page, and a very large banner will most likely be placed for a higher fee.
Secondly, you need to draw the banner itself in Corel, Photoshop, Paint, Onservis or Inkscape, where the last three programs are available in free options. To do this, a file of the required size is opened, the background is executed on it, simple graphics (complex education requires appropriate education) and inscriptions with standard fonts or made with one's own hand.
Thirdly, the resulting image is saved in one format or another - GIF, PNG, JPEG, JPG, among which the last two are the most common as the best options for combining file quality and weight. Note that banner images weighing more than 35 kilobytes are undesirable, and the PNG format just "sins" in good quality with a lot of weight.
Now the question arises, how to make a picture a link, so that by clicking on it, the user gets to the desired page. To do this, you need to save the file you draw on the hosting and remember the path. After that, you send the appropriate code to your partners who want to place your banner, including the website address and a link to the saved file (a sample code can be found on the Internet).
After you learn how to make a picture a link, it makes sense to talk about what to do if you want everyone to be able to take the banner code from your page.
In this case, it is better to place a sample of your banner by inserting a code on the site so that the picture appears on the site. Then everyone can see how the banner looks.
After placing the link code for the banner on your site you need to put the tag "br", insert the phrase "banner code". Next, you need to place the code itself in the tag "textarea".
An interesting problem is how to make a picture a link so that you can follow several links from one picture. To do this, take a picture, for example, cartinka.jpg, and mentally divide it into zones, by clicking on which the user will go to one or another page. After that, the code is placed on the page using the "usemap" construct, the code of which is easily found on Internet resources.
Now you know how to make a picture a link in the main ways, which will allow you to independently design web development.