Why did the guy from San Francisco, abandoned by his parents a week after his birth, become one of the richest people in the world? What is the genius of the founder of Apple? What lessons should be learned from his life? 5 books, a brief overview of which is given below, provide comprehensive answers to these questions.
"Steve Jobs and Me" by Gina Smith and Steve Wozniak
This book is about 2 guys who just did what they liked. This is a story about how one person’s hobby changes the lives of millions of people. In this book about Steve Jobs, the truth that the world recognized only 25 years after the founding of the legendary corporation.
Steve Wozniak, the man who invented and assembled the first Apple computers, talks about the role played by the marketing genius of Steve Jobs in his life and the lives of millions of people around the world.
This book is written by an engineer. There is nothing superfluous in it. It is not about the history of Apple. This is not even a book about Steve Jobs. It is about friendship, moral values and difficult relationships between two people who changed the world.
The original book is called iWoz: Computer Geek to Cult Icon: How I Invented the Personal Computer, Co-Founded Apple, and Had Fun Doing It. An attentive reader will read between the lines a grudge against the world, which has pushed aside the researcher and practice, the inventor, who has opened a new era of IT-technologies.
Why did this world put on the pedestal of the genius of marketing and completely forget about who invented all this? Apparently, Steve Wozniak was unable to answer this question ...
"Steve Jobs. Leadership Lessons, by Jay Elliot and William Simon
In 1985, the history of the corporation began, forever changing the world of IT-technologies. At Apple, thousands of engineers, programmers, and designers worked at different times. But one person was responsible for everything and led the process. His name is Steve Jobs.
He controlled the minds of millions of people around the world. As soon as he made the announcement of a new product, to say just a few words, and explosive sales growth was ensured.
How did he manage to manipulate his mind and force people to sweep goods from store shelves? What qualities needed to have for this?
Jay Elliot, a former Apple vice president, reveals the secret of i-leadership.
Steve Jobs has changed the traditional concept of leadership and marketing. He challenged the traditional laws of business and won. The motto of the company was the words "Think not like everyone else."
This man created his own system of organization of production and output. He left far behind competitors and became a pioneer in the modern IT industry.
Leadership lessons from Steve Jobs will help entrepreneurs not to lose themselves, find a highlight in their products and profitably sell their personality to the world.
Steve Jobs by Walter Isaacson
Experts are sure that this is the best book about the formation of Steve Jobs. It is written by the entrepreneur’s personal biographer. Walter Isaacson showed how the founder of Apple himself saw himself. Already being mortally ill and being near death, Steve Jobs tried to sincerely open his feelings, emotions and feelings to the world.
100 people who were next to the legend took part in the writing. This is a detailed autobiography of Steve Jobs - a book that, without artistic exaggeration, will tell the reader the bare truth about different periods of his life.
Someone loved him, someone hated him. However, everyone recognizes him as a genius. He gave humanity a new look at familiar things, changed the lives of millions of people. But what did this world give him, and with what thoughts did he leave him?
ICon Book: Authors - Jeffrey Young, William Simon
This is a kind of “road map” for a novice entrepreneur. However, reviews of this book about Steve Jobs are mixed. The authors express the idea that in order to conduct business in this style, you need to be Steve Jobs - the personality of an entrepreneur is considered to be the determining factor. Not everyone agrees with this.
The original idea of the authors was to eliminate the "dark spots" in the biography of the entrepreneur. However, the result was a symbiosis from the description of different periods of a businessman’s life, his relations with people around him and the general picture of doing business in the USA.
In the book, the authors repeatedly emphasize the difficult character of the hero: he was a direct and tough person. He devoted himself entirely to business and demanded the same return from others.
Subordinates describe him as a despot and tyrant who "squeezed all the juices out of them." At the same time, Steve Jobs was an icon for them. He inspired people to achieve, made them constantly grow above themselves and achieve outstanding results. It was enough for him to make a short speech and the staff followed him "into fire and water."
Jobs Rules by Carmine Gallo
Why do some achieve resounding success, while others suffer a crushing defeat in business? The author claims that any victory hides certain principles, the observance of which guarantees success.
The book contains 7 rules that Apple founder Steve Jobs followed all his life. According to the author, they will enable everyone to repeat the success of an entrepreneur.
This is a book about how to revolutionize the minds of buyers, how to become a trendsetter and dictate your conditions.
Each presentation by Steve Jobs made us perceive the new technology as a given and an absolute necessity. This book about Steve Jobs tells how he still managed to achieve such results.
To summarize
Like any eminent person, the founder of Apple can be loved or hated. But you definitely can’t remain indifferent to his talent.
All authors of books about Steve Jobs agree that this man was a genius and made a significant contribution to the development of mankind.
He was a fanatic of his craft. Direct and tough, Jobs did not tolerate falsehood and pretense. He was a leader, innovator and brilliant marketer.
Still, this is a legendary person - Steve Jobs: the book or reviews about it still cause genuine interest among the audience.