The main and ultimate goal of network marketing is to generate passive income. Network marketing, or in other words MLM-business - what is it? Its basis is not sales through ordinary stores, but the creation of a network of consultants organizing trade. In every business, there is something that eventually leads people to results. In network marketing, there is such a thing as duplication, which is the key to continued success.
What is duplication?
This is a repetition of the skills of people who have achieved good results in the network business. That is the way by which you can achieve success by repeating the actions of information sponsors. Why is MLM based on this method? Because it’s much easier to repeat the actions of sponsors than to invent and invent something of their own. The leaders of the network companies, who impeccably imitated the sponsor, now tell their success stories from the stage at conferences, and most importantly, they have the income promised at the beginning of the journey.
The work of an information sponsor in a network business is similar to that of a trainer or instructor. It should be noted here that it is impossible to learn swimming, figure skating or riding a car without the instructions of a mentor - a person who has experience in this matter.
Repeat for success
In this industry, the entire learning process consists in repeating or copying the actions of a mentor. You just have to fully follow the words and actions of the sponsor, even if they seem impossible or unrealistic, as this person already knows that he is working in this business. That is, you just need to duplicate your mentor, and then transfer your knowledge to others. Many people go against the sponsor, creating their own work system and following it, but this either leads to success after a long time, or does not lead to it at all.
How to succeed in MLM?
People who have recently entered the business are confident that if they bring in 2-3 people who do everything themselves, they will immediately become millionaires. But this is often far from the case. Before you make duplication work for you, you yourself need to become an example for beginners, purposeful, vibrant, ambitious. New people come to energetic people whose eyes burn, they do not need to be coaxed, forced, they will follow you and will repeat your actions.
Education is the key to success
The first thing you need to learn is to educate your partners, to transfer knowledge to them. Attend training, webinars, presentations. At the same time, try to change your old habits to new ones, acquire them from people who have already achieved success. Roughly speaking, you need to do copying your mentor, from the manner of speaking to the manner of dressing. You also need to learn how to make presentations and, of course, to recruit a lot, that is, invite new people. Then, train your people in successful duplication skills. You can either come up with your own learning structure, test it with the team, or leave the system that you yourself trained on.
Doubling Success
Duplication is a doubling. Its meaning is that a person who has joined the team can repeat or duplicate the actions of the sponsor. Then there will already be two such people. The results will double, and accordingly, duplication will occur. You also need to consider that negative habits and actions are duplicated faster and easier than positive ones. Therefore, it is necessary to develop a system of simple actions that can be repeated.
In a word, duplication is a repetition of the simple actions of successful people. They need to be followed when building a business. Proper duplication is a procedure that will help achieve serious results! At the initial stage, you need to do duplication yourself. Duplication in network marketing, in fact, is a very simple thing, if you understand it.