When Hilltop tea first appeared on the shelves of Russian stores , customers immediately noticed it. First of all, they were attracted by the bright packaging. The product stood out against the general background.
New brand
At first, many took Hilltop tea for some new English product. Moreover, the packaging indicates its compliance with the premium class. Some were encouraged by the name. It is just in the style of stiff English. This phrase is translated as “top of the hill”, which in itself already claims some kind of superiority. In fact, Hilltop tea is a domestic product.
This product is launched by a company entitled “Maximum Gifts”. Its rich assortment contains black tea from China and Ceylon, three types of Chinese green, two oolongs and more than two dozen different flavored mixtures. The management of the company places particular emphasis on this last type of product, since nowadays drinks with mixed flavors are for some reason very popular. Receiving raw materials from a direct producer, the company's specialists on site are engaged in composing blends. Here, the goods are packaged and sent to consumers in different countries.
Brand development
By and large, Hilltop tea is not such an exquisite product to impress special connoisseurs. Yes, many mixtures are really well made. But this does not mean at all that some fine tea is used. The company “Maximum gifts” approached this issue from the other side. One legend caught her attention. Everyone knows that China is the birthplace of tea. Here he is treated with special respect. Each guest in the house is first offered this particular drink. And good friends are given their favorite tea variety as a sign of respect. The Russian company decided to use this feature of the Chinese people for its own purposes. The company management understood in time that these days it is difficult to surprise someone with a new product. To evaluate the product, it must be properly presented. It is this area that has become a priority in the strategy of establishing a new brand. The company began to produce tea in original packaging. This gave a good result, allowing Hilltop to occupy its own special niche.
Nice souvenir
The new brand gradually began to gain popularity. Many liked this idea very much and they began to purchase Hilltop gift tea with pleasure. This product began to be used as a pleasant souvenir. Going on a visit, you can not rack your brains, looking for a gift. It remains only to go to the nearest store and purchase any of the packages. Moreover, all of them are quite original and worthy of attention.
Usually for packaging tea, the company uses:
- Various caskets. They can be wooden, cardboard or tin. There is even an option with music.
- Tin jars in the form of cylinders, hearts, butterflies and medallions.
- Ceramic teapots.
Sometimes in addition to them are special packages with a handle. This makes the purchase more original. Buyers are used to seeing tea in standard boxes. Therefore, the appearance of such an unusual product was perceived by them with special enthusiasm.
Customer reviews
People began to buy Hilltop tea with pleasure. The reviews of the happy owners nevertheless diverge in many ways. Some are completely satisfied with the quality of the goods. For example, those who decide to purchase green tea say that the magnificent color is complemented by an excellent characteristic taste and wonderful aroma. A pleasant tart aftertaste only confirms the exquisite origin.
Of particular note is the container. The colorfully decorated tin can reliably protects the product from external influences and allows you to permanently maintain its original freshness. But there are also buyers who question the quality of the new tea. The main reason for this relationship is the presence in the mixtures of various flavorings. True tea lovers consider this unacceptable and perceive it as an insult to a respected drink. However, even they pay tribute to the beautiful design and spectacular appearance of the package.
Double pleasure
Hilltop gift wrap tea can deliver twice as much pleasure to its owner. First of all, of course, admiration for taste. It is for this that he is bought. Everyone is trying to choose exactly the option that he likes the most. In addition, packaging can also be a pleasure. And this is not only a beautiful design. The assortment of the manufacturer has many interesting surprises.
For example, a musical can. Outside, there is nothing unusual in it. A simple box with a hinged lid, painted with colorful patterns. But she has a small key embedded on her side. Even one turn of it is enough for pleasant old-style music to fill the room. The miniature mechanism is located inside it and cannot be damaged in any way during transportation or operation. The sounds of uncomplicated melodies cheer up and make the tea ceremony more enjoyable.
Successful combination
People like to buy Hilltop tea for free. The set in this case is best suited. Moreover, the manufacturer has a variety of options. Take, for example, "Southern Cafe." This is a curly cardboard box containing a painted tin can with a mixture of black and green tea. In addition, a glass goblet with a handle is attached to it.
It is convenient to give such a kit. It kind of encourages a person to act and hints at the intimacy of the process. After all, this drink does not have to be consumed in a large company. Better to be alone with him and feel the whole gamut of surging feelings. You can choose a holiday option. In this case, the appearance of the packaging will fully correspond to any celebration. On sale you can find a gift for the New Year, March 8 and Valentine's Day. And for those who love variety, the company offers caskets that contain small packages of different varieties. Depending on the mood, a person can choose the right drink for himself. In addition, it becomes possible to study the range of fragrant goods produced by a well-known Russian company.