As sad as it may be, today in our country there are a lot of people who suffer from bad habits. Smoking is no exception. Due to the fact that modern technology does not stand still, an electronic cigarette was invented. According to many experts and smokers, it does not cause severe harm to the body. But whether it is true or not, no one knows the exact answer.
Philip Morris previously specialized exclusively in the sale of tobacco products. However, in the last couple of years, she began to develop new market segments. Having appreciated all the prospects for the development of the vape industry, the company threw all its forces into creating a new product. It became an electronic cigarette Philip Morris Iqos. And so began a new direction in the tobacco industry.
Features cigarettes "Aykos"
At all times, tobacco companies actively competed with each other. When one organization decides to release a new product, this gives it the opportunity to reach a whole new level. It also allows you to attract potential customers who previously used products of another brand. At some point, such competition develops into a real struggle. The tobacco giants themselves have to work actively with government agencies in different countries. It would be beneficial for many companies if electronic products were equated to ordinary ones by status.
“Aykos” cigarettes are unique products that were created on the basis of a special patented technology. All company developments have been tested and approved by the Ministry of Health. This made electronic vaporizers a sought after product.
Marketing strategy
Thanks to a well-chosen product promotion strategy, Philip Morris cigarettes have gained worldwide recognition. All products are available in several versions. The assortment of tastes is also limited, it can hardly be called luxurious. It has a refreshing menthol aroma and a rich smell of high-quality tobacco.
Popular models
On sale, most often you can find Aykos cigarettes from several of the most popular models. Before the product appeared on the market, it was actively tested in Japan and Italy. In addition, Philip Morris e-cigarettes have passed a number of successful tests in other European countries. Recently they came to the Russian market and are gradually gaining popularity.
Solaris
The Solaris model is very popular among all Philip Morris e-cigarettes. The novelty is widely spread due to the choice of nicotine concentration. A distinctive feature of Solaris is the use of a special quad-ventilation system. It consists of four holes with a PONS cartomizer.
Using this design allows you to make the puff more enjoyable. Otherwise, this model is very similar to first-generation devices. Another advantage of Solaris is the use of a battery. It can be easily recharged in just 10 minutes. In addition to the cigarette, USB charging is offered.
iQOS
Another model that has made a lot of noise in the tobacco industry is the iQOS electronic cigarette. The product consists of two main components: a housing and a cartridge. All electronic filling is located in the device. The principle of operation of the gadget is based on the use of a special cartridge.
When its resource runs out, the device will inform about it with a signal. It is worth noting that the manufacturer does not focus on sales of the device itself, but on the implementation of replaceable cartridges for it. In appearance, the cartridge is more like a simple cigarette.
What is contained inside the replacement component of the Aykos cigarette? The composition of the cartridge is chopped tobacco of the highest quality, impregnated with a special glycerin composition. A heating element in the shape of a needle, when a special button is pressed, begins to act on the composition inside the cartridge. That as a result begins to smolder slowly. According to the manufacturer, the heating needle consists of platinum and gold coated with ceramics. Using this technology allows you to make the smoking process more aesthetic.
After smoking electronic cigarettes "Aykos" there is no unpleasant odor. To charge the device, you must use a special pencil case. Outwardly, it looks more like a cigarette pack. The device itself is quite compact. You can easily take a charger with you to recharge a cigarette at any convenient place. How much does Aykos cost? The price ranges from 70 to 80 euros. You will have to pay extra for a replacement cartridge.
A pack costs about 350 rubles. One cartridge can be compared to a traditional cigarette. Among electronic cigarette lovers, Philip Morris iQOS quickly gained popularity. However, in our country such a device can not yet be called affordable. Using electronic cigarettes is costly. But it is worth considering that the harm of "Aykos" is much less than that of traditional cigarettes.
iQOS: detailed description
Electronic cigarettes are gradually becoming a recognized hit. But how harmful are "Aykos"? Doctors' reviews confirm that smoking such cigarettes does less harm to smoker's health than traditional smoking.
In early 2017, in Japan, iQOS decided to exclude from the register of simple tobacco cigarettes. The public widely supported this project. Smoking electronic cigarettes "Aykos" does not cause discomfort to others. Their popularity is growing every year. The presentation of the latest iQOS 2.4 model took place in the spring of 2017.
The benefits of electronic cigarettes "Aykos"
Traditional cigarettes are tobacco sheets rolled up in a certain way. They are set on fire and inhaled by the nicotine in the smoke. Aykos cigarettes just heat the tobacco. As a result, they emit not smoke, but water vapor containing nicotine. That is why it is believed that such cigarettes are not harmful to health. Therefore, it is better to use the Aykos model. Doctors' reviews confirm this. Many smokers abandon traditional cigarettes in favor of iQOS.
Technology
What is vapor in Aykos cigarettes? How does it work? Thanks to the use of special technology, tobacco in iQOS cigarettes does not burn, but simply warms up. Ash is not formed. Plus, the use of such cigarettes significantly reduces the risk of fires. The vapor from iQOS cigarettes quickly dissipates. He does not eat into clothes. You can even calmly smoke at the workplace, unless, of course, your colleagues mind. Also, many are happy that iQOS can be smoked at home in front of the TV. Smoke and bad smell will no longer interfere with your household.
Environmental friendliness
Experts have proven that iQOS does less damage to health and the environment than ordinary cigarettes. As shown by clinical trials, the content of harmful substances in the vapor when smoking electronic cigarettes is 90% less. Also, the use of iQOS can solve the problem of secondhand smoke. The health of others is not affected by smoking in the room of "Aykos" cigarettes. Reviews of doctors testify to this. Today, there are only two flavors in the iQOS line of cigarettes. However, over time, their number will increase. The only drawback of Aykos is the price. She continues to be quite tall.
IQOS also has some disadvantages. Despite the use of innovative technologies, they still remain simple tobacco cigarettes. When smoking, all the same rules should be observed. Before each use, the iQOS device must be charged. Sometimes this is not too convenient. The size of iQOS exceeds traditional cigarettes.
Reviews
Smokers who have already tried iQOS electronic cigarettes talk mainly about the benefits of using the device. They claim that after smoking there is no longer an unpleasant odor. iQOS you can smoke even at home, sitting on the couch, you no longer need a fan. There are a number of negative points. For example, many mention the duration of charging the device. However, this problem can be easily solved by buying two devices at once.
For many smokers, the choice of taste is more important. IQOS has only two flavors so far: Fresh and Blue. The second stick has the aroma of quality tobacco without additives. The taste is deep and intense. It will be appreciated by smokers who prefer the taste of simple classic cigarettes without flavors. Fresh has a pronounced menthol flavor. It is more suitable for those who like refreshing scents.
Conclusion
On this review iQOS came to an end. When you have thoroughly studied all the advantages and disadvantages of this device, you can easily make a purchasing decision. If you care about your health, then opt for "Aykos". Reviews of doctors say that smoking electronic cigarettes does the body much less harm than using traditional ones. In the Philips Morris product line, you can find devices of various designs and colors. For example, "Aykos" red is very popular among buyers.
To smoke or not, everyone has the right to choose independently. Most importantly, every smoker should understand that a regular cigarette and an electronic cigarette are harmful to health. And to find out which is more and which is less, it makes no sense.