Human carelessness and frivolity are simply amazing! A huge number of people every day indulge in one of the most harmful habits in the world. However, most of them understand that smoking is a harmful and unhealthy occupation, but cannot or does not want to change anything in their life.
The worst thing is that people often start smoking even at an early age, at 13-15 years old, or even earlier. As they say, all means are good for fighting tobacco addiction. But in fact, there are not so many of these tools, and their effectiveness is not so great. And yet ... Here, for example, is a poster against smoking: how can such visual agitation help in the fight against addiction to tobacco? Let's deal with this issue.
2014 Tobacco Law
The basic law against smoking was adopted by the State Duma in 2013. Significant restrictions on the sale of tobacco products and smoking were already introduced. On June 1, 2014, the second part of this law, much more stringent, began to operate. New standards that significantly restrict the rights of smokers are designed to protect the non-smokers as much as possible.
The 2014 Law on Smoking prohibits smoking in all types of public transport, as well as on airplanes. You can’t do this in the premises of train stations, air, sea and river ports, at subway stations, on residential building sites, in elevators, on playgrounds, on beaches, at gas stations and at workplaces. In restaurants, cafes and bars, according to this project, smoking is also prohibited.
Penalties and Preventive Measures
According to the new law, the following penalties are provided: each violator must pay a fine of 500 rubles. up to 1,5 thousand. But the owners of cafes and restaurants, ignoring the prohibitions, will have to fork out even more and deposit 30 to 90 thousand rubles into the state cash register. Also, any tobacco propaganda is now strictly prohibited.
But advertising, promoting a healthy lifestyle and explaining to people that smoking is a very harmful and dangerous activity, on the contrary, is welcome. Anti-smoking slogans and posters can be hung out in any public place: on the street, at public transport stops, at schools, institutes, in offices and shops. All this can be considered part of preventive measures against smoking. Such healthy massive advertising is able to gradually "reprogram" the trash of modern people and inspire healthier desires.
Where do desires come from, or why do people need advertising?
Have you ever wondered why there are so many ads around us? Modern cities are abundantly “decorated” with all kinds of posters advising them to buy one or another product. It's strange, because these calls are basically not read by anyone, but, nevertheless, manufacturers continue to pay huge amounts of money for advertising. And if they do this, then it contributes to their considerable profits.
What is the matter here? It turns out that the whole point is the gradual influence of such agitation on the human subconscious. Yes, you can only glimpse a huge photo of a beauty with any product in her hand and immediately forget about it. But the subconscious mind will clearly record the information received. And when the question of choice arises before you in the store, you can unconsciously give preference to the product that you recently saw on a billboard.
How anti-smoking posters work
The anti-smoking poster works just like the usual elements of PR campaigns! This is also a kind of advertising, only with the opposite effect. Tobacco promotion is now prohibited. Excellent! Let’s take the experience of PR managers and beat the tobacco producers with their own weapons - agitation for a healthy lifestyle and the massive dissemination of information about the harmful effects of nicotine.
Statistics say that when cigarette packs began to print in large letters: “Smoking kills,” the number of tobacco products sold has dropped significantly. A poster against smoking can be equally effective. This is especially true for children and adolescents. Many of them will not pick up their first cigarette and thereby save themselves from many problems in the future.
The negative effects of tobacco on the human body
The dangers of smoking are constantly being spoken about. In one small article, it is impossible to list all the negative factors of smoking. Pathological changes in the body are caused not only by nicotine, but also by the numerous harmful components contained in tobacco smoke. Almost all organs suffer, and in the first place - the human cardiovascular and broncho-pulmonary systems. The risk of getting lung cancer or a heart attack in a smoker, compared with a non-smoker, increases many times.
A particular problem is the smoking habit of young women and girls, because a girl is a future mother. Health data suggests that the fact that his mother smoked during or even before pregnancy negatively affects the baby’s health. All the dangers that a smoker may face can be portrayed in a colorful and intelligible way against a smoking poster. And it will work much better than verbal admonitions. As the saying goes: "Better to see once ..."
Why is it so hard to quit smoking
It’s not worth condemning people who can’t quit smoking. The fact is that nicotine acts like the most insidious drug and causes a fairly quick addiction. The body of a person involved in a vicious addiction requires that his master constantly receives a narcotic substance into the bloodstream, and when he refuses another cigarette, a condition similar to breaking occurs. Anti-smoking measures may make you try to eliminate tobacco from your life, but they will not be able to alleviate the temporary deterioration of the health of the former smoker.
Now imagine what a person who has smoked for many years and then decides to give up his habit can experience. Headaches, insomnia, cough, terrible irritability and even an increase in body temperature - all this “bouquet” is able to make you take a cigarette in your hands again. So for people who are trying to quit smoking, but break down, you need to be treated with understanding and patience. This is especially true of close relatives living with such a person side by side.
What should be shown on anti-smoking posters
Today, there are many examples of anti-smoking advertising. But not every poster can fulfill the functions assigned to it. And some amateur propaganda works of inept artists can even harm and lead to the opposite result. The three most important elements of an anti-tobacco poster are: information content, emotionality and relevance.
Distracting and obscuring elements should not be used, such as abstractions, colors that are too bright, inappropriate font, or inappropriate humor. The image should not interfere with visual perception, on the contrary, it is designed to help focus on the main idea - the dangers and dangers of smoking. At the same time, there should be no ordinary bullying. Agitation "on the forehead" often does not lead to the expected effect.
Samples of posters against smoking
This article is illustrated by anti-smoking posters. Pictures that you see can make you think about your health and lifestyle. Perhaps, without exaggeration, they can be called excellent examples of "anti-smoking" advertising.
Our health should concern us first of all. Not only the duration of our life, but also, ultimately, the happiness of the closest and dearest people depends on what air enters our lungs. Remember this when you want to bring a cigarette to your mouth!