Carbonated drinks were successful in the middle of the XIX century, when they began active production. Now there are a lot of lovers of soda, from small to large, because it quenches thirst, refreshes, has a pleasant taste and color. Manufacturers of these drinks come up with more and more tastes, shades, improve packaging, improve advertising. In this article we will talk about one of the most famous soda, that is, "Fante". What are the tastes? When was Fantu Grapes released? Why was she removed from production? You will learn all this in our article.
Fanta drink
Now the brand belongs to Coca-Cola. But initially the drink appeared during the Second World War in the Third Reich. Germany could not produce Coca-Cola because of the ban on the import of special syrup, which was needed to create it. Then Max Kite, responsible for the creation of Coca-Cola in Germany, created his soda, which was a mixture of apple cake and whey, the color of the drink turned yellow. The name "Fanta" comes from the German word Fantasie thanks to one of the participants in the creation of a carbonated drink.
In Nazi Germany, Fanta was very fond of, more than three million bottles were sold in the 3 years since its inception. Even the soldiers drank this drink during a heavy battle.
The main factory for the production of Fanta in Essen was destroyed 3 times, so the creator had to transfer production outside the city. In 1945, the production of Coca-Cola was again approved in Germany, therefore, until 1958, Coca-Cola and Fanta were produced in the country.
Coca-Cola acquired the Fanta company 20 years after its creation, that is, in 1960. Since then, this drink has spread throughout the world, changing more than once and acquiring new tastes and colors.
Assortment and "Fanta" with the taste of grapes
Since the advent of the new drink at Coca-Cola, it has undergone many changes. Over more than 50 years, more than 100 tastes have appeared, but many of them have ceased to produce due to unpopularity.
Classic and unchanging is the orange "Fanta", it has always been, is and will be. It was produced until 2017, then manufacturers reduced the amount of sugar, and abandoned the old version. In 2018, the orange Fanta without calories came out.
There are also Fanta tastes: grapes, strawberries, mandarin, citrus, lemon, pear, apples, exotic, maracanas, mango, pineapple.
Only 5 flavors are available in Russia, since in every country where a particular taste is unpopular, it is removed from production.
In the country of producer, that is, the United States, the most tastes are, since all kinds are popular there, so they remain on the shelves. In addition to the above, there is also a "Fanta" with the taste of fruit punch, peach, lemon fire, toronj and many others.
Why is Fanta Grapes discontinued?
As we can see, this brand has a lot of tastes, but most of them are discontinued. What are the reasons for refusing new drinks? This is not only a matter of unpopularity (most often customers did not like the taste because of the large amount of sugar or dyes).
But what about popular tastes? For example, “Fanta” with the taste of grapes fell in love with a lot of people, but only 3 years existed on the market (2011-2014). Everything is very simple, the fact is that the invention of new tastes is nothing more than attracting attention, that is, an advertising campaign. Seeing in a store or on TV, a person wants to try, then sales will increase sharply.
So it happened with Fanta grapes. She received a lot of fans, even in Russia, but the company did not plan to continue releasing this taste, because this is all an advertising move that attracted new customers. Once they liked this drink, then most likely they will buy the next ones, if only to just try. It turns out that the developers to some extent do not respect the opinions of their customers about tastes, and especially about the “Fanta grapes”, because this soda has gathered the most fans.
Conclusion
So, in this article, we learned that many people had their favorite carbonated drink "Fanta" in Nazi Germany during the Second World War. Soda got its worldwide popularity only when Coca-Cola bought the brand.
Fanta has many tastes besides orange: apple, strawberry, mango, citrus, peach and others. But all of them, except the classic orange, will sooner or later disappear from the shelves. Even the beloved Fanta Grapes was an ad campaign.