Placing organization coordinates on interactive network maps is one of the important points. So you can attract more targeted visitors to your resource. Therefore, it is important to know how to add an organization to Yandex.Maps.
How search results work
The search engine is designed in such a way that the results are displayed depending on the region indicated in it, and sometimes for one of the areas (relevant for large cities). When a user searches for a service (hairdresser, pizza delivery, etc.), organizations that are located in the same city are visible. The Yandex.Maps service (satellite, hybrid, or diagram) shows the location of the organization, if it is added to the system.
A similar search model applies to small stores. But real estate agencies, travel agencies and consulting services are not tied to the region.
The dependence of the search engine on the location is determined by the request itself. The system identifies parameters that imply physical access to a range of goods or services. First of all, organizations that are located close to the user are determined and their coordinates are displayed on the Yandex map. Requests that do not require the company’s proximity to the user's home are ranked in a different way.
What can the placement of cards give
If the organization distributes a set of services or goods that need to be obtained as a result of the seller’s quick contact with the consumer (this may be a taxi service, cafe, movie theater, delivery service, repair service, etc.), it is not necessary to invest in promotion on the network pages and resort to ways of online advertising. Just add the address to the Yandex card.
So network users will see the organization when searching for the information they need. This is a simple ad that does not cost any money.
Many sites and new companies neglect this step and do not register in the directory, and therefore they lose a lot.
Add organization to the “Maps” service
How to mark an organization on Yandex.Maps? If there is also a website, you can add it to the Webmaster service, which is provided by the system. Once the resource is in the list, click on the link "My Sites" and select it.
How to add an organization to Yandex.Maps? In the paragraph "Geography" you need to find and click on "Addresses of the organization." This is located in the left pane under “General Information”.
The Add Company page opens. There will be a message that all the companies registered in the "Directory" are involved in the search. The service shows their position on the map.
Next you need to click on the button "Add company". It is located at the bottom of the window.
After that you can check whether the catalog contains information about the company. If the check shows a negative result, in the right corner you need to find the button “Add a new company”.
How to check if there is a company in the directory?
When the page opens, you must fill out the entire proposed form. The most important is the address field. If the company’s work is carried out remotely, just select the country and region. In this case, the place will be shown in the city center.
Filling in details
Step two instructions on how to add an organization to Yandex.Maps. Here you must enter the name, exact address, phone numbers and links to pages on social networks. You can optionally indicate the position of the employee who will be in touch.
After the data is filled in, it is necessary to indicate the types of activities offered by the company. There are two options: write yourself or select the desired category from the list.
Choosing a placement method
Add an organization to Yandex.Maps: step three. Here you can easily click on the inscription “Standard”. Those who wish to receive a label of a different color will have to pay extra. Giving extra money does not make much sense.
At the bottom there will be a “captcha” - visual symbols, they must be filled in a small window. After that you can click the “Send” button.
From this moment, the application of the company was sent for moderation. Status can be seen next to the ad. Initially, it will contain the inscription "Waiting". As soon as the moderator checks, a green circle and the mark “Accepted” will appear. After that, the coordinates on the Yandex map will be attached to the company.
Service Features
- Schemes of other countries and cities.
- Detailed maps of more than 300 regions of Russia and neighboring countries.
- Search for attractions and nearby facilities.
- Yandex.Maps is a satellite that displays a real image.
- View street panoramas.
- Tools for measuring the route.
Placing a Yandex card on a resource
There is also a reverse method, which allows you to fix the necessary position on the map and place it on your website. This makes it possible to show visitors a diagram of how to get to the company.
To do this, you need to choose a city, bring the scheme closer to the desired location and mark the objects. Similarly, create your own map.
After the service provides a link that is easy to place in the engine of your resource.
Yandex.Maps is considered the best service for detailing the location of objects. The system has ample opportunities and provides users with additional tools that are convenient when searching or calculating a route. All of these opportunities ultimately help your business grow. Therefore, placing your organization in this system is an easy and free way to get customers.