Among the bright packs on the shelves of tobacco stalls, the packaging stands out on which “Peter 1” is written in large letters. Cigarettes with this name are produced by the famous Russian company Petro, located in the northern capital of our country.
Interesting details
The Japan Tobacco International concern was formed in 1999 after the famous Japan Tobacco Corporation incorporated part of the American business in this area outside the United States. During its existence, it has mastered the production of many world brands. Among them, in addition to Camel, Salem, LD, Sobranie and Mild Seven, there is a name unfamiliar to the mass buyer. "Peter 1" - cigarettes that appeared on store shelves only since 1995. Their release is engaged in the well-known Russian society "Petro", located in St. Petersburg. This enterprise is part of a Japanese corporation and adequately represents it in our country.
According to the specialists of "Peter 1" - high-quality cigarettes. This is confirmed by the fact that in the entire history of their existence they managed to get the proud title of “People's Brand” twice and even once were recognized as “Brand of the Year”. This suggests that the products really liked the consumer. Of course, after all, “Peter 1” is a cigarette that is produced on modern equipment under the guidance of international-class specialists.
Product Description
Externally, a pack of cigarettes “Peter 1” is a regular solid box with a convertible top, which contains 20 filter cigarettes. It is decorated very brightly and contains on its front side various patterns depending on the type of cigarettes in it. It is worth noting that a special mixture of three tobacco varieties is used for production:
1) "Burley", which in itself has a rich, rich taste.
2) Virginia. This component gives the product softness with a touch of enveloping velvety.
3) Additional blends to add a special flavor.
The result is a product that meets all international standards. In recent years, more than three dozen different types of these cigarettes have been developed. Of particular note is the line of flavors called the Golden Series, which includes options such as: Balance, Standard, Ultra, Classic, Light and Ultralight.
Technologists of the company try to apply modern innovations in production. For example, customers really liked the “filter mouthpiece”. Smoking with it becomes not only convenient, but also gives aesthetic pleasure.
Black winner
Classic cigarettes “Peter 1” are especially popular. The black color of the packaging makes them more visible in store windows. Here, the cultural and social peculiarity of the St. Petersburg audience of smokers is still working. If in other regions packs of flashy flowers (for example, gold) are considered to be elite, then in the Northern capital their opinion on this matter. They consider bright shades pretentious or even vulgar. Here, restrained tones are kept. Best if it is dark blue or black.
Cigarettes named Peter the Great are made in King size format from high quality tobacco. They are distinguished by a very high content of controlled components: tar - 12 milligrams, CO - 10-12 milligrams, and nicotine - 0.8 milligrams in each cigarette. Such characteristics suggest that the buyers of this product are most likely men. In addition to the unique taste and pleasant aroma, a low price is also attractive. The cost in the range from 50 to 65 rubles per pack makes the product a pretty profitable acquisition. In this price segment, it looks preferable.