Esse cigarettes appeared on the Russian market only in 2003 and immediately gained immense popularity. These thin sticks with a mild taste especially pleased the beautiful half of the country's population.
New product
Smoking items and accessories were initially oriented towards men. It is for them that manufacturers around the world are constantly developing new types of cigarettes, tubes and cigars. One of the South Korean companies decided to rectify the situation and introduced Esse cigarettes to the market. Their appearance was accompanied by numerous advertising in the media. Such slogans as “Luxurious surroundings”, “Everything is in your power” and “Esse. Create your image ”were on everyone’s lips. The goods quickly sold out, and in just two years, its sales almost doubled. The fair sex was attracted by Esse cigarettes primarily for its unusual packaging.
A thin pack, slightly increased in length, seemed just weightless in the hands. Specialists thought out its design very well. At first, the picture was a clear line of different colors depending on the type of product. A little later, the geometry of the image changed. The pack was as if shrouded in colored smoke, from which the letters of the name were made.
Product Appearance
Esse cigarettes are even outwardly different from the rest. They are noticeably longer and look better in an elegant female hand. A drawing and inscriptions on the filter give a special effect. Confirmation that these cigarettes are designed specifically for women are the most understated basic controlled indicators. In them, the nicotine content is in the range from 2.5 to 6.5 milligrams, and the nicotine content is from 0.25 to 0.65 milligrams. Such a cigarette for a man, of course, is difficult to smoke. For this, you may need a whole pack. But a girl will need a few puffs to feel pleasant lightness and feel a delicate aroma. And the price of such cigarettes was also pleasantly pleasing. At first, one pack had to pay only 32 rubles. It is quite inexpensive compared to the prices of goods of other brands. True, now the cost of goods has increased slightly. But this is more dependent on the dollar than on the manufacturer itself.
Smokers Opinions
Almost every woman who smoked at least once tried Esse cigarettes. The reviews of most of them are positive. All of them note the pleasant taste of the product without the sensation of impurities of a chemical nature. Such cigarettes easily stretch and give a fairly dense cloud of fragrant smoke. This once again underlines the good quality of the tobacco used. Buyers note its good quality, moderate strength and normal packing. What else can you require from a cigarette? In addition, lately there have been so many different types and varieties of this brand that every woman can find a suitable option for herself. For example, many out of habit choose light specimens like Esse Light Blue.
Here is the same picture. The product smokes pleasantly, practically does not dry the throat and does not bitter. An interesting design is naturally noted with spectacular holograms and embossed foil inside each pack. True, some argue that recently Esse cigarettes have noticeably lost their position. Reviews about the quality of tobacco are beginning to raise doubts and there are complaints of insufficient flavor. However, such opinions are extremely rare.
A large assortment
It seems that recently Esse cigarettes appeared on our shelves. Types of this product at the very beginning were not numerous.
Only four options: regular, Light, Field and Mentol. Of these, Esse in a red packet was considered the strongest and contained 6.5 milligrams of tar and 0.65 milligrams of nicotine in each cigarette. In principle, a good ratio. All products were produced in superslims format. Over time, completely new Esse cigarettes appeared, which were available to a mass audience in the form of:
1) Golden Leaf.
2) Prime.
Both of them belong to light grades. True, in the second option, the content of nicotine and tar is one and a half times higher. But the story did not end there. Cigarettes with different flavors appeared on sale. Unique sensations are caused by the world-famous Esse (aura strawberry, apple). The mysterious mixed taste and pleasant aroma of these cigarettes remain in memory for a long time. Interesting varieties such as Soo and Ice later appeared. They also found their buyer. Of particular interest and increased demand was the new Esse Slims Special Editor lineup, presented in variants of Silver and Gold.
Manufacturing company
In the study of certain goods of particular interest is precisely their manufacturer. Esse cigarettes in Russia are made in the Kaluga region. Here, the famous South Korean corporation Korea Tomorrow & Global Corporation (KT&G) built a powerful plant, which cost it almost a hundred thousand dollars. Modern equipment, the latest technology allows you to produce large volumes of products of the highest quality. In addition, in our country there are 8 branches located in Krasnodar, Yekaterinburg, St. Petersburg, Ufa, Omsk, Saratov, Nizhny Novgorod and Rostov-on-Don. They are the exclusive distributors of the Korean company. In the near future, the eastern giant is going to open such centers in Tatarstan, Siberia and the North Caucasus. In addition to expanding their sphere of influence, Koreans continue to work on creating new species. They are tired of being limited only to the female audience. Varieties such as Golden Leaf and Black may well suit men.
Strict packaging design with a combination of white and black colors, as well as small silver splashes are already approved by customers.