To promote groups, it’s popular to use the VKontakte hashtag. What is it? Hashtag (the name comes from the English: hash - lattice and tag - tag) - a label that is necessary to simplify the search for records on a given topic. Consists of the # sign and the word or phrase that follows it.
Appearance story
For the first time, Chris Messina, who became the father of hashtags, began to use the tag. On August 23, 2007, he introduced them to facilitate navigation and communication on social networks. The first tags of this kind were used on Twitter. Not all users liked them, and won their recognition only in 2010. Over time, users liked the convenience of hashtags, and today they are more and more common on different social networks.
On May 16, 2011, the first hashtag appeared on VK, called “#vkontaktetestiruethashtagi”. At this time, labels could only be created from letters of the Latin alphabet. Today they can be written in any language, the main thing is that the rules for their creation are observed.
Label Writing Rules
Before you make the VKontakte hashtag, you need to familiarize yourself with the rules for writing it, otherwise the tag will not work and will not bring the desired results.
Label Rules:
- A hashtag, or as it is written, a hashtag begins with a # sign. Everything that is written next to the grid will be considered a tag and will automatically turn into a link to search for entries with the same word or phrase.
- You can write tags today in any language.
- The hashtag can be located in any part of the record, and their number for one note is not limited, although it is recommended to use no more than 2-3 tags per 1 record.
- If the hashtag consists of several words, they cannot be separated by spaces, otherwise it will include only one word. For visual separation of phrases, it is better to use an underscore or use upper case for the first letter of each word.
- Before you make the hashtag "VKontakte" or any other social network, you need to select keywords for it. They should be simple, unique and relevant to a particular record. This will increase their effectiveness.
What are the hashtags of VK?
"VK" represents 2 types of tags:
- They work all over the VK.
- They work within the community.
Throughout the social network, common tags are used. They are very useful for promoting pages and groups, as users who have not heard or even suspected the existence of this community can see a record with a common hashtag.
Before you make the hashtag "VKontakte" for general purposes, you need to choose its name. The keyword that will be used should be generalized, written in accordance with all the rules and suitable for writing.
Community tag
Creating unique tags that will only be used within your community will attract more visitors to it. By clicking on such a hashtag, users will see entries from only one community. An exception will be only if someone uses the same label in his record. To prevent this from happening, you need to spell the name correctly.
There are 2 ways to make the VKontakte hashtag for the group so that when it is clicked only the records of a specific community are shown:
- Come up with a unique label name, which is not yet in the "VK". You can check it by writing in the search bar on the site.
- Write a common label by adding @ to it and the abbreviated name of the community. It will look something like this: "# Statuses_pro_love @ serdce_v_rejime_online", where serdce_v_rejime_online is the short name of the group.
The first method is not very acceptable, since choosing a unique name can be difficult, and even if it works out, it is not a fact that someone else will not use the same label in the future.
The most successful option for making the VKontakte hashtag within the group is to use the community short name in the hashtag. Do not forget that when writing a label words cannot be separated by spaces, otherwise only the first word, which refers to generalized labels, will act as a hashtag, and your record may be lost among others.