A blue fur coat, glasses that hide half the face, and a crown on the head - this image became recognizable and brought popularity to a simple guy from Samara.
Big Russian Boss. Who is this guy?
The initial steps to success took place in the public MDK, where for the first time, listeners were able to appreciate his musical works. This site was a good start and gave confidence to the future star of YouTube. It took the guys just a few months to create an aura of mystery around their project. Increasingly, questions began to flicker at various forums: "Big Russian Boss - who is it?"
How to create an image
Two Samara schoolchildren Stas and Igor had a weakness for rap and decided to record several tracks. These were raw songs that did not bring them recognition. However, in their hometown, young people achieved some recognition.
The guys decided that they need to promote their creativity on social networks. It was there that they managed to collect the first reviews that were negative and condemned their activities. Igor realized that this can be played, because negative characters always attract more attention than ordinary artists. It only remained to figure out what the Big Russian Boss looks like.
At this point, the idea comes to represent the main performer as a gangster from Miami, who has big business and a lot of money. Speech began to replete with obscene expressions, and a normal voice replaced the drunken bass. After the first concert in St. Petersburg, he already became a recognized showman, and people began to wonder who this Big Russian Boss really is.
Big Boss Style
Having relied on recognition, Igor did not lose. Although his idea was not innovative and previously the performers had already hidden their faces from the audience, Big Russian Boss did not cause such a stir around his hidden face as the same Glucose or White Eagle at the end of the last century. To see the Big Russian Boss without a mask, both journalists and fans dreamed. Tracksuits and a blue fur coat gave its owner a strange and ridiculous look. Behind the large glasses one could see the eyes, but a black beard hid the lower part of the face. Fans searched for any information about their idol Big Russian Bosse. Who is this and why is he hiding his face?
Big Russian Boss Show
The idea to create a channel on YouTube came after the first wave of success. It was necessary to promote their songs, and with such an abundance of obscenities on television, the road was closed. But on the most popular video resource, his videos quickly gained popularity. Without the mask, Big Russian Boss did not appear at any event, be it a festival or a corporate party. After releasing the show and inviting the most popular personalities, he quickly gathered 2.5 million subscribers. The host interviewed the characters from the heroes and asked the most tricky questions in his usual manner. Many participants in the show admitted that they hoped to see what the Big Russian Boss looks like without a mask. But he adhered to the image even after filming.
Music
All compositions of the artist were saturated with irony and challenged society. The most popular were his joint songs with Yuri Khovansky and Molly. Millions of views and a good ratio of likes and dislikes have once again confirmed the relevance of its content. Many were surprised when they saw what the Big Russian Boss looks like in the video “Like”. Even the summer heat did not force him to take off his fur coat. The audience is young people aged 18-25.
Life without a mask
At the moment, it is not difficult to find a photo of the Big Russian Boss without a mask. Igor Lavrov was not able to hide his real face for a long time, as fans from Samara quickly figured out their idol. A tall handsome guy with a sad face could become a mid-level rapper, but he would not succeed in gaining great popularity without a Big Russian Boss mask. Now the young man is only 26, and for many years he will delight his fans with extraordinary creativity.
Interesting Facts
- The catchphrase “But this is inaccurate” has become one of the most popular on the Internet and is a visiting card of the artist.
- A photo of Big Russian Boss without a mask appeared on the Web after his first appearance in one of the clubs in Peter.
- The growth of Igor Lavrov is 203 cm.
- He claims to live in St. Petersburg.
- According to legend, the first capital was earned through pimping and selling drugs in Miami.
- Happily married to his girlfriend Diana for many years.
- All rings on the hands are made of real gold and platinum.