The Japanese brand “Shiseido” is a cocktail consisting of Eastern philosophy and new ultra-modern Western technologies, which, interwoven, merge together in the highest quality cosmetics. Its action is aimed not only at beauty, but also at healing.
About the brand "Shiseido"
"Shiseido" in translation from Japanese means "improve well-being." The founder of the company is Arinobu Fukuhara, a pharmacist by education. Initially, it was a network of small pharmacies, which later grew to the size of a concern. Today, Shiseido is the oldest cosmetic company, the fourth largest in the world.
For the first time in Japanese history, it was this brand that introduced the fashion for tonal products, before that, ladies bleached their skin with white lead.
In 1923, Shiseido stores opened throughout the country. Today, there are 25,000 worldwide. In 1927, the company became a joint stock company, and in 1957, products entered the Taiwan, Singapore, and Hong Kong markets. In 1965, the brand conquered America and Europe (1968). In 1927, the company was taken over by the third son of the founder, Shinzo Fukuhara, who made every effort to make the brand world-wide. He changed the pharmaceutical activities of the company to cosmetic.
The Shiseido brand stands out for its individuality. Acts in accordance with the principle: to give happiness and well-being to people. He seeks to do everything to make the client happy. The philosophy of the concern says that the enjoyment of the product should last forever, not only when the consumer opens the bottle and packaging, but during and after using cosmetics.
In its work, “Shiseido” is guided by respect for the client, quality, mutually beneficial relationships with customers, sincerity, stability. Keeps on the European market on a par with well-known French brands for many years. The products created by the company allow the skin to breathe, do not clog pores, they are persistent and practical. A huge assortment of goods under the Shiseido brand, including shampoo, is distinguished by its quality characteristics from other similar products on the market.
History of cosmetics
The first means of the company, which won universal love, was hair oil with camellia. He was released in 1915. In the same year, an innovative toner for hair was released, which not only gently cares for hair, but also prevents hair loss, and eliminates dandruff. Today, he is 90 years old, and he is still in demand, and his composition has not undergone any changes since then.
Another product that made a splash in the fashion world is powder of seven colors, or “rainbow”. Its texture conveys seven shades of genuine leather: white, flesh, yellow, lilac, pink, green and purple. At first, only geishas used it, but gradually it gained popularity among the other ladies. In 1932, an even more versatile powder was released containing nine colors that convey the natural tone of the skin.
The year 1917 was marked by the release of the first perfumes under the name "Hanatsubaki" (which means "camellia" in translation). It was the first perfume in the history of Japan. The following year, the company released the Ume (plum) and Fuji (wisteria) toilet perfumes.
Since 1918, the concern has been producing face cream. In 1932, the product De Luxe was released. The line includes five cosmetics: powder, cream base, powder, lipstick, toilet perfume, soap. At the same time, the powder "Modern Color" is launched into the masses, the lid of which is decorated with an elegant silhouette of a woman. Since 1937, a series of skin care products has been released, specially adapted to the skin of Japanese ladies.
In 1964, the production of Zen toilet water was launched, which carries unusual oriental notes. She immediately became popular in America and Europe. Since 1966, the cosmetic series “The Sun Loves You” has been released, which emphasizes the natural beauty of eastern women, especially tanned skin.
In 1990, the company develops and launches the Shiseido Whitess Essence therapeutic and cosmetic cream. Its action is aimed at eliminating freckles and age spots, and it uses a whitening substance extracted from the leaves of lingonberries and pears, called arbutin.
The company released the first lipstick with the Perfecting Lipstick lifting effect, which in one instant tightens the skin of the lips, increases, making it more voluminous and moisturized. Shiseido shampoo justified the expectations of many, the reviews about which are simply shocking.
Every year, Shiseido produces seasonal collections of makeup products that set the fashion for make-up. An unusual color scheme allows you to emphasize the dignity of the face and skillfully hides its flaws.
Shiseido products - shampoo is no exception - do not harm the skin and hair, but rather nourish, moisturize and care for them.
Products for men
In 1959, Shiseido designs and manufactures men's cosmetics. The series consists of 23 items. These are face and body skin care products, perfumes, a series for and after shaving, as well as Shiseido Tsubaki shampoo.
The products open a new look at a man who, in addition to all his masculine qualities, takes care of his appearance. He gives the impression of a confident and purposeful person. Conquers the hearts of women and easily achieves its goal.
Assortment of Shiseido Shampoos
Against the background of a wide range of the company, Tsubaki Shiseido shampoo is especially notable, reviews of which speak of its beneficial effect on the condition of the hair. It is based on camellia extract. Allergen free. It can be used by both adults and children. It has a highly balanced composition consisting only of natural ingredients.
High quality characteristics plus the absence of chemical ingredients harmful to the hair distinguishes Shiseido detergents from others. The shampoo foams slightly, which proves its naturalness, and may not give the promised volume, but it nourishes and softens the hair well.
This series of tools includes:
- Shiseido Tsubaki shampoo is white. Care complements hair balm, conditioner and mask.
- The Tsubaki Head Spa Golden Detergent Series includes: spa shampoo, spa conditioner and spa mask.
- Shiseido hair shampoo red. The series also includes: air conditioning, concentrated balm, premium mask.
Tsubaki Hair Care hair cosmetics does not contain preservatives, has a light pleasant unobtrusive aroma, natural shades and a light weightless texture. It is created by special ultramodern technologies without the use of synthetic components.
Shiseido Tsubaki Shampoo is available in 220 and 550 ml containers. Soft pack contains 400 ml of detergent.
Shiseido White Tsubaki Damage Care Series
Shampoo from the white series is aimed at restoring dry and brittle strands. It contains a complex containing camellia oil, amino acids, vitamins B and C. Its action is aimed at strengthening the strands, eliminating split ends, nutrition and healing hair. The therapeutic effect is manifested gradually. It is recommended to use Shiseido shampoo for damaged hair for at least a month. It is indicated for hard type of hair.
As a result of constant use of detergent, the curls become strong, moisturized and elastic. Split ends disappear. Camellia oil as part of the product nourishes the hair and all the necessary nutrients, making them softer obedient.
Shiseido Tsubaki shampoo is white, the reviews about which are simply wonderful, applied to moist curls, where it foams in the hair with massage movements and rinses off. If necessary, the process can be repeated. After applying the shampoo, it is recommended to use a balm or conditioner of the same series, for the greatest effect. Care is complemented by a hair mask, which should be applied 1-2 times a week. It is applied to moistened clean strands, where it is kept for up to five minutes.
How else is Shiseido Tsubaki shampoo white? Reviews of him note that he does not give the volume and brilliance promised by the manufacturer, although he thoroughly and thoroughly rinses the hair. It has a beautiful solid packaging and dispenser, it is spent economically. It smells good.
Red Tsubaki Shining Series
Shiseido Tsubaki Shampoo Red gives the hair a natural shine and shine. Carefully cares, nourishes and restores hair. Contains oil and lipids of camellia flowers. It has a gentle airy smell of camellia honey. Designed for dry, damaged and split ends. Vitamin B and C groups restore the hair cuticle, giving it elasticity, strength, smooth the secant ends.
A small amount of detergent should be applied to wet curls, foam and rinse with water. The treatment complements the balm and hair conditioner, which is applied to wet curls after shampooing your hair. For a better effect, use a hair mask 1-2 times a week. The product should be applied for five minutes, after which the hair should be washed with water.
Shiseido shampoo, reviews of which say that it not only perfectly rinses strands, but also treats them, adds radiance, makes them thick, docile, supple and shiny.
Golden Tsubaki Head SPA
Golden shampoo “Tsubaki Shiseido”, reviews of which say that it differs from others in its excellent washing properties, makes curls thick, healthy and smooth. Contains rosemary essential oil, which penetrates deep into each hair cell, nourishes and strengthens. Protects from the negative impact of the external environment. The amazing Tsubaki flower oil activates the growth of hair, improves blood circulation, gives it a natural shine. Angelica root extract, sorbitol and menthol complement the composition and positively affect the condition of the scalp. Recommended for use on thin hair.
A small amount of the product should be applied to dirty unwashed rows, foam with light movements and rinse with water. If necessary, the procedure should be repeated. Care is complemented by a spa air conditioner for any type of hair and a spa mask. The first remedy is applied to clean hair after using shampoo and rinsed off after standing on strands for 1-2 minutes. The second is recommended to be applied up to twice a week. It is applied to clean curls for five minutes, after which they are washed off with plenty of water.
Shiseido Tsubaki shampoo, reviews of which note its pleasant aroma that stays on your head for a day after washing your hair, is enclosed in a golden bottle. Its consistency resembles "liquid gold."
Shiseido Tsubaki Shampoo: reviews
Japanese Shiseido brand shampoos have collected a lot of rave reviews. So, consumers note that the white series stands out for its excellent cleansing properties. After applying this shampoo, the hair became shiny, soft, docile and smooth after the first use. Less messy. Shiseido hair shampoo effectively rinses oil masks the first time. Some noted that when using it, no therapeutic effect was noticed, and the problem of split ends remained unresolved. Caused an assessment of 3.8 points out of five possible.
The results of the red series were also not bad. Most reviews noted its good cosmetic effect. In the process of use, the gloss promised by the manufacturer appeared, the hair became stronger, thicker, healthier. The split ends looked smoother after the first shampoo. The hairstyle has become more voluminous, more magnificent. A small part of the faces did not see anything special in this tool. According to them, Shiseido shampoo for damaged hair made the strands drier, they began to puff and look quite untidy. But there are few such cases. Mostly there is active hydration, softness, easy combing of hair even without the use of a balm or conditioner. He earned 3.9 points out of five possible.
Spa shampoo “Tsubaki Shiseido”, reviews of which in most cases are positive, was not bad. Many people use it before applying masks, as it thoroughly cleans the curls of impurities, as a result of which their effectiveness increases. Some noted the shine, easy combing and volume that appeared after the first application. Also, the hair for a long time looked fresh and clean. The tool gave extra volume to the hair and made it thicker.
Negative reviews claim that the owners of oily hair became more greasy, and they had to be washed more often. After using shampoo, some developed dandruff. A certain category of people indicated the excessive hair stiffness that was observed after using the product, and the difficulty of combing hair without the use of a spa conditioner. The tool earned 3.8 points out of five possible.
The cost of Shiseido shampoo
The price of Tsise Shiseido shampoo - reviews say this factor is very different. So, the cost of packaging in 220 ml ranges from 200-250 rubles, 550 ml from 450 to 550 rubles. A 200 ml hair balm costs about 500 rubles, a mask in a 180 ml container costs 520 rubles. The price policy of the hair conditioner ranges from 300 to 400 rubles per 500 ml. Prices are not entirely reasonable, but everyone can afford these funds if desired, and they are also quite economical. With reasonable use, a 220 ml bottle lasts for six months.
Where can I buy Shiseido shampoos
Shiseido shampoos are sold in large specialized cosmetic stores such as Letual, Ile de Bote, La Defense, Rive Gauche. Also, products can be purchased in online stores, for example, in the Ebay auction store.
Shise shampoos of the Shiseido Tsubaki series completely cope with their task, and with constant care show amazing results, improving the appearance, structure of each strand individually, day after day. With them it is easy to have beautiful and healthy curls.