Faxe is a beer that is not only familiar to any Dane. He is loved and respected far beyond the borders of his native country.
How it all started
The history of Faxe beer began in the last century. In 1901, the Nelson couple set up their own business and founded the Fakse Dampbryggeri brewery. After the death of her husband in 1914, Nicolin Nelson continued the common cause. Pure water from a deep well began to be used for beer production . It functions to this day. Since then, Faxe is believed to be a crystal-clear beer. The company changed its name, and now Faxe Bryggeri supplied its entire country with its goods. Since 1945, the three sons of Nikolin became at the helm of the company. They continued the family business. The company began to expand markedly. Production volumes increased, new varieties were created. Since 1960, Bent Brud, the grandson of Frau Nelson, became the head of the company. He went further than his ancestors, and after 10 years, the famous Danish beer began to be delivered to other countries. During his reunion, the two most famous breweries in the country merged, and the new large company Royal Unibrew was formed. Now Faxe is the second most important beer in the country.
Drink for real men
Faxe is a beer that is still brewed according to old Danish recipes. For production only pure spring water, first-class hops and selected barley light malt are used. The result is an amazing amber drink with a pronounced taste and a small bitterness. It was such an infusion that the ancient Vikings drank at one time, because the heroes always choose the best. This was probably the reason that the image of the Viking became the company's trademark. Many countries have appreciated the quality of Danish beer. Some of them entered into an agreement with Royal Unibrew to release its products in their own country. So, the
Moscow brewing company in 2009 acquired a license and began production of the famous drink throughout Scandinavia. The work is carried out under the supervision of Danish specialists. A serious advertising campaign was conducted aimed at introducing the new import brand to consumers as best as possible.
Consumer Opinions
The Russians ambiguously accepted the new Faxe beer. Reviews about him speak for themselves. Most beer lovers point out that products that were previously shipped directly from Danish breweries did match the declared quality. But what is being done in our factories cannot be called beer. The aroma of the drink contains unpleasant chemical components, similar to plastic or rubber. There is bitterness in the aftertaste, but it is caused more by alcohol than by plant components. This beer warms pleasantly, but this effect is most likely obtained from the obvious presence of the same alcohol in the composition. It seems that the drink is made really for the Vikings, who preferred strong alcohol. But there are other opinions. Someone thinks that Faxe is no worse than any domestic beer. The main thing is not to use it in large quantities. Otherwise, the only impression will be a quick intoxication and a severe hangover.
Variety of choices
It is worth noting that in Europe Faxe beer is very respected. The manufacturer, in turn, is trying to please customers with a variety of choices.
Royal Unibrew delivers a variety of drinks to the market. The table below will help you sort out the assortment.
Royal Unibrew Product Range| No. p / p | Name of drink | Color | Alcohol content,% |
| 1 | Faxe | bright | above 8 |
| 2 | Faxe amber | dark | 4 - 5.5 |
| 3 | Faxe festbock | bright | 5,6 - 8 |
| 4 | Faxe free | bright | non alcoholic |
| 5 | Faxe premium | bright | 4 - 5.5 |
| 6 | Faxe red | dark | 4 - 5.5 |
| 7 | Faxe royal export | bright | 5,6 - 8 |
| 8 | Faxe strong | bright | above 8 |
The assortment is very diverse and quite interesting. But not always beer made by a domestic producer meets the required standards. Unlike the originals, in it the aroma of the wort disappears almost immediately after opening the container. There is also a harsh hops flavor with a slight hint of salinity. In addition, the presence of tap water is clearly felt in the beer. This is very unpleasant when you consider that the Danes make their drink exclusively in spring water. The rest of the beer is quite tolerable and a simple layman might even like it.