Among the countless Moscow shops and shopping centers, a special place is occupied by discount centers, where you can top up your wardrobe with high-quality branded items at very reasonable prices.
Modern discount centers in Moscow unite many brands of clothes, shoes, accessories and sporting goods under one roof. Discounts and promotions here are ongoing unlike ordinary stores, where they can be exclusively seasonal or holiday.
What is sold at discount centers?
Every few months, well-known brands of clothes and shoes update their collections. To make room for new things, they send unsold remnants of previous models to individual stores - discounts. Among expensive luxury brands, there is even some kind of unwritten etiquette, according to which the presence of stale goods in the store greatly reduces its image.
The remnants of finished products can be sold by the factories themselves. Small wholesale buyers buy whole lots from them, and then sell clothes and shoes at retail. Such outlets have their own name - "outlet". However, often the owners of retail facilities have different sources of supply (both company stores and factories), so there is no fundamental difference where the goods were waiting for their buyer - in a store or in a factory. There is no significant difference in the concepts of “outlet” and “discount center” in Moscow.
Country Outlets
Whole discount villages are common in Europe, which are several short streets with many small buildings with shops and cafes. More recently, such retail facilities began to appear in Moscow.
Outlet "Belaya Dacha" in Kotelniki, a few kilometers from the Moscow Ring Road along the Novoryazanskoye Highway. Opened in 2012, the shopping center is the largest discount center in Moscow and the Moscow Region. More than 150 well-known brands of women’s and men’s clothes and shoes, children's goods, accessories, household goods, underwear, cosmetics, sporting goods have opened their discount stores in the territory of Belaya Dacha. The complex itself is more like a mini-city with its streets and places for recreation.
Vnukovo Outlet Village is another major outlet on the Kiev highway, 8 kilometers from MKAD. The range of discounts varies from 30 to 70%, and thanks to its location in the forested area, shopping can be ideally combined with relaxation.
Another outlet, Fashion House, is located in the place with the not very attractive name "Black Mud", which is 14 km along the Leningradskoye Shosse. In the indoor shopping complex, discounts of very diverse prices and image of brands were placed: from youth and inexpensive Reserved, Mango and Motivi to luxury Trussardi and Versace.
The largest discount centers in Moscow
Now we will talk about what are the major discount centers in Moscow. Addresses, work schedules and telephones can be specified on the official sites.
Ordzhonikidze 11 is a fairly large multi-brand discount center located at the same address in the building of the former factory. It is more reminiscent of an ordinary shopping center, where branded stores are diluted with pharmacies and cozy cafes. Despite the fact that the store may have a “Discount” sign at the entrance, discounts can only apply to a limited part of the entire assortment.
In the center of Moscow , the Olimpiysky sports complex also houses a shopping center with discounts from many well-known brands.
The network of discounts “Familia” totals about 20 points throughout Moscow. But as shopaholics advise, it makes sense to look here for children's clothes, school uniforms and things for the home.
Among the major discount centers, one can note the AST shopping center in the metro area, opposite the Izmailovo hotel, the BRANDSITI shopping center at 26 km of the Moscow Ring Road and the Savelovsky shopping center at the metro station of the same name.
This is not a complete list of all discounts and outlets in Moscow.
Sports discount centers in Moscow
For playing sports and just active pastime, comfortable and convenient clothes and shoes are needed. All well-known sports companies are constantly improving their products, develop and apply new technologies and materials that best meet all physiological and ergonomic features. This cannot but affect the price of branded sportswear, shoes, accessories and equipment. To save money without compromising quality and comfort, specialized discount centers for sporting goods are very popular. Here, as a rule, the remains of past collections are sold.
Unlike casual clothes and shoes, sportswear is not very varied in fashion. Therefore, when acquiring a model of the last season, one should not be afraid to keep up with the trend. In Moscow you can find discount centers of almost all sports brands: Adidas, Nike, Reebok, Puma and others.
Almost all branded networks have their own sites where you can find the addresses of stores, discount centers, and sometimes catalogs of goods.
Adidas Discount Centers
Adidas has been associated for many decades with quality, reliability and prestige. The branded retail network includes dozens of Adidas stores and discount centers in Moscow.
Brand stores are constantly selling. But some of the models still fall into discount centers where discounts reach up to 70%. Here you can find casual and sportswear, shoes and equipment, children's goods and accessories.
In some large stores, goods of a well-known German brand coexist with other equally well-known companies, such as, for example, in the Capitol shopping center, a store on the street. Ordzhonikidze, 11 or in the shopping center AST on Izmailovsky highway, 71A. Other Adidas discount centers in Moscow are monobrand.
Nike Discounts
Another well-known brand, Nike, has in its assortment of discount centers both sportswear and shoes, as well as options for everyday wear.
The large Nike discount center in Moscow is located in the vicinity of Savelovskaya metro station. One more - in the suburban outlet “Belaya Dacha” along Novoryazanskoye Shosse. The product catalog and addresses of all Nike outlets can be found on the brand’s website. So, sneakers with the “tick”, well-known and advertised by many celebrities, at the Nike discount centers in Moscow can be successfully bought at a discount of 50-60%.
Discounts "Reebok"
Reebok brand products can often be found among the range of any sports store. Own discount centers "Reebok" in Moscow are few. On average, discounts are 30-60%. Periodically, stocks of the type “2 at the price of 1” or “2nd at half price” are held. As part of such promotions, you can purchase sports and casual clothes and shoes from various rulers of men's and women's collections. Reebok periodically develops and implements joint ideas with well-known fashion designers, as a result of which original designer things of a sports orientation are born. Thus, a productive collaboration with Giorgio Armani led to the emergence of a joint line of clothes and shoes, combining impeccable style and modern sports technology.
Discount centers on the Internet
You can visit some discount centers in Moscow without leaving your home. For example, Lookmania Internet discount works with many Moscow discounts (with the TSUM Trading House, for example) and arranges delivery not only in Moscow and the Moscow Region, but throughout Russia. Other discounts place a catalog on the site for informational purposes only, but you still have to go to the store for a purchase.
In any case, the opportunity to purchase quality branded items at affordable prices is worth the fact that discounts take a strong place in the list of places for shopping.