Posts are posts that are posted on forums, online communities, blogs, and various sites. Initially, this word was used only on web forums, and top-level posts (root) were called sabzhs. Over time, the term began to be used almost universally. Many services allow you to use not only textual information in posts, but also attach pictures, videos, music to them. Other users have the opportunity to leave their comments, discuss with the author of a post, as well as among themselves.
The secrets of creating good and interesting posts
Almost all social services have a kind of rating - it gets better posts for a week, month or year. This right is given to those messages and posts that gain the most views, “likes” (“Like” marks), reposts and comments. That is, those that are most liked by other users and interested them.
The dream of any blogger is to write a post that will be in the TOP. However, this is not easy. Every day hundreds, thousands and even millions of diverse messages are published online, 99% of which remain unread by anyone, are lost in the mass. That is why it is worth listening to the advice and recommendations of experienced popular bloggers to find out how best to write and design a new post in order to draw the attention of a spoiled audience.
Bright idea - 50% of your success
At first glance, it may seem that there is nothing complicated in this, and, therefore, you will not need any special skills. It would seem that could be easier? I found a suitable topic, was inspired and scribbled “in a quick way” on the keyboard of 500-700 characters. However, only those who have never tried to write and publish posts can think so. Even the search for an idea can drag on for several weeks, because you need something that can really excite readers. You can draw inspiration anywhere: viewing the best posts of other users, communicating with people in real life, observing and analyzing various events.
Write interestingly and simply
Remember that all posts are what reflects the identity of their author. You must not just state a fact, but share your own point of view, show what excites you, “catches” why it is so important to you. At the same time, you should follow a few simple tips:
- Write in simple and understandable language, without complex terms and little-known words. Imagine that you are not writing, but talking to a person in person.
- In order to convey your opinion and argue it, give real examples and use comparisons.
- Try to avoid professionalism and abbreviations - they will confuse the reader.
- Focus on what new things you can tell people, and how this new one will be useful for those who later read your post.
- Do not write too long posts. This will tire the reader and make him simply move on to other entries.
It is important that all the information you use is not only interesting, but also relevant today.
Three whales holding the post
Recall school lessons of the Russian language. A post is, in essence, a text, a note, a mini-article. This means that it must be logically divided into three parts: conception, main part and conclusion.
Introduction
The shortest of them, in fact, is the beginning. In fact, this is a couple of introductory sentences, the purpose of which is to attract the attention of the reader. If you fail to “catch” a person’s eyes right from the first words, simply no one will read your post. There is another, not so important function, at the beginning, it helps to conduct a small warm-up for the mind and set up the reader for the style and manner of presentation.
Main part
The “heart” of fasting is the main part. First of all, it is worth paying attention to the sequence and logic of presentation. Do not contradict yourself. If at the beginning of the text you put forward a certain thesis, stick to it in the future.
If you are proving your point of view on a particular issue, pay attention to the order of presentation of the arguments. It can be either direct - from weak to strong, or reverse - from the strongest to the weaker, additional. Ideally, an interconnection should be traced between them: that is, each next one as if stems from the previous one. However, do not be upset if you fail to build such a “train”: in most cases the arguments are too diverse to unite them on any principle.
Nevertheless, the gradation must be observed in any case: disparate, unrelated evidence, even the most convincing ones, will confuse the reader and leave him with not the best impressions.
Make sure not to “stagnate” and not retell the same idea in different interpretations, changing only its verbal design. Those who must catch your thought will understand everything without it. And frequent repetitions will most likely cause irritation.
Try to write an emotionally rich, vibrant post. This does not mean that it is worth turning the text into a fountain of controversial, enthusiastic epithets, but a dry set of letters, more reminiscent of an excerpt from some university textbook, is unlikely to please anyone. The share of jokes in the text always makes it more interesting for the reader.
Conclusion
Disgustingly perceived posts that break off abruptly, like TV shows, in the most interesting place. Moreover, unlike the latter, they most often have no continuation, and the thought remains unfinished. That is why, finishing work on the next post, try to take stock and summarize all of the above. Here you can stimulate the discussion by asking the audience a relevant, “sore” question. In rare cases, it is allowed to use a “truncated” model, where there is no conclusion, but this option is quite risky.
Relive the text!
Now that you know the meaning of the word “post” and the basics of writing such notes, it's time to talk about their design. The latter, by the way, in some cases can play a decisive role.
If the size of your post exceeds 300-400 characters, try whenever possible to break it into paragraphs 3-4 lines long each - the gray “sheets” are very tiring to look at and do not allow you to concentrate on the essence of the text.
Attach a thematic picture to the post. Remember that it is on her that a person will look first of all. Therefore, it is advisable to choose some kind of funny drawing, an original demotivator or a comic strip - something that will interest a person, make him smile and make him read the whole post.
You can add video. It is desirable that it be of high quality, shot with a good camera, interesting and informative. The duration also matters - few people are configured to watch 30-40-minute videos in the process of ordinary Internet surfing. The optimal duration is up to 5 minutes.
Be sure to consider the characteristics of the target audience for which you are writing. After all, it goes without saying that young entrepreneurial startupers and mothers on maternity leave literally “live in different worlds”, speak different languages and are interested in completely different things.
As you can see, good posts are real art with their own rules and secrets. Of course, no one will give you a guarantee that you will fall into the posts created by LJ (or any other service). Much depends on the mood of the Internet community, fashion trends and other factors that you can not influence in any way. However, really interesting posts, on which the authors work especially painstakingly, will always hit the mark and gain popularity. Good luck!