Most women not only monitor the freshness of their makeup and the beauty of their skin, but also take care of their hair. At the same time, a huge selection of manufacturers of cosmetics simply rolls over. However, Belita and Vitex shampoos are considered to be the permanent leader. And although rumors of impeccable Belarusian quality have been circulating since the days of the USSR, many can still exchange a domestic producer for a foreign one. We decided to dispel doubts and prejudices by deciding to talk more about the leader of the Belarusian beauty industry.
Company History
The creation of a powerful player in the republic’s cosmetic market began with the merger of two small companies - Belita JV and Vitex CJSC. This landmark event occurred in the summer of 1988. It was then, on the basis of Belbytsnab CJSC Belbytkomplekt, that a new BELITA enterprise appeared, headed by Viktor Tereshchenko.
Although the formalities of the merger could be settled only a year later, this did not prevent the rapidly developing company from launching well-known Belarusian shampoos into production, and then arranging the sale of other cosmetics under the Belita label.
In December 1996, one of the main investors of Belbytkomplekt CJSC was re-registered, as a result of which it seceded and began to work under its own Vitex brand.
Despite this unfortunate loss and certain disagreements within the organization, Belita and her former partner maintained friendly relations in order to continue to walk foot in foot along the path of the rapidly developing domestic cosmetics industry. For the same reason, both companies are still referred to as one phrase - Belita-Vitex.
What products can I buy from companies?
Today, the permanent leaders of the Belarusian cosmetic market have several production lines that allow them to produce cosmetic products:
- hair, face, hands and body care (Belarusian shampoos, creams and lotions);
- sunscreens ;
- for men, women, adolescents and children;
- for pregnant and lactating mothers;
- oral care;
- for pharmacies;
- decorative products;
- for hotels;
- perfumery.
Moreover, in addition to cosmetics, anyone can purchase household chemical goods, wet wipes, plant extracts, doy packs and various accessories. We will talk further about which Belarusian shampoos are available to the consumer and what they are.
What hair care products are best known?
Perhaps the most demanded among fashionable women is the group of products where hair care products are presented. In it you can find the following types of goods:
- serum against hair loss;
- conditioner balms;
- conditioner balms;
- protein masks and serums;
- foam and hair styling gels;
- modeling mousses and pastes;
- shampoos (for example, sulfate-free shampoo (Belarusian, of course)), etc.
What shampoos can be purchased from the company?
The range of products offered is extremely wide. According to experts of both companies, this diversity is due to the fact that there are several types of hair, which means that the immediate purpose of a particular cosmetic product should be different each time.
All varieties of shampoos in the Belita-Vitex tandem can be divided into the following categories:
- to get rid of dandruff;
- to preserve the color of dyed hair;
- to restore shine (for dull and brittle hair);
- to restore structure and volume (remedies for hair loss);
- for all types of hair;
- products with active collagen, vitamins and proteins.
And of course, companies have a professional line of cosmetics, which is most often used exclusively by masters of beauty salons. For example, Belita shampoo from the Professional Hair Care line is suitable for all types of hair. It deeply cleanses and nourishes curls due to lactic acid and lemongrass extract.
With it, you can get rid of traces of varnish, foam and other styling products. According to experts, it is considered an ideal tool that is recommended to be used before planned dyeing or curling your hair.
Hair Products with Keratin and Collagen
Another leader in sales is the Belarusian keratin shampoo, specially designed to care for oily hair that is too fast. It also helps restore the structure of problem and dry scalp. It consists of:
- salicylic acid (prevents quick salting of the hair and has exfoliating properties);
- menthol (creates the effect of freshness);
- allantoin (relieves inflammation and itching on the scalp);
- ZnPT (relieves dandruff and restores normal function of the sebaceous glands).
For damaged, dry and prone to hair loss shampoo "Belita" with collagen from the FACE & HAIR Collagen + series. This tool, according to manufacturers, gently cleanses the head, not damaging, but restoring the structure of the hair. All this is possible due to the presence of collagen and betaine in the active components. It is they that penetrate deeply into the hair and contribute to their strengthening along the entire length.
Dandruff Shampoos
If you are concerned about seborrhea, then preventive Belarusian dandruff shampoo from the “Healing Solutions” line will help get rid of it. This tool allows you to cleanse and soothe the scalp.
Thanks to the birch tar included in the composition, this shampoo will save you from irritation and unpleasant itching on the surface of the skin. In addition to the main therapeutic effect, the product has a protective function that prevents the reappearance of unattractive symptoms of seborrhea.
Shampoos for hair loss
Of no small importance in the life of any woman is hair, or rather, their volume. And if they fall out, it brings a lot of inconvenience. According to experts of cosmetic companies, Belarusian shampoos are considered the most effective in eliminating this problem (reviews about them allow us to evaluate a particular product in full) with firming properties. For example, “Live Silk” is exactly that, which nourishes and restores damaged curls.
Grapefruit (strengthening and restoration), Revivor-Perfect (against hair loss), live shampoo “Beer hop cones”, “Calendula and succession” (for healing hair and scalp) and others have similar properties.
Hair Growth Accelerators
In addition to medicinal cosmetic products, manufacturers can also find shampoos designed to increase the length of your curls. For example, Revivor-Perfect, a shampoo for improving hair growth, is one of those. It is known that Pronalen is in its composition, accelerating metabolic processes and leading to the intensive growth of your hair. And such natural components as extensin and ruskus help strengthen hair follicles. Guarana and red pepper are responsible for nutrition and hydration, while lemon and olive contribute to the rapid regeneration of cells.
Means for oily and other hair types
Owners of oily hair will also find useful products that contribute to the gentle care and restoration of normal metabolic processes in the hair follicles. For example, in the line "Aloe Vera" there is a shampoo "Daily Healing", designed to care for rapidly salted curls.
Shampoo-conditioner is ideal for normal and dehydrated hair with a brittle base. He carefully cares for healthy, but dry strands, easily fights with various kinds of pollution, without overdrying and without destroying hair. For all other types, Shampoo-conditioner "Nettle" is suitable. It contains alkaloids, multivitamins, organic acids and carbohydrates, as well as nettle and chestnut extracts with pronounced tannic properties. Also original is Kifir Shampoo with excellent restorative properties.
Belarusian shampoos: reviews
Before choosing a particular tool, you must first study the opinions of users. Today we are interested in the comments of those girls who have already managed to try Belarusian shampoos on their hair. What do they say about them?
According to some owners of lush hair, shampoos from the Aloe Vera series have proven themselves well. They perfectly clean and care for your hair. With their help, you can forget about dry, damaged and split ends. They are economically consumed and do not cause allergic reactions.
Others are delighted with Shine & Nutrition Shampoo (Shine & Nutrition) for all hair types with argan oil. According to them, after using this product, curls, even without additional masks and lotions, acquire a healthy color and shine. They are easy to comb and glide.
The third ones like shampoos-fortifiers “Air and Golden Mustache”, intended for strongly split and falling hair. However, according to consumers, the tool copes well with the recovery functions, but does not eliminate the effect of fat content.