The company, founded back in 1909, began its journey with the production of hair dye. Since then, a lot has changed in the cosmetics industry, but throughout all time, the Loreal brand has always been one step ahead: it created the first permanent, released shampoo for daily use, and a clear varnish for fixing the hair. Dozens of technological breakthroughs in hair styling and hair care, research centers in almost every country, patents, the creation of their own innovative formulas - all this is L`Oreal.
In July of this year, the famous brand will turn 109 years old. You can talk about the achievements of Loreal indefinitely, so let's talk about the most effective and beloved by customers around the world product collections.
Absolut Repair Lipidium
Active substances - a unique lipid complex, lactic acid, phytokeratin and ceramides.
A series of hair products "Loreal Absolute Reper Lipidium" includes:
- Shampoo - intensively nourishes and gently cleanses dry curls. It is able to penetrate into the deepest layer of the hair structure, due to which it completely reconstructs and creates a protective shield on the surface, preventing further damage and drying out. Reviews claim that the tool slightly tightens the hair, but retains its natural volume, without weighing them at the roots.
- Air conditioning - instantly penetrates and fills damaged areas. The composition is based on a unique lipid complex that allows curls to regain lost shine, strength and flexibility.
- Mask - reconstructs and strengthens the hair structure. In addition, it normalizes the water balance, which protects the tips from drying out and facilitates further installation.
- Biphasic serum - compensates for the lack of intercellular "cement". According to reviews, the hair product from Loreal seals the flakes, making them smooth, shiny and restoring their healthy, well-groomed appearance.
- Recovery serum - a unique composition covers the surface of curls with a microfilm, which further provides thermal protection when performing hot styling. Buyers noted that the serum does not weigh down and does not pollute the hair.
- Ampoules - promote recovery at the molecular level. Strengthen the top layer and the hair shaft, thereby creating an obstacle to the destruction of the protective film due to the negative effects of the environment.
- A reducing concentrate is a primer based on a unique lipid complex designed for deep restoration of badly damaged curls.
- Thermal protective cream - does not make heavier, perfectly nourishes and instantly moisturizes. In addition, it smoothes hair along its entire length, making it silky and shiny.
Intense Repair Series
Designed for deep care with normal and prone to dry (especially at the ends) hair. The active substances are ceramides, vitamin B6 and the Cuti Liss system, developed by Loreal specialists.
The hair care products that are part of the Intens Rapper series:
- Nourishing shampoo - characterized by a targeted effect on damaged areas.
- Mask - created to reconstruct the hair structure, by saturating with the necessary vitamins. Also, the tool facilitates combing, prevents cross-section and curling of the tips.
- Moisturizing Spray is a unique product based on the Bioaktiv system. Hair product "Loreal Intense Reper" is designed for deep care for lifeless and very dry curls. The product does not burden, but gives lightness, silkiness and makes the strands more manageable.
Pro-keratin
Thanks to the products of this series, professional salon care has become available to everyone. Specialists of the company L`Oreal especially recommend the use of these funds in the winter, when the hair is exposed to sudden changes in temperature and weather conditions. The active substances in this series are: fruit extracts, wheat proteins, pro-keratin, arginine and Incell molecules.
Pro-Keratin is represented by the following products for weakened hair:
- Shampoo - strengthens the follicles, tightens the structure and, most importantly, eliminates all unloved fluffiness.
- Conditioner - restores internal fibers and smoothes the cuticle. The product creates a thin film on the hair, thereby providing reliable protection against chemical and mechanical damage in the winter.
- Mask - protects from the effects of frost, sun and temperature changes.
- Leave-in protective cream - studies have shown that regular use of this product reduces fragility by 70%. As a result, the hair gets a well-groomed, healthy look and is easy to style.
- Serum - the presence of a UV filter protects the curls from overdrying. The tool strengthens the cuticle, significantly compacts the structure, giving an excellent basal volume.
Solar sublime
Hair products "Loreal Solar Sublim" is an ideal choice for those who are going on vacation on the sea and worried about the health of their curls. The series is designed for intensive care and protection during prolonged sun exposure.
A specially developed product formula protects curls from the negative effects of high temperatures and UV radiation, and caring components take care of the condition of the scalp, providing the follicles with the necessary nutrition. The series includes:
- Shampoo with avocado oil and vitamin E - the presence of these two ingredients helps to create a reliable barrier on the hair, which will not allow the sun, chlorine and salts to destroy their surface.
- Cream conditioner - Mexoryl SO technology serves as a shield to counter external aggressors. The product strengthens the structure at the intercellular level and restores the lipid balance.
- Mask-balm is another tool that not only nourishes the hair, but also protects them from UV radiation, and also facilitates combing.
Volumetry
The series is designed exclusively for fat-prone and thin curls. The collection includes the following products to add volume:
- Shampoo - moisturizes, tightens, strengthens the length and ends, without weighing down the hair. In addition, it reduces the risk of fiber damage and structural damage. Thanks to the Mineral Ca formula based on calcium, an invisible hair-supporting mesh forms on the surface of the curls.
- Means for hair roots "Loreal Volyumsyutik" - serum, which, according to reviews, guarantees and saves an amazing amount of up to 72 hours. It also condenses, nourishes with useful substances and visually makes ringlets thicker.
- Air conditioning - necessary to revitalize thin and fragile strands.
- Mask - in tandem with previous products gives smoothness, shine, makes naughty curls manageable.
Hair styling products:
- "Loreal Anti-Gravity" (Anti-Graviti) - a spray for the basal volume guarantees the movable fixation of the hairstyle, but at the same time it does not stick and does not make heavier.
- Dry varnish - designed to refresh the styling and absorption of excess fat.
In addition to high-quality care products, L`Oreal is famous for its wide range of colors. We will talk about them in more detail.
Recital preference
The most popular collection of the brand, which, due to the presence of large molecules of the coloring matter, is characterized by long-term color fastness. The unique formula of the product also includes aromatic lavender oil extract that fills the hair with nutritious ingredients.
The palette contains about 40 shades. Of these, 6 are created for red-haired beauties and lovers of fiery flowers, 15 natural tones are designed for blondes, and the remaining 19 will please the brown-haired woman and brunettes.
Ombre
This line will allow you to achieve the ombre effect at home. For independent execution of trendy dyeing, you need only 25 minutes. Each set contains a special comb, due to which a smooth transition of shades is created.
The series has 5 tones:
- No. 1 - from light to dark chestnut;
- No. 2 - from dark blond to chestnut;
- No. 4 - from light blond to natural blond;
- No. 7.4 - copper;
- No. 6.66 - fiery red.
Excellence creme
A collection of hair dyeing products “Loreal Excellence Cream” not only provides 100% toning of gray hair, a persistent and rich shade, but also guarantees professional care. The product composition of this series is enriched with ceramides, Ionen G. molecules, and pro-keratin. The listed components have a deep healing and healing effect.
The palette includes 34 shades: starting with the lightest “Blonde” and ending with “Natural Black”.
Sublime mousse
The Sublim Mousse series is an absolutely new and revolutionary method of coloring. The uniqueness of the products lies in the airy texture, which is easily, quickly, and most importantly, evenly distributed along the entire length.
Customers noted the pleasant aroma of the coloring agent, despite the presence of ammonia in the composition. According to a popular domestic otzovik site, the staining result lasts up to 1 month.
The palette has only 25 shades from light blond to jet black.
Casting creme gloss
Closing the review of means for painting hair roots from Loreal is the Casting Cream Gloss series, presented by ammonia-free paints. Due to the lack of an unloved component, the risk of overdrying locks during the procedure is minimized. Result: curls acquire elasticity, smoothness and healthy shine.
The kit includes a balm based on mother’s milk, which strengthens the hair shaft and guarantees 4 times to extend the shine of curls.
Pleasantly surprised customers and a rich palette of shades. If you first decided to dye your hair, then experts recommend starting your acquaintance with the brand with this particular series. And 39 unique tones will help you with this, including several options for fashionable ashen, chocolate and natural chestnut. In a word, with the Casting Cream Gloss assortment you will surely find your color.