Banner fabric - what to consider when choosing?

Business is unthinkable without advertising. Which media we choose for the PR company of our company depends on many factors. First of all, from who will be the addressee of the proposal - firms or private individuals. Most often, materials such as banner fabric are chosen for outdoor advertising ,

banner cloth
mesh, paper. The rest is a matter of technology. In lightboxes or on billboards, you can pin various materials. Banner fabric is most often used for stretch marks - both outdoor and indoor. When choosing, it is worth paying attention not only and not so much to the price as to the functions and quality of the material. Printing on banner fabric is a fairly cheap and relatively durable form of advertising. If ordinary paper, even protected from ultraviolet rays or laminated, is still exposed to atmospheric conditions, the banner fabric is not afraid of wind, rain, scorching sun. Of course, over time, the coating may fade, fade, but high-quality material will retain its shape and image.

In the modern advertising market banner fabrics are presented in a huge assortment. With their help, a skilled designer-advertiser can achieve amazing effects. In addition to standard frontlites, backlites and blocking tissues (blockouts), there are other rare and original proposals.

printing on banner fabric
The main difference that you should pay attention to when choosing a product such as banner fabric is the ability to transmit or block light. It depends on whether this type of material can be used with backlighting, front or for duplex printing. Leading manufacturers are fiercely competitive, constantly striving to reduce the cost of their products. However, such parameters as tensile strength, extensibility, density, weight will also be important. Imagine that you need to hang a banner over the roadway. If the climatic conditions are quite difficult, the banner will be exposed not only to sunlight, but also to strong gusts of wind, thunderstorms, and rains. Cheap material will quickly turn into scraps that can only harm the image of the company. In general, any outdoor advertising is exposed not only to weather conditions, but also to unforeseen incidents and just hooligan actions. Quality materials have high tensile strength. Such banner fabric can serve more than one year.

Another

banner fabrics
An interesting offer, designed for outdoor advertising, accumulates, and then reflects sunlight. Even in the dark, such a banner will seem to be "highlighted" from the inside. These are the so-called fluorescent materials, which can be both with a white substrate and colored. The banner grid is also very creatively used. It is intended for placement of large advertising on shop windows, windows, doors. A drawing is displayed on one side. On the other hand, the grid is almost invisible and does not close the view from the window. For indoor advertising - say, panels, stretch marks indoors or small interior solutions - a banner canvas fabric is recommended. As a rule, it has a cotton surface that imitates the painting with a texture. Therefore, paints and drawings will look especially impressive on such a material.

Source: https://habr.com/ru/post/C38004/


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