Today, fast food chains, snack bars, mini-cafes with fast food are very common in all cities. This is a fashion trend, on the one hand, and the requirements of modern life, the pace of which is only accelerating, on the other. However, most often the quality of food in such institutions can not be called high. At the same time, people have already eaten up hamburgers and hot dogs and for the most part begin to understand that this is not at all what is needed for a complete diet. The Teremok fast-food chain adheres to fundamentally new views. Here the emphasis is on Russian cuisine and healthy eating. A quick bite is not necessarily a sausage roll. It can be a hot pancake with a cup of fragrant chowder.
history of the company
Fast food chain "Teremok" appeared on the modern market for a long time. At the very beginning, in 1998, it was the one and only small kiosk. People liked the idea and the quality of food, and the network began to grow. The kiosks were complemented by cozy cafes and small restaurants, where for a reasonable fee you can have a delicious lunch. On a network of fast food stalls, pancakes with various fillings are more common. And in restaurants you can taste meat dishes and cereals, delicious soup. Today, the Teremok fast food chain opens its branches in New York. If the launch in America is successful, then the opening of the Teremkov in China and the UK is planned for the future.
Modern activity
Currently, 203 restaurants are already operating in the capital. In addition, 64 points were opened in St. Petersburg, buildings are being built in Tyumen and Surgut. Fast food chain "Teremok" is developing rapidly. Additionally, there are more than 60 street outlets in both cities. However, everywhere the attitude to guests is invariable, as well as a special and unique Russian flavor. It should be noted that the snack bars in which hamburgers are traded lose the Teremka much, because here everything breathes with something familiar and familiar from childhood.
Business card
What distinguishes from many other cafes "Teremok"? The network of fast food outlets already in its name gives a guide to a Russian person. Immediately in the memory pop up pictures from books with fairy tales, carved houses of their wood, Russian stove, pancakes and pies. The creators of this network decided not to completely immerse themselves in ancient traditions, because the 21st century is in the yard. The interior here is quite modern, only Khokhloma painting, gold on a red background, and a nesting doll on the sign are preserved in the design. Judging by the reviews, the excellent Teremok fast food chain conquers hearts not only with pancakes, which for the Russian buyer is the same as pizza for the Italian, but also with a peculiar appeal. Here, each guest is a sir or madam, which sounds quite unusual, original, and most importantly, very nice.
Main menu
Let's tell a little more about what they feed in the cafes and restaurants of Teremok. Fast food chain will offer you all kinds of hearty pancakes. They are sold both in street cafes and in restaurants of this chain. Large, fragrant, with ham and cheese, with minced meat and red fish, with caviar, egg, mushrooms and feta cheese, they give not only satiety, but also a good mood. The cost of pancakes starts from 75 rubles apiece and ends with 280 rubles. The last option is an almost full lunch, as it is filled with chicken meat and vegetables.
For sweet tooth, dessert pancakes will be a very interesting offer . With chocolate and banana, with honey, caramel and condensed milk, starting from 110 to 149 rubles. With such a treat you will perfectly complete your meal. In addition to the large pancakes, pancakes with cherry and jam, mushrooms and ham are presented to your attention. Their cost is 65 rubles.
The menu of cafes and restaurants
What else can Teremok offer you? A chain of fast food restaurants invites you to a full meal, inexpensive, tasty and healthy. Great mushroom soup for 107 rubles, borsch with meat for 154 rubles, okroshka on kvass for 148 rubles, pea soup with smoked meat for 120 rubles. From the second courses you can choose delicious dumplings. Complex lunches are very popular among regular guests of this network. For just 260 rubles you can order borsch with a bun, buckwheat with chicken breast and tea, and for 168 p. - any of the pancake soups and tea. The menu has a variety of salads, cereals, including Gurievskaya, prepared according to an old recipe. From drinks here are presented sbitn and kvass, fruit drinks and compotes.
Regular customers quickly realize that fast food here is inexpensive, healthy and very tasty. Therefore, from year to year, demand is only growing. Proceeding from this, there are those who want to open a cafe under this brand. And to do this is quite simple.
Open your business
If you plan to work in the field of catering, then it is much easier for you to buy a franchise than to start promoting your brand. You can purchase a franchise of well-known international brands, such as McDonald's, but it is very expensive. Therefore, as a more affordable option, choose the domestic brand "Teremok" (fast food network). A franchise is quite expensive, you need to pay for a company license, find the right room and staff, and train it. Moreover, both the premises and strict adherence to the original recipes, which will be transferred to you on a franchise, will be constantly monitored so that your institution does not spoil the reputation of the company as a whole. The cost of a franchise is from $ 1,500. Equipment investments range from $ 15,000 and up, depending on the size of the business. The indicated amount is valid for mobile points for the implementation of pancakes. Opening a restaurant with 150 seats will require about a million dollars.
Staff
As the network is constantly growing, recruitment is also regular. It is for this reason that you can regularly observe the appearance on the employment sites of information that they are looking for new Teremok pancakes. The fast food chain closes vacancies in a rather interesting way. Young people without experience and specialized education are invited to cooperation, and they are already trained on the spot. At the same time, they receive a scholarship in the amount of 10,000 rubles for the duration of their studies, are provided with free housing for the first month, and receive a 50% discount on accommodation thereafter.
Training duration
Surely everyone is interested in how much time should pass before you can get a job at Teremok. A chain of fast-food restaurants offers vacancies (Moscow is the city with the most vacant posts) regularly. After about 6 days, you can bake your first pancake, they teach here carefully. Next, you start working as an intern. After about three months, you will be transferred to professional pancakes. For the rest, you will not need anything supernatural, just follow the instructions and routings.
In order to get a tasty dish, it is enough to take just such a quantity of products, as indicated in the recipe, cut into the proper way - and you can amaze guests. Fulfilled everything correctly - get an increase in salary.
By the way, it is forbidden to use frozen foods or to cook ready-made foods, so the food here is always fresh and safe. The deadlines are carefully observed. For example, a semi-finished product for borscht is stored for 3 hours, then it is poured, which sometimes shocking new employees, because it is still absolutely normal.
Customer reviews
The chain of cafes and restaurants “Teremok” is a favorite place for dinners and snacks of residents and guests of the capital. Judging by the reviews, this is almost the only place where you can eat quite inexpensively, where healthy foods and natural ingredients predominate on the menu, and there are children's and dietary foods. If you take a serving, you will get enough food to eat well. In many other cafes and restaurants you have to buy two or even three servings to get enough. In their reviews, almost everyone emphasizes the courtesy and helpfulness of the staff. If for the first time the appeal “sir” sounds somewhat unusual, then later this is taken for granted. But the most important thing that all without exception emphasize is that all the dishes are very tasty. They will satisfy even a gourmet. Therefore, having come here once, you will forever forget about other eateries.