Today, there are many ways to optimize a site for search engines and significantly increase daily traffic and ranking. One of those is through links in the text on each page of the resource. Today we’ll talk about what it is.
What is a pass-through?
In the language of webmasters, this phenomenon has the slang name “draft” and refers to the transition to third-party resources from all pages of the site. A cross-link will be ineffective to increase search queries. But for raising the PR (page rank) of the page, this method is just perfect.
You can buy end-to-end links both directly from webmasters and on special exchanges. However, the latter method will cost more, since you will need to pay a percentage of the service for providing the services of an intermediary. In addition, there is always a risk of falling into a low-quality resource with low attendance. To avoid this, experienced webmasters prefer to personally find partners.
What is it for
As mentioned earlier, the main reason webmasters use drafts is to raise the PR level. The higher this indicator, the more trust the resource provokes not only among search engines, but also among owners of other sites. Moreover, PR is determined by the number of external links. While TIC (thematic citation index) - their quality.
With a high level of PR and TIC, the site rises faster to the top positions for search queries. But this is precisely the goal of all webmasters who seek to earn on their thematic resources. In addition, such tactics will maximize the efficiency of sales of online stores and attract customers to use the services of the company, information about which is located on the site.
Can I make money on links?
With a high PR indicator, any webmaster can make good money by placing links on less well-known and well-developed sites on their pages. But this will require more than one month of optimization and promotion of the project. After all, this process is complex and lengthy. However, a positive bonus will be the attention to the site of other webmasters who are interested in your through link. An example of such a solution can be seen on numerous popular sites that have traffic from 20 thousand unique users daily.
If you are the owner of a young resource, then before placing links, take care of its development. Daily update the site with unique and interesting content, write down keywords and manually index it in search engines. In addition, you can increase traffic through social networks and online blogs. This will allow users to quickly find out about your site and increase it in the search ranking.
You can promote the site both on a paid and on a free basis. The latter option will require much more time. Therefore, most webmasters are already used to trusting this business to professionals.
How to set a link on the site?
You can place end-to-end links anywhere on the site. But the main requirement is a similar theme. In other words, the end-to-end link should be identical to the overall focus of your site. Otherwise, it will be of little use. In addition, you must consider the age of the domain to which the link leads. The sooner it has been registered, the better for PR and TIC.
You can initially make end-to-end links in Word by manually writing the code. And after that place it on all pages of your site. However, the advantage of placing in the sidebar or footer is that it is enough to update the code once, after which the link will automatically appear on all pages of the resource.
To place a pass-through link, you need to contact the owner of the resource of interest. If the webmaster is interested in your project, then payment is negotiated, for which he places links to the resource from all pages of his site for a certain period of time. Thus, you get more than 200-300 external links that increase traffic. If you already have a well-developed resource, then you can offer the placement of “drafts” yourself, receiving 1-3 dollars for each of them.