What is the best way to dye your hair? For a long time, Loreal remains the most famous brand of cosmetics - hair dye, the palette of which will provide coloring in any color, will not spoil their structure and fill them with radiant shine. And most importantly, it is suitable for home use. This was the condition for creating hair products for the founder of the brand L'Oreal.
A little about the brand L'Oreal
From the very beginning, leading chemists and technologists took part in the creation of L'Oreal, which put hair health in the first place. A quick response to fashion trends, the popularization of home dyeing and the training of hairdressers ensured the rapid growth of the brand. Now it is a huge concern with laboratories and factories around the world.
The Loreal hair color palette has several rulers. This is due not only to a different color, but also to a different hair structure. L'Oreal products are used for primary dyeing of natural hair, tinting roots and refreshing the color of strands. Gray hair is masked or completely painted over. It is possible to remove gray hair without affecting natural hair.
Care lines provide a long-lasting effect of healthy hair: their bright color and extraordinary shine. Thanks to innovations in the field of cosmetics, L'Oreal coloring compounds do not spoil the hair. On the contrary, they make them healthy along their entire length.
Means are divided into categories:
- Persistent (based on ammonia components).
- Unstable (ammonia-free compounds).
- Brightening.
Some of them can be used without special preparation.
Majirel Series - A Professional Product
In the late seventies of the last century, the fashion house released the first hair-care dye. This was made possible thanks to the discovery of the chemists of the laboratory L'Oreal molecules that can penetrate into the core of the hair. All previous paints remained only on its outer shell, so it was not possible to completely hide the gray hair or provide a truly healthy high-quality staining.
The product was called Majirel, which means “enhanced”. This is both excellent quality and high penetrating ability of the paint. The ionène-G molecule, patented by the company, is now used in a number of lines. Remaining a professional tool, this product requires special knowledge. For staining, determine the percentage of gray hair and calculate the formula of the coloring composition in accordance with the table. Paint mixes with various oxidizing agents. It depends on what kind of result is needed. A properly prepared recipe provides 100% gray coverage. Used in salons.
The Loreal Majirel hair color palette contains a natural range, ashy, brown shades of cold and warm colors, golden, copper, red and pearlescent colors.
Series for home hair coloring
Belle Color shampoo paint, which appeared in the sixties of the last century, marked the beginning of the development of products for home use. In the nineties, Diacolor ammonia-free paint appeared, which painted over hair with gray hair. It was a real breakthrough. Released after it, Excellence Crème has become the best-selling consumer product. Since 2005, the Casting line has been combining dyeing and care, gaining worldwide recognition among women.
But the fashion for decorative staining leads to the use of new synthetic dyes. Loreal hair dye helps stylists solve complex coloristic problems. The 2019 palette includes the following lines: Casting, Preference and Excellence. These products do not require color studies and are suitable for home dyeing.
Series "Excellence"
The Loreal Excellence hair color palette now has twenty-one natural shades. Manufacturers are constantly making adjustments to the composition of the collection, and it can change more than once. This resistant paint completely hides gray hair. Keeps on hair for about two months, gradually rinsing off. Manufacturers position it as a triple protection that adds volume to the hair due to the penetration of nourishing oils, keratin and elimination of porosity. Hair is protected from ultraviolet rays, which prevents them from burning out. It’s convenient that the tube is already ready mix.
In reviews of paint, users note a pungent smell of chemistry and ammonia, burning. Before applying this product, you should definitely test for an allergic reaction. Even if nothing of the kind has been noted before, the onset of a histological response may require the help of doctors.
This series is not suitable for fashionable shades. Her appointment is a classic and the elimination of gray hairs.
Casting Series
After a cardinal color change in the first week, everything is fine. But then begins to wash the dye from the hair, which becomes porous and poorly retain pigment. Previously, by tinting the roots, five minutes before the end of the action of the paint, the composition was stretched onto a hair cloth. Now, ammonia-free products are used to freshen up colors, which include Loreal Casting hair dye. Her palette is richer than that of "Excellence" and is more than thirty shades. It does not contain avant-garde tones, it also consists of natural shades.
The series contains very beautiful shades of blond, bright chestnut, trendy chocolate (cold and hot, milk and bitter) and four silk shades for black-haired women.
The paint is able to eliminate a small percentage of gray hair (though not for all shades), nourish the hair with keratin and give it a healthy look. Especially to protect the shade, sulfate-free shampoos are used, since they are aggressive towards the hair and cause them to lose their shine and brightness.
Series "Preference"
Manufacturers called the compound Preference "color of high resistance." This is achieved by a combination of ammonia dyes and caring components. With proper shampooing, the paint can stay on your hair for two months. The Loreal Preference hair dye palette consists of more than fifty shades.
Composition "Preference" shades the gray hair and at the same time gives the hair a fashionable shade. For blondes, they put in a box 12% oxidant, to raise the level of tone and brighten shades, use 9% oxidant, for all others - 6% oxidant. Such aggressive means were chosen by the manufacturer for the exact match of the advertising image on the box and the result. Do not be afraid to use this paint, since the protective ingredients do their job well.
Chestnut shades
The most common shades of hair are chestnut. Golden curls faded with age, which have taken an ashen color, refresh caramel tones. The most beautiful colors of the Casting ammonia-free line are Caramel Macchiato, Chocolate Souffle and Walnut Mocha. To create a rich overflow, more than one color of the Loreal hair dye palette is used. The photo shows three shades: "Caramel", "Walnut" and "Chocolate".
The graying brown curls perfectly refresh resistant paints. To give a beautiful fashionable tint, use the third to seventh levels of the Preference line:
- "Madrid".
- "Castilla".
- "Rome".
- "Havana".
Four red tones can be used to create fiery, amber and wine highlights.
Chocolate shades
The Casting series offers rich shades for brunettes and brown-haired women, which are united by one name - Chocolate. As with a real treat, these are names such as:
- "Ice Chocolate" - to give a rich shade and golden tint.
- “Cocoa with ice”, “Frosty chestnut” - fashionable cold shades of brown.
- “Chocolate glaze” - smooths the border of the transition of light and dark tones, perfect for the ombre effect.
It should be noted that the Casting series is not used for reliable shading of gray hair.
Shades of blond
There is a separate fashion for blond. In addition to the charm of fair hair, they are also practical: make gray hair less noticeable. Previously, constant staining in light colors was accompanied by overdrying and, as a result, a short length. Now it is possible to grow infinitely, in which the hair along the entire length retains a healthy appearance and shine. The color palette of hair dye Loreal allows you to combine products from different series: for primary staining and correction of overgrown roots, the Preference or Excellence line is suitable, and Casting is used to refresh the color.
A feature of light shades is unwanted yellowness. In the salon, colorists use a special blue or blue mixton to avoid this. For home use, you can use a separate collection of blondes from the "Preference" line. These are fifteen shades from beige to pearl. For young people, a light ash tone "Viking" is suitable; for a hairstyle, it is better to dye your hair with an iridescent blond. Ladies of elegant age with faded light hair color can apply beige shades without lightening.
The most spectacular shades of the Casting series are 810, 832, 831, 910, 1010, 1013 and 1021. They are not so persistent that they remain after frequent washing of the head. They are used for express tinting between subsequent stains.
Professional painting at home
Modern dyes are so diverse that it is sometimes difficult to make a choice. On the quality of professional salon compositions there is an opinion that they are the best. Is it so? Indeed, at the dawn of the coloristic direction of hairdressing, this statement was true. But now, perhaps, only the Majirelle line requires the study of technology.
If you choose from the Loreal Professional hair dye palette, which includes the Inoa, Dia and Majirelle lines, it is better to color it in the salon. For home use, they purchase Preference, Casting and Excellence. The box contains everything you need, you do not have to pick up a balm, look for gloves or a comb.
Conclusion
High-quality staining is possible not only in the cabin. A wide range of colors for hair Loreal allows you to choose any shade to paint over gray hair or refresh the color. Or maybe you want to completely change the image? Then contact your brand consultants. After all, you deserve it.