To choose a suitable and rather unusual business idea for starting your own business, let's look at what they come from and where they come from.
How start-ups are born
Their main sources are hobbies, personal or other needs, as well as attempts to improve someone else's idea. That is, take a specific project, "bring to mind" and adapt to your own needs.
Another winning option is to recall the well-forgotten old. Having rummaged in the archive of ideas and fished out something worthwhile, but undeservedly forgotten, many contemporaries were able to establish a more than profitable business.
The main principle of every successful entrepreneur is to do his favorite job and manage to make profit from it. Almost any hobby, subject to serious hobby, can develop into a full-fledged business. To do this, you should consider what benefits it can bring to others. Easy adjustment of the idea or work in a close direction is possible. Business training in this case is quite easy and natural.
The classic way is to analyze what you or your loved ones lack in the surrounding reality. It was with this approach that a great many useful trifles appeared, without which we can not imagine everyday life. Another good option is to copy someone else's business idea. For example, you came to relatives in another city and suddenly you see something that is not in your native places. For example, a bright and cheerful playground in the territory of the shopping center. Why not organize something like this at a nearby supermarket? Unusual ideas of small business sometimes literally lie underfoot.
For about a month, ask yourself the following question - what inconvenience do people experience, what do they need right now, how can I use it? Think about it always and everywhere - being in society, observing the life and daily affairs of friends and strangers. This is where the basics of business training begin.
Getting to thinking about a project
Start a brainstorming session by compiling two lists - one that you are competent in (which you know, know how, can organize) and a list of activities and hobbies that can bring you true joy. Be as honest as possible, delve into the memory - what exactly did you like to do since your youth, what did you dream about when you were young? All activities causing interest and attention should be carefully recorded on paper.
When both lists are ready, we select one item from the first one and try it on for each position of the second. We carefully and critically examine the combinations obtained. What can they give? Do not be lazy to mark each option found. At the same time, we do not forget about the basic principle of brainstorming - we record everything, but so far we are not analyzing anything. Now our business is to fix all thoughts that come to mind. If necessary, involve friends or colleagues in the process.
The next step is the analysis and careful selection of the recorded information. To evaluate how effective our new and unusual business idea will turn out to be, we should think over a whole host of factors, namely:
1. Will this offer be in demand?
2. What resources will the project require?
3. Which of these do you have?
4. What is the situation with competition in the selected field?
Try to answer the questions as objectively as possible. As a result, you will realize that most of the initial ideas can be thrown back without regret for complete futility. Do not be discouraged - it should be so. Leave only a few really achievable. And do not rush - maybe some of the options just require refinement or some modification, after which it will be possible to talk about their profitability.
Leaving some of the most promising ideas not deleted, linger on the one that most closely matches the available resources. And most importantly - do not forget about the presence or absence of demand. Do people need what you have in mind?
Your business in a crisis
There is an opinion that in a crisis, opening any business is an unprofitable and meaningless activity. But this is far from the case. Many entrepreneurs "rose" precisely in difficult times, competently navigating the situation. Here are the options when your products or services will help people survive a difficult period.
1. Alternative lending. Lack of money during the crisis forces people to seek additional sources of financing. If you can not or do not want to engage in express loans, you can organize a resource with the provision of relevant services - the so-called trust loan. It looks like an online platform that unites borrowers who are ready to give money at interest on credit. Resource income - from the commission that they pay.
2. Second-hand clothing store. Not everyone can afford to buy new things now. Yes, and prejudice in society against used clothes is almost gone. You can purchase goods at wholesale warehouses, there are special websites for searching them. Second-hand clothes are quite inexpensive, and such a business will not require very serious investments. It is only important to understand the topic and be able to look for good things of decent quality.
3. You can arrange the sale of used phones. A new smartphone is operated on average a year and a half, after which the owner, as a rule, begins to pick up a model more recent and prestigious. But many fellow citizens, constrained in funds, will gladly buy an old phone at an attractive price. Statistics show steady demand in this market segment.
4. A rather unusual business idea is the sale of finished houses. The real estate market is in crisis. In difficult times, a good solution in case of rapidly falling demand may be selling in the form of a “package” solution - a fully prepared house with a detailed design, down to the landscape of the garden and the furniture layout of the rooms. This direction is being worked out by home-staging specialists, and, strangely enough, their services are always in demand.
5. Joint taxi. Such a service is gaining popularity. Having organized trips in the right direction with fellow travelers, you will save money and you can have fun and usefully spend time on the road.
6. Among the rather unusual ideas for a business with minimal investment include a special site dedicated to the sale of goods at a discount. The opportunity to save money in difficult times is especially important for any buyer. That is why the resource, introducing the visitor to all the interesting offers in the field of discounts and sales, will always enjoy stable popularity. The main income to such a site will bring advertising.
7. Services in a remote format. Some of the companies in the crisis are reducing their own staff, and outsourcing specialists are being hired to solve planned tasks. If you are able to provide such services, you can implement them in the format of remote work.
8. You can make money on computer games. Some of them are designed so that users can receive money for their own actions. The project basically implies a platform on which participants create games themselves, having received at their disposal the necessary tools for this. The author’s income is also due to advertising, which will accompany the game process. This is a good business for students who understand the topic.
9. Trade in a mass product. Most often, in times of crisis, exclusive innovative solutions remain unclaimed. Massive (most necessary) household and family goods are in high demand. In order to save money, many prefer to be purchased in bulk. That is why it makes sense to highlight the most popular positions in the world of consumer goods and organize their sale in large packages.
10. Organization of its own collection agency. Debt is an eternal problem; in a crisis it is especially urgent. You can either help people in their return or advise consumers about the legal intricacies of this process.
What good are troubled times
Let us once again clarify the advantages that the opening of one's own business in times of crisis brings.
1. Relatively affordable price for real estate.
2. The theoretical possibility of redistributing the market.
3. Decrease (sometimes quite sharp) competition.
4. Compliance of suppliers and their willingness to meet your requirements.
5. The ability to inexpensively purchase materials and equipment at one of the many sales.
So which creative business ideas deserve reading attention?
1. Recycle old tires
At least 70,000 tons of old tires go to landfill every year in Moscow alone. In other cities, there are also a lot of them. It is processed no more than a fifth of the total volume. The rest goes to trash or burned. Nowadays, there are technologies for their disposal and processing to produce special chips that can be used in the construction industry - to produce concrete, pave roads, etc.
The purchase of a set of equipment will cost about 7 million rubles. Of course, for a novice entrepreneur, such a price may seem incredibly high. But at first you can do the processing of the source material, for example, divide the tires in half, getting a semi-finished product on a special machine costing about half a million rubles. Further workpieces go through the attrition process. In case of successful conclusion of an agreement on the supply of rubber crumb in bulk quantities to road builders and repairmen, the business will fully pay off and bring a good profit.
2. Stationary photo printing kiosk
Pictures taken using modern gadgets and posted on Instagram can be resorted to using a high-speed Japanese printer, printed on premium quality paper and immediately offered to the client. To organize such a business, you should conclude an agreement with a company supplying such kiosks. A similar turnkey point will cost about 370,000 rubles. Do not forget to add the cost of renting a place in a shopping center and take care of consumables, that is, packaging of quality photo paper. Each of the packs designed for 2.8 thousand photographs will bring revenue of at least 70,000 rubles. If you sell prints for 25 rubles. apiece, net profit will be at least 60,000 rubles.
3. Taxis
What it is? These are established stationary innovative terminals. Such "boxes" allow you to choose among many services. By clicking the desired button, you can call a taxi for free, order pizza or flowers, a tow truck, courier services, book a hotel room and so on. Profit will be brought to you by those organizations that place their contacts in your taxi. The designed device is usually available in 25 cells.
What is the price of the question? To purchase and configure 5 terminals, you need about 175,000 rubles. A certain amount will need to be invested in advertising in order to attract customers. It will cost you 17-20 thousand rubles. Another 10,000 will be required to rent a place where taxis will be located. Add the cost of communication and electricity and salary to the employee who will serve them.
You can evaluate each of the client agreements for one ad slot during the month at 3000 rubles. Thus, with five of your devices you can make a profit of about 370,000 rubles. monthly.
4. Glowing balls for the holiday
What it is? A battery-powered LED is inserted into a standard balloon. These balls are made of latex, which is quite dense compared to ordinary. After all, a luminous ball is experiencing a large overload. The cost of each LED is about 15 rubles, the same is the price of a standard bulb. By purchasing them in bulk, you will further reduce costs. 50 balls will cost you 500 rubles., Selling them at 100 rubles. per unit, you can count on earnings from 5000 rubles. for one holiday for which the customer will buy at least 50 pieces of your products. And holidays, as you know, happen regularly.
5. Brick "Lego"
Outwardly, such bricks resemble a children's designer. In each of them there is a pair of holes and a tip protruding above the surface. As a result, the bricks are inserted one into one and fastened not with cement mortar, but with special glue. To establish their production, you will need to open your own mini-factory. For a start, a space of 50 square meters will be enough. About 600,000 rubles will have to be spent on the purchase of equipment. With a unit cost of about 15 rubles. and the release of about 2500 pieces of brick during each shift, it is possible to receive more than 800,000 rubles for each month (22 working days). The payback period of such an enterprise is about two months.
6. Bar of healthy drinks
An alternative to ordinary ice cream these days is frozen yogurts and healthy, natural drinks that vary in taste, from protein shakes to a wide variety of desserts and varieties of coffee. You can place such a bar on an area of 6 square meters. From the equipment you will need to buy a milling cutter to get frozen yogurt - the issue price is about 180,000 rubles. It will be necessary to equip the point with a bar counter, chairs, a rubbish bin. It will be required to issue permits and buy raw materials, initially investing at least 250-300 thousand rubles. The amount needed as an initial investment will be approximately 600,000 rubles, and the expected profit if you install a yogurt bar in the territory of a large shopping center will be at least 120,000 rubles. monthly.
7. Zoological hotel
For the province, this is a rather unusual business idea. Many families keep dogs and cats, not to mention hamsters, guinea pigs and more exotic species of animals. Sometimes the owners go on business trips or on vacation, and there is a problem with the device of the pet. A hotel for animals will prove to be very useful to such an owner. The offer can be expanded at the expense of the services of a veterinarian, driver, dog hairdresser and other specialists who provide a full range of services for your target audience. To rent suitable premises and salaries, employees should provide for the beginning about 100,000 rubles. This activity does not require a license.
If you estimate the cost of services per day in an amount equal to 300 rubles (depending on the type and content of the animal), then each of the clients will bring you from 1000 rubles. The payback period of this business is one and a half to two months, such services are especially in demand during the summer holidays.
8. Breeding crayfish
This is one of the business ideas of unusual manufacturing. Crayfish can be grown in a pool or pond. The main thing is to arrange the supply of females with live caviar to the breeding site. At the purchase price of 100 rubles. per kilogram to obtain an output of about 80 kilograms of goods you will need an initial investment of about 8,000 rubles. Renting a pool will cost 50,000 rubles, a reservoir - about 180,000. The payback of this business is very, very large. After all, a kilogram of crayfish is on the market at least 400 rubles. The weight of one adult cancer is about 300 g. Having acquired 500 females that will bear offspring, you can profit (after deducting all expenses) in the region of one and a half million rubles.
9. We earn on traffic arbitrage
This is one of the most relevant ways to generate revenue online. It works like a regular store - we buy cheaper, sell more. The product in this case is traffic, and the site-store is a well-developed blog, website or forum. Traffic is acquired on specific resources, then redirected to your site, where, for example, contextual advertising is placed. Some visitors click through the ads, providing the owner of the resource quite a tangible profit.
The most unusual business ideas in the world
Many business ideas can be gleaned by reading about what is happening abroad. In Germany, a successful businessman hires paid dancers at low-disco discos. There is a service such as farm meditation with cows. It is offered for relaxing and calmly solving complex issues for office workers and businessmen. The category of psychological services includes a break-up service, where for a fee you will be relieved of stress by reporting a break with an unwanted partner with the help of a specially hired person.
There are services for long-term storage of letters of demand. In Japan, you can order the sending of your letter to the addressee already after 7 years. And yet in modern Russian reality, most of these business ideas for unusual services are more likely to be exotic. Few people decide to organize something like this in our country in conditions of crisis survival.
What is closer to the Russians
Ideas implemented by many entrepreneurial compatriots - business for students, schoolchildren and housewives, not to mention serious entrepreneurs, may be much more popular. We are talking about the development of turnkey sites, the organization of tanning studios, the production of building foam blocks at home, the design of hairstyles, the organization of private cleaning companies, training on procurement on a tender basis, private schools and kindergartens, interior design services.
Entrepreneurs offer the wholesale of any goods, even the most exotic, holding weddings in unusual conditions (including abroad). On an individual project, you will build a cottage, make jewelry or designer toys, organize a sea or river cruise, offer a lot of funny and useful things like cookies with predictions of the future. Someone breeds cats of elite breeds, and someone organizes foreign language courses, including online (via Skype). Many are engaged in wholesale in anything from building materials to fruits.
It is very common business in the field of passenger transportation or the production of useful health products, such as pillows for pregnant women. Such niches as the sale of cars that already have mileage, the production of all kinds of souvenirs and handmade products are not empty. Today, there is a huge selection of all types of repair work, organization and installation of video surveillance systems. The organization of festive events and the opening of sports clubs equipped with the most modern fitness equipment are in demand. Online advertising agencies are opening up everywhere, offering services in accounting, keeping and treating animals, landscaping loggias and balconies, garden plots, and producing artificial Christmas trees for the New Year holidays.
Other interesting (unusual) business ideas
Everything is custom-made - from wooden furniture to designer educational toys. Curtains of the most refined design are offered for tailoring. If necessary, you can find any lessons - vocals, paintings, dance skills. Services of special equipment, rental of construction change houses are very demanded. Literate and enterprising people open law agencies or engage in outdoor advertising. Someone can organize an entire tourism network or produce promotional videos. Artists-craftsmen produce wonderful jewelry or art forging.
Hire of anything is organized - mopeds, large-sized children's toys, household appliances. Without problems, you can find services for the production of 3D models or 3D advertising on asphalt. Event agencies are very popular, the specialization of which is the organization of holidays and any events. On the Internet, people make money from contextual advertising and the organization of their own online stores. Those who are not too friendly with modern technology, sew to order, provide nurse services and look after the children.
In a word, business ideas (both unusual and not too good, but well-proven) today are a dime a dozen. The main thing is not to sit still, turn on creativity and be persistent in achieving the goal.