The production of red deer cherry whiskey began relatively recently, in 2009. It was invented specifically for young people, constantly demanding something new and special. It was such a unique alcoholic beverage that was obtained from the Jim Beam brand for the production of alcoholic beverages.
What is bourbon
Bourbon is a special kind of whiskey, which is considered a drink of true Americans. Corn is included in its composition without fail, and only oak barrels are used for aging. The elite Red Stag drink from Jim Beam is quite famous all over the world, but especially at home, in the USA. Pour it into glass bottles with a volume of 0.7 liters. Fortress is 40 °, exposure is 4 years.
It should be said that cherry whiskey does not have any technological features in the early stages of production and it is made according to the rules common to all bourbons. A distinctive feature of the drink gives the final stage, adding mystery to the aroma and taste.
Red Stag is presented in 3 forms, each of which has unique characteristics. Specialists note the following features:
- Spiced with spicy cinnamon notes.
- Black Cherry stands out for its characteristic cherry flavor.
- Honey Tea tastes like tea with honey.
In order to better feel all the richness of taste, the described drinks are recommended by experts to drink in pure form, except with the addition of several ice cubes.
A few facts from the history of whiskey
The history of the manufacture of Jim Beam cherry whiskey began in the distant 1788. It was at this time that the miller Jacob Boym (great-grandfather of Jim Beam) arrived in Kentucky (USA) in search of happiness.
Having built the mill, Jacob Beam (now everyone called him that way, in the American manner) began to grind grain. Since they were still paying with the same grain, after some time there was nowhere to put it. The product on the market was slow-moving. That's when Jacob thought about making whiskey from grain. Thus began the production of the world famous bourbon Jim Beam. For its production used grains of malt, rye and corn.
The year 1795 became significant for the businessman Jacob and entered the world history of bourbon as the year of the sale of the first barrel of an alcoholic beverage. A few years after this, the production of whiskey was moved to Washington, in connection with the inheritance of land from the father-in-law. Since then, the production of bourbon has become a tradition for the family. The recipe was passed from generation to generation and left unchanged.
Cherry Whiskey
Cherry whiskey - a drink known throughout the world and has been popular since 2009. Its peculiarity is an amber-golden hue, as well as pronounced sweetish notes of black cherry and a shade of oak.
Using Black Cherry bourbon, you can feel the balance and softness of the drink. The finish is warm.
Another feature of cherry whiskey is its sophisticated aroma of berries. Therefore, in addition to drinking the drink in its original form, it is also used to make amazing cocktails.
Red - only for men
In Europe, the described cherry whiskey was presented by Beam Global Spirits & Wine in the Duty Free chain of stores. The name of the drink from English literally translates as “red deer”, but it is interpreted differently, namely “Red - only for men”.
The Jim Beam brand faced a difficult task in 2009: to gain the trust of Europeans, increase demand for products and attract the attention of young people. The bet was made on bourbon with cherry flavor and did not fail. Moreover, they were in the top ten.
But previously, an interesting PR company was held to familiarize consumers with a new product. They decided to spend it at the airports. To do this, they invited professional promoters who not only organized a high-class tasting, but also focused on buying goods at a promotional price - only $ 18 per 1 liter.
To create the right atmosphere, coolers with company logos were placed on the ground. Thus, everyone passing by could not remain indifferent to the event. He especially liked those who prefer mixing alcoholic beverages to obtain interesting variations.
Eating tips
Red Stag is a first-class drink produced by the world famous brand Jim Beam in limited quantities. Due to its high quality and unsurpassed taste characteristics, cherry bourbon receives the highest scores from the positions of experts.
Before use, it should be cooled to a temperature of 20 ° C. It is better to drink from special glasses with a thick bottom. To fully reveal the aroma of the drink, you need to warm the glass a little in your hands.
Real gourmets of bourbon use it without any additives, even without ice, so as not to dilute the taste with water.
Manufacturers advise to throw special stones in a glass with whiskey that additionally cool the drink and at the same time do not affect its taste.
"Red Stag" is an elite whiskey that has been enjoyed by a large number of connoisseurs of alcoholic beverages. Products of the brand "Jim Beam" is the best-selling in the world.