There is probably not a single person who has not heard of the Pandora jewelry. Today, this brand is very popular not only in the Russian Federation, but in seventy countries. But why is Pandora jewelry the most purchased item in the jewelry market?
History of creation
Pandora dates back to 1982. Spouses Per and Vinnie Enevoldsen open their first store in Denmark. At first, they were selling precious stones and Thai jewelry. Initially, the Enevoldsen family sought a different level, they wanted to create their own jewelry production. But the main task was to come up with such jewelry that would suit absolutely all women of all ages.
After five years of jewelry trading, the couple finally decided to achieve their goal. To accomplish this, the Enevoldsen invited designer Lone Frandsen. Together, they created a jewelry concept that fits all women. It was then that the idea of bracelets with interchangeable pendants was born.
New level
In 1999, it was decided to create a pure gold bracelet with the name Pandora Charm. For the first sale, only a few copies were made, and the result impressed everyone. Gold jewelry "Pandora" became so popular that the family had to produce additional items. Soon, these bracelets gained worldwide popularity.
Already in 2006, the first Pandora jewelry factory was opened in six floors. By 2010, production expanded, shareholders appeared, and bracelets began to be produced in large quantities.
Pandora of our day
When Pandora jewelry stores began to open, reviews from satisfied customers lured more and more customers. Everyone wanted to choose the bracelet that suits her, is exclusive. Not a single variation of wrist jewelry was repeated, as the clients themselves chose beads, clips and other “pendants”.
After some time, manufacturers faced the following problem: the excitement for the purchase of jewelry did not subside, crowds and lines began to form, which brought discomfort to customers. A single official online store was created under the name “Pandora Jewelry House”, in which women without haste could pick up all the details individually to their liking.
Jewelry Material
The question sellers often encounter is what Pandora jewelry is made of? Indeed, what material is used to make such popular pendants?
Manufacturers made sure that the jewelry "Pandora" was available to everyone.
Bracelet Base
The strap for the bracelet comes in three versions:
- Leather bracelet. This kind of strap is made of very durable genuine leather, which is suitable for any sock. There are several variations in appearance: a regular round strap, a snake, intertwined, and others. The color scheme will satisfy even the most capricious customer. In the presence of more than fifty options for straps in all colors and their shades.
- Metal bracelet. As a rule, it consists of an alloy of ordinary copper coated with silver. Such a model can have a regular round base or be made in the form of a snake.
- A precious metal. There are variations of bracelets made of gold or silver of fine fineness. This option is perfect for wealthy clients.
The diameter of the strap is standard for any material - 3 millimeters. This is no accident, since the diameter of beads and other pendants is 4.5 millimeters. This aspect ratio is ideal for stringing additional jewelry.
Locks
The lock on the Pandora gold jewelry and on any other has a reliable durable latch system. This mount allows you to securely fix all the details of jewelry and can withstand any degree of external stress. In addition, such a snap system allows you to easily string additional accessories or swap them if you want.
Strap with stops
Thrust parts on the bracelet are the main part of the whole composition. On them are two fixed parts that allow you to mount the stop beads.
Stop beads
This type of accessory allows you to restrict movement on the bracelet. Some options have a small elastic band inside the hole. This allows you to fix the remaining beads on the jewelry.
The material from which they are made also depends on the preferences and budget of the customer. In low-cost models, copper or silver with a dusting is used, and in expensive ones, precious raw materials or alloys of several metals are used.
Bracelets without stops
Pandora jewelry has models without persistent beads, but most often this option is found on cheaper copper models. Accessories with rubber inserts are designed for these straps so that the beads do not dangle when worn, but are nicely arranged along the entire length.
How to distinguish an original from a fake
Unfortunately, very often there are sellers who want to sell a fake copy at the price of the original. In order to avoid a deal with scammers, you need to know about some of the features that are always present on the original Pandora jewelry.
- Each product has several markings. But, unfortunately, this is not the most reliable way to distinguish the original from a fake.
- Each product must have a sample number of the metal from which the jewelry is made. Regardless of whether the accessory is made of silver or gold, there will be a test on it.
- Above the letter O, a crown must be depicted. But here it is worth being careful: such an image is present only on products starting in 2008.
- On the product there is an engraving of the initials of the founders of the company - these are Latin capital letters ALE.
If you want to purchase the original Pandora jewelry, it is best to buy in a specialized store or on the official website of the online store.
Bracelets with interchangeable pendants from the Pandora brand company are a great way to choose an original and one of a kind jewelry. By the way, you can choose not only the basis of the bracelet, but also additional accessories to it. For many - this is a big plus, because the decoration becomes exclusive.
The bracelets of this manufacturer are perfect for a business meeting, everyday or evening look. Many stars at social parties appear in accessories from this company.
High-quality Pandora brand bracelets will delight any woman, and also allow you to focus on her personality and unique features. The product from the Danish company will be an indispensable holiday gift for a woman of any age.