Public relations

People in society constantly interact with each other. Due to this process, they solve various kinds of problems, determine prospects, obtain the necessary things, objects, information. Social relations is a complex phenomenon that is studied by various sciences.

Everything is based on social connections. This term refers to the interdependence of people, which is due to certain provisions. Based on it, individuals are united in commonality. Social relations are a form of social relations.

The nature of society determines the specifics of this kind of relationship, they, in turn, support society, ensure its stability, development and prosperity.

Social relations are specific interactions that are regulated by all sorts of social norms. They arise between two or more people who play a certain social role, have some kind of social position. They also arise between groups of people, between a person and a group.

Sociologists have come to the conclusion that such relationships are the most developed form of the phenomena they study. Social behavior, social action and interaction are significantly inferior to them.

In general, we note that different scientists describe the essence of social relations in different ways. There is still no single definition that would suit everyone.

For some, social relations are those that have developed between people in specific historical conditions, at a specific time, in a certain place. For others, they are phenomena that arise from a comparison of the equality and superiority of their subjects. In this case, great emphasis is placed on social justice, the distribution of material and spiritual values, means of production, and so on.

Types of social relations are different. They can be class, ethnic, group, interpersonal, national. They take shape in various spheres of life.

Social interaction can be expressed in various forms. One of them is cooperation. It is specific in that both parties are in mutually beneficial conditions. None of them are infringed on. Joint actions are aimed at the most rapid achievement of the result, which will be considered common. Such social relations are built on the mutual need of each other, coordination of actions and, as a rule, on respect for each other.

Rivalry is another form of social interaction. It is connected with the desire of the parties to get around each other, achieve a greater result, move forward faster than someone else. In this case, there is no common goal, but it is important that all parties pursue similar goals. Without this condition, competition cannot be considered. In this process, the parties consider competitors' positions to be obstacles in their path. Prolonged rivalry can cause negative emotions, hatred, hidden or open aggression in people.

Competition is a group or individual struggle for certain specific goods that are in short supply. Conflict is understood as a special interaction of participants in public relations, in which there is a clash of views, opinions, interests, and so on. Conflict can quickly ruin a relationship.

Social relations only become social when a certain stability appears. They change over time. For this reason, their research and study never stops. Management of public relations without their understanding is impossible.

Source: https://habr.com/ru/post/F22126/


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