Of course, the showroom has something in common with an ordinary store, but it differs in a certain privacy, club atmosphere. The buyer has a feeling that he is given special attention and offered goods of the highest quality and most often in a single copy.
What does the word "show room" mean?
"Showroom" is a word borrowed from English, and it means "showroom". Most often, stores of this format are created with the aim of introducing a potential buyer closer to the latest products.
However, the understanding of this word in Russia is slightly different from the Western interpretation. In Europe or the USA, this is a space for showing a new collection, where preliminary familiarization is required to make a decision about ordering and concluding a contract.
Showrooms in St. Petersburg are mostly studios selling things from little-known designers. It can be clothes, home decoration, furniture, accessories, vehicles.
What can I get there?
Clothing showrooms in St. Petersburg are very common, while not always famous, but talented Russian designers. Often in such establishments they sell handmade accessories. One of such interesting places is Monoroom (60 Obvodny Canal embankment).
Showrooms in St. Petersburg are associated with a warm, cozy atmosphere, the ability to choose unique things to your taste in a relaxed, friendly atmosphere without intrusive service and unnecessary fuss. Large shopping centers are focused on the mass buyer with standard inquiries, while connoisseurs have to look for showrooms, sometimes hidden from strangers.
Showrooms in St. Petersburg often offer their visitors clothing of major foreign brands. For example, in Vintage Studio (Kamennoostrovsky pr., 26) you can buy designer clothes. This is very convenient for those who often do not have the opportunity to travel abroad, but who follow fashion trends and want to buy something exclusive.
In addition to clothing, in showrooms can be presented household appliances, furniture, cars.
Furniture showrooms in St. Petersburg are opening more and more. They differ from ordinary furniture stores in that the exhibition samples are presented in specially designed areas by designers, in which you can imagine how the furniture will look at home.
In such a showroom as BVS Interiors in the TMC Furniture Continent, you can pick up additional decor elements (textiles, vases, lamps, paintings) to create a full-fledged interior. The main models are presented in the showroom for preliminary familiarization, and most of the information is contained in catalogs. Having decided on the purchase, you can choose your preferred color, packaging, material from which the goods are made.
Main advantages
Showrooms in St. Petersburg offer their customers the following services:
- pre-entry;
- unusual atmosphere: room decoration in a certain style, relaxing music, pleasant aromas;
- free additional services (tea, coffee, photo shoot);
- individual approach to the client, assistance in choosing;
- stylist services to create a harmonious image of the client;
- exclusive product;
- delivery of purchases.
Customer requests are growing every day. All showrooms provide consumers with a higher level of service, provide them with the opportunity to purchase unique goods.