Zig Ziglar is one of the most popular motivational speakers in the world. He inspired thousands of listeners for a positive and successful life that can be achieved through focused work. He distributed his messages through speeches at corporate seminars, public lectures, as well as through dozens of books, recordings and podcasts.
about the author
American motivational speaker Zig Ziglar was born in November 1926 in Alabama. In the family, the boy was the twelfth child. When he was 7 years old, the family moved to Mississippi, where he grew up. Soon they suffered a great grief - their father died of a stroke. Mother was forced to take care of a large family alone.
He graduated from elementary school in Mississippi. By the way, the nickname Z. Ziglar was born from the nickname obtained at this school. The speaker's real name is Hilary Hinton. During World War II, he served in the Navy, thanks to which he was able to continue his education in college.
Way to the top
Zig Ziglar married in 1946. She and Jin have several children. To provide for his family, he went to work as a salesman, realizing that at that time it was the best that he could do. For several years of work, he learned to do it so professionally that they began to invite him to teach beginners.
If in the mid-40s Ziglar began to work as a seller, then in the 60s he was already conducting sales training. At 29, he was invited to the Carnegie Institute as an instructor. In 1968, he became vice president of human resources at a major automobile manufacturing company in Dallas. Here he pays more and more attention to sales training issues and completely concentrates on lecture activity and training, and in 1970 he created his own personal development company.
Zig Ziglar spoke on the same platform with such famous people as George W. Bush, Pat Boone, Ronald Reagan, Colin Powell. In part, Ziglar attributes his success to having read Norman Peel's book, The Power of Positive Thinking, in time.
In 1975, he published his first book, See You at the Top, which instantly became a bestseller. More than 40 years have passed since the publication, but the issues raised in it have not lost their relevance, and the circulation of the book has not decreased.
What is this book about?
In the book âSee You at the Top,â Zig Ziglar talks about how to make psychological attitudes toward success and unlocking potential. He gives a lot of instructive stories, which he witnessed over 30 years of work in sales. At first glance, it seems that she has a rather old-fashioned view of things. Still, the author worked as a seller in the 60s, and during this time a lot has changed. But the book is still relevant for those who want well-being in the family and success at work.
The author, without hiding, expresses his political predilections; one can disagree with them. But with his advice on how to succeed, it's hard to argue. Moreover, the biography of Zig Ziglar, who began his career with a seller of aluminum utensils, is a good example. Having achieved success, he offers an excellent method of reaching the summit, which includes three aspects: mental, physical and spiritual. If a person ignores any of these areas, then he will become fake.
Principles of success
âYou can get everything from life if you only help others get what they want,â - this statement is traced throughout the book. In a word, the more you invest and give back thanks to achievements, the more return you will receive. Important aspects of success:
- Health. Estimate your health at several million dollars and make it work for yourself.
- Work gives healthy self-esteem, and in those countries where peopleâs labor is low, suicide rates are very high.
- Goal setting. âA man is born to win,â you need to fix your goals on paper. Who does not plan to get somewhere, he does not get anywhere. Make plans and work to achieve them.
- Environment. All that your brain perceives is you. Most people live in the illusion that they control their mental life. In fact, everything that surrounds you enters your brain. Invest good, clean information in it, and your chances of success will increase.
- Habits. Getting rid of bad habits, you should not sacrifice, but enjoy the benefits. Itâs hard to acquire good habits, but itâs easier to live with them, bad habits appear quickly and easily, but getting rid of them is much more difficult. Good transforms, bad destroys.
Zig Ziglar is an optimistic lecturer, and is not afraid to admit that life is full of lemons. The great art of living is the ability to make lemonade from lemons. Hard work, honesty and service will lead to where you can get what you want, instead of being content with what you have to.
Sales secrets
The modest background and the first work of the seller never interfered with the positivity that helped Ziglar achieve fame and prosperity. Being an exceptionally good seller, he took a step towards becoming a famous author, after which he became famous as an excellent motivational trainer. The next was Zig Ziglarâs ââbook âSecrets of the conclusion of transactionsâ, published in 1982 and instantly gaining popularity.
Many sales experts call Ziglar's âSecretsâ a âSellers Bible.â The author claims that everyone can sell if he is persistent and inquisitive. Selling is what the seller does for the customer, and not vice versa. With the right deal, the buyer always wins. What awaits the reader in the book?
- Two dozen tricks to help close deals.
- Tips on how to talk about the product.
- Tips for behaving professionally.
- Schemes of correct sales.
- How to work with objections.
- The main psychotypes of buyers.
- Keys for making deals.
The effective marketing methods that the author cites are suitable for everyone who sells goods, services, ideas, knowledge.
Other books
Zig Ziglarâs ââwords came from the heart, no matter what he was talking about â conscientiousness or honesty, virtue or hard work. He himself was a pleasant conversationalist and reliable person. Ziglar was a Christian, and some of his works tell about faith and God:
- âConfession of a happy Christianâ, published in 1978.
- âConfessions of a grieving Christian,â published in 2004.
A book on a family theme - âHow to Raise a Positive Childâ, and about relationships after marriage - âA novel can last a lifetime.â
Success Books:
- 1986 - How to Develop Excellence in Yourself and Others.
- 1988 - âThe ability to succeed for dummies."
- 2006 - Better Than Good: Creating a Life You Can't Wait to Live.
- 2009 - Embrace the Struggle: Living Life on Life's Terms.
- 2012 - Born to Win: Find Your Success Code.
Ziglarâs ââbooks âNetwork Marketing for Dummiesâ and âThe Art of Salesâ have become desktop for many networkers. Although the recommendations of the author from these books will be useful to every person who wants to streamline his life and succeed. The âWay to the Topâ by Zig Ziglar is a more detailed presentation of the principles outlined in the book âSee You at the Topâ. âAt the very topâ - a collection of thoughts and ideas that allow you to go forward and not stop.
Before Ziglar died of pneumonia in November 2012, he changed the minds of many millions of people, including prominent political leaders and presidents. Over the course of his 40-year career, he has traveled over five million miles and helped more than 500 companies. The reviews of readers familiar with this author confirm that Zig Ziglar's books are a storehouse of useful tips and tricks.