Residents of the metropolis are spoiled by a huge number of stores with clothes and shoes. In a big city you can buy a thing that suits the most sophisticated needs. But the fashion store Uniqlo, which opened in St. Petersburg a year ago, attracted the attention of sophisticated audiences.
Brand History
The origins of the Japanese label received in 1949 from the brand of men's clothing Ogori Shลji, developed in the town of Ube. The familiar modern name appeared much later: in 1984, from the reduction of the original sound of the Unique Clothing Warehouse. At that time, the store presented multi-brand clothing in Hiroshima. In the 90s, inexpensive and high-quality clothing was on a special account, so the brand received rapid development and universal recognition. A few years later the first store was opened in London. So the Japanese launched their products on the world market. The company currently owns more than 1,400 stores worldwide.
Debut store in St. Petersburg opened on the territory of the Mall "Gallery"
Many residents of the Northern capital were looking forward to this event. And it happened on December 3, 2015. The opening of the first Uniqlo store in St. Petersburg attracted many celebrities in the Gallery Mall for a closed review. The event was seen by famous actors, gallery owners, artists. The general director of the brand in Russia is Tomoyuki Ota, and the executive director is Taku Morikawa. Representatives of the Consulate General of Japan in St. Petersburg and the Society for Japanese-Russian Cooperation came to congratulate the store on their opening . The next day, Uniqlo store in St. Petersburg opened its doors for everyone to get acquainted with the products of the Japanese brand.
Range
At the heart of the collections are the basic things of various colors, perfectly harmonizing with each other. In the collections of the same model is always presented in several different colors. The rich color scheme retains its original shade even after prolonged wear. Men's, women's and children's assortment includes T-shirts, knitted and cotton T-shirts, jackets, cardigans, trousers, dresses and sweaters, shirts and much more. Uniqlo in St. Petersburg offers the perfect jeans that fit exactly in shape. Right in the store, customers are offered the service of correcting the chosen thing to fully comply with the parameters. Cashmere clothing is soft and affordable. Printed T-shirts with graphic designs are especially popular. Here you can buy a super slim down jacket with a fantastic weight of 160 grams.
Materials and raw materials
The brand has its own production, so all products are made from natural materials. Thanks to the high-tech process of sewing models, they have good strength and last for a long time, subject to the rules for caring for natural fabrics. Materials used: linen, cashmere, cotton, wool, real Japanese denim.
The relevance of models and styles
It may seem that Uniqlo in St. Petersburg is an unappealing store with ordinary clothes. In fact, the successful tandem of Japanese and European designers allowed the brand to create fresh ideas for lovers of fashionable and quality items. Uniqlo does not chase seasonal trends, this clothing is relevant at all times. Despite the lack of trendy new products, the brand always offers modern silhouettes.
Price policy
Picky Japanese manufacturers carefully care about the quality of their products, but sell them at good prices. The cost of certain categories of things does not reach 1000 rubles. This is the main and most significant advantage of Uniqlo in St. Petersburg over its competitors.
Addresses of stores in St. Petersburg
In a short period of time, Uniqlo stores in St. Petersburg opened in four shopping centers. Many Petersburgers and guests of the city managed to appreciate the innovative Heattech clothes , as well as a unique collection joint with Lemaire. Presentations of some models were specially prepared for the opening of Uniqlo in St. Petersburg. Addresses of shops:
- SEC "Gallery" (Ligovsky Prospect, 26-38).
- TRC "Summer" (Pulkovskoye Shosse, Building 25, Building 1).
- SEC "Peter-Raduga" (Cosmonauts Avenue, Building 14).
- SEC "Mega Dybenko" (Murmansk highway, 12th kilometer).