👩🏼‍🎤 🆓 🏸 Roof installations: manufacturing, installation and user reviews 👰 🎲 🔶

Signs, trolls, billboards, press walls, stretch marks - outdoor advertising catches your eye at every corner. Wherever you go - to a store or office, to a cafe or bank - it is everywhere. Outdoor advertising is expressed in various forms and forms. It allows you to convey the right information to the target audience.

Roof installation - what is it?

However, the mundane and nagging “city decorations” today no longer “catch” potential buyers. And their attention is what any manufacturer or distributor is fighting for. After all, as you know, advertising is the engine of progress, and therefore managers of advertising agencies are all trying to find new ways to attract the attention of customers to the promoted product.

Roof installations are direct descendants of medieval outdoor signs, still unusual and therefore interesting to the consumer. As the name implies, the installations are therefore roof-mounted because they are installed on the roofs of buildings.

They have an indisputable advantage over other types of outdoor advertising. First of all, by reaching a potential audience, since at the height where they are located, it is easy to notice a large installation. Especially at night, when the roof structures (roof installations), illuminated and bright, are striking.

In an outdoor advertising sign , letters are most often used. In the roof installation, a text is also used as an advertising "message", which allows you to easily perceive the phrase visually at a considerable distance and at a certain angle.

Sometimes roof installations are simply made in huge sizes. Therefore, it is required to mount a reliable and sturdy construction, which:

sufficiently stable and does not deform under its own weight;
firmly fixed, because it is placed at high altitude.

Roof installation. How it works?

The structure is located on the building above the usual level of other objects, therefore, is visible from afar. Statistics and reviews show that this option of advertising, when it "hovers" over the houses, increases audience coverage, attracts more customers to the customer company. And light and dynamic effects simply will not allow to leave the roof installation unattended. Bright advertising also benefits the city, additionally illuminating the streets and alleys.

The manufacture of roof installations involves the use of different types and options: large or small, three-dimensional or flat letters, a running line or a light panel, and even a plasma panel. A beautifully designed logo or slogan of an advertiser company will not only attract attention, but will also cause respect.

The advantages of outdoor advertising

Roof installations solve several marketing goals at the same time and have several advantages:

visually superior to other types of outdoor advertising not only in size but also in efficiency;
visible over several kilometers from any viewing angle, which will make it possible to increase brand recognition and reach more customers;
increase the status and prestige of the company and at the same time indicate its location;
classic types of outdoor advertising have long bored consumers and cause irritation, which cannot be said about the roof system.

Reasons for popularity

Scale. The imagination of a designer, customer or performer will not be limited. After all, the space on the roof of the building is enough to install an object of any size and complexity.
Variability. Elements are voluminous, dynamic, remote, a combination of various forms - all this is acceptable and will make the roof installation unique.
Brightness. In outdoor advertising of this type, internal, external, dynamic, light panel, creeping line, neon lights are used. Such illumination creates a sense of celebration and positively affects the image of the customer.
Dominance. Roof advertising installations are bright and large objects that are located above the building and attract a wider audience. This creates a positive opinion about the customer company and increases the reputation of the product. Consequently, it increases the profit from its sales.
Efficiency. No other outdoor advertising option covers a wider range of potential buyers or users.

Another new form of "big" advertising is firewalls, which also stand out for their size. A huge canvas on the wall of the building - what else can attract a person and make him pay attention to a slogan or information? The principle also works here: the number of people who read the advertisement is directly proportional to the number of potential buyers.

Production of roof installations

The production of an advertising structure on the roof of a building is a rather complicated process, which consists of:

assessing the condition of the roof surface for the possibility of installing fasteners and parts;
design development of a roof installation taking into account technological requirements;
obtaining permits for the installation of outdoor advertising;
manufacturing of the project of supporting parts;
coordination of the project in state institutions;
production of a roof installation;
installation.

As customer reviews show, when choosing a manufacturer of roof installations, it is better to work with a company that provides comprehensive services, including an architect. In addition, many are faced with the issue of renting space for advertising systems. It all depends on the owner of the building and the footage of the rented area.

Installation of construction

Typically, a roof-mounted advertisement consists of sections that are made of steel pipes. Sections, in turn, are connected by transverse pipes. Very often, the structure is fixed with concrete blocks in order to increase protection against wind gusts and vibrations.

Installation of the installation depends on the type of roof structure and the method of its implementation.

A banner banner, light box, three-dimensional letters or company details are attached to a metal structure.
The installation may have internal or external illumination.
For lighting, LEDs, searchlights, neons, fluorescent lamps are used.

What are roof fans

The roof fan, or ventilation and heating installation, is simpler and more economical in design in comparison with the classic unit. It is installed on the roof of the building and performs the basic functions of ventilation, namely, full or partial air treatment: heating, cooling, humidification, drainage, and cleaning.

Ventilation systems are widely used in public, administrative and industrial buildings, as well as in the domestic sphere. According to consumer reviews, it is not recommended to use roof installations in a private house. As a rule, they have high performance, as a result of which exhaust duct fans are installed in residential premises .