With the development of Internet technologies, new ways of making money on the World Wide Web appear. If earlier it seemed inconceivable to receive money for playing computer games, today today you will not surprise anyone. Many entrepreneurial young people and girls daily watch publications and videos in order to learn how to make money on a stream. After all, getting money for doing your favorite thing is doubly pleasant. But is it really that simple?
What is a stream?
In simple terms, a stream is a video broadcast of the gameplay on the Internet. That is the passage of a computer game. But desire alone is not enough to succeed, you need not only to be able to play, but to speak competently. The streamer should be able to think well, have an excellent sense of humor and delivered speech so that the potential viewer simply does not fall asleep watching the game. How to make money on streams? Twitch.tv is the largest of the existing sites that make this dream a reality. First you need to register on it.
How to make money on Twitch? Streaming, advertising, affiliate program
In order to begin the accumulation of capital in this way, you need to get an affiliate program. The requirements provided by the site, judging by the reviews, can hardly be called simple:
- The streamer must ensure that the average number of viewers watching the broadcast at the same time exceeds five hundred thousand people. If he tries to apply, having achieved such an indicator once, then it will be rejected.
- The streamer should broadcast his game regularly, at least three times a week.
- Content broadcast on the channel must not violate the rules. You can learn more about them on the official website.
User reviews say that all applications are reviewed by people, without any exceptions. This means that if the streamer does not reach the required results, they can make an exception for it. Naturally, taking into account the peculiarity of the content he offers. How to make money on game streams after receiving an affiliate program? There are several ways to do this.
Inline Advertising
After receiving the affiliate program, the streamer has a special button that allows you to start advertising. As soon as he clicks on it, a commercial appears. For every thousand views, the streamer will receive $ 3.5. Streamers note that it is possible to set the advertisement to automatically turn on after a manually set period of time. Players who know how to make money on a stream, despite this, are eager to get it.
Disadvantages:
- A large percentage of Internet users install ad-blocking extensions into the browser. The streamer receives a smaller amount of money from this.
Benefits:
- The streamer is not limited by the number of ad impressions; he can run it at least every minute.
Paid Subscriptions
If you delve into the topic of how to make money on streams, you can learn about the second method: subscribing to a channel for money. A paid subscription is available to those who have connected an affiliate program. It is issued for a month and gives the viewer a number of advantages, such as disabling ads, as well as new emoticons for chat. The streamer himself determines the cost of the subscription, but he must take into account that half of the money received will go to Twitch.
Not every viewer will be ready to give honestly earned or accumulated money to the streamer, especially if he has not yet risen to the level of famous players. You cannot force anyone, but experienced streamers say that you can stimulate a subscriber in several simple ways. Firstly, an interesting notification that the user has subscribed to the channel. It can be funny, beautiful, frightening, the main thing is to hook the viewer with its unusual shape, make you want to see the message. Secondly, a promise to hold a draw or competition after a certain number of subscribers appear on the channel. Thirdly, the usual gratitude, which is not forgotten by any person who knows how to make money on a stream.
Donat
Donat is a voluntary donation to a streamer for one of the electronic wallets. Previously, this method was not popular in Russia, but now more and more people want to thank a person for broadcasting in such a simple way. Links to wallets are left by every player who knows how to make money. On streams, you can often see how a text message suddenly pops up on the broadcast screen, which is subsequently read out loud by a robot or player, which is a good way to motivate viewers to donate. Some people like it when thousands of viewers hear their message.
Why should a person spend money if you can just watch and enjoy the sight? Most people reason just like that, but there are kind people who don’t mind fifty rubles just to say “thank you” to the streamer. History knows cases when people donated several thousand at a time on large broadcasts.
Sponsorship program
The idea of this method is simple. Under the window through which the broadcast is conducted, there is an empty space filled with streamers with information about themselves, links to wallets and various advertisements. Not only a player, but also many entrepreneurs know how to make money on a stream, because advertising on a page that is viewed by thousands of people every day is a great way to attract attention to their products. This method is also available to those who, for a number of reasons, still cannot get an affiliate program. The disadvantage is that the customer is unlikely to want to pay a little-known streamer.
An interesting way to advertise a product is hidden advertising. During the broadcast, the streamer, as it were, just like drinking the water of a certain company or eating chips, entertains the audience in the intervals between games with interesting videos.
How much do famous players earn on a stream?
To find out, just consider a few streamers that occupy the TOP most viewed. There is no maximum reliable information, since the players themselves keep the size of their earnings secret, but there is a formula that allows you to calculate how much you can earn on streams. If you apply it to the individuals in question, you can find out that:
- Manyrin on average earns about twenty-five thousand rubles;
- VJlink - from thirty to fifty thousand rubles;
- VeRsuta - his earnings reach two hundred thousand rubles.
The calculation formula itself is quite simple.
Conditional data:
- Fifteen hundred subscribers, one hundred of whom bought a subscription for $ 3.
- On average, a streamer gains a thousand viewers in one broadcast.
- The stream lasts for six hours.
- At an hour, the viewer sees two ads.
- Eighty percent of people will have an ad blocker installed.
- The streamer does not have a donation or sponsorship program.
First you need to calculate the number of viewed ads per day. For six hours of streaming (provided that the player launches two ads per hour), one viewer will see twelve videos. In total, two hundred people during the broadcast will watch 2400 videos, that is, the streamer will earn $ 8.4. $ 252 will be released per month.
One hundred people purchased a paid subscription, that is, a streamer will receive $ 150 for them, since half of the money will go to Twitch under an affiliate program agreement. Without a donation and purchase of advertising by enterprises, the player will earn $ 402 per month, which at the current dollar rate (62 rubles) turns into twenty-six thousand rubles.
Is it worth it to start?
Many people, having read material on how to make money on a stream, are eager to open their channel and start playing. That is why the competition here is already reaching enormous proportions. To achieve success in this difficult matter, you need not only to be able to speak well, but also to be prepared to invest a certain amount of money in channel promotion. If you are ready to treat the stream as a job, if you are sure that you are quite resourceful and witty, and the failures and mistakes typical of beginners do not scare you, then this type of earnings may appeal to you.