Dr. Martens - shoes that conquered the world!

Dr. shoes Martens in our country until recently were positioned as informal and youth. And only in recent years, for their convenience and durability, more and more often they are chosen by mature people who prefer to dress not at all defiantly. It turns out that first of all, Dr. Martens - shoes for life, not for expression? Let's try to find the right answer to this question.

Comfort is Above All

The author of the boots so popular today was Dr. Mertens, a soldier in the German army. Immediately after the war, when crossing the Bavarian Alps, a young man broke his leg. The unbearable pain of walking led him to sew new, more comfortable shoes. He himself came up with the design of a new model and immediately set to work. One of the innovations has become a special air cushion on the sole, making shoes more comfortable. The idea was truly brilliant. Dr. Martens - shoes that even now have a similar feature. In his recollections of the post-war period, Mertens wrote that looting then flourished. And while everyone was dragging valuables and trying to carry away as much as possible, he himself took only leather, fabric, threads and accessories for sewing. Ready-made shoes met all the expectations of its author and he liked it very much.

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Production start

Klaus Mertens boasted of his invention to a close friend Herbert Funk. And very soon, young people started their own business, becoming partners. The idea was great - after the war everyone was striving for comfort, really high-quality and comfortable shoes should be sold with a bang. Initially, the shoes were made in the city of Seeshaupt. Entrepreneurs have found excellent sources of raw materials. Initially at Dr. Martens shoes were made from decommissioned luftwaffe rubber as well as military uniforms. The main skin was taken from officer pants, wonderful insoles were made from shoulder straps. The success of the company came quickly enough, already in 1952 a company factory was opened in Munich, and the product range was expanded to 200 models.

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American History Martens

In 1960, Bill Griggs, owner of R. Griggs & Co., acquired a license to manufacture comfortable shoes. The new owner of the brand really liked the idea, but he somewhat modified the already quite popular shoes. Griggs coined the name Air Wair to define the design of innovative soles, and designed the With Bouncing Soles logo. Eight-hole boots with dark soles and shallow treads, considered to be classics today, are also its development. Model No. 1460 was released in 1960, and all subsequent design options with confidence can only be considered as its modification.

At first, these boots were most in demand among soldiers, police officers and people whose work was associated with significant physical exertion. Dr. Martens - shoes incredibly comfortable and durable. Such shoes are almost impossible to tear, the sole is resistant to many aggressive chemicals. Such qualities and brutal design made the brand shoes popular among informal youth. The first skinheads in Europe wore Dr. Martens, these boots have become one of the symbols of movement.

Modern brand history

Shoes, invented more than half a century ago, remain incredibly popular today. Nowadays, everyone knows the brand name Dr. Martens. Men's shoes are popular with both adolescents and quite adult men. Many girls and women choose these shoes. The quality and comfort characteristics of the brand remain at the highest level. As for the design, when buying, you should think in advance with what you plan to combine the new thing. In addition to the classic models in the company's catalog you can find extremely restrained and modest options, or, conversely, ultramodern, original ones. Today, the brand also produces clothes and accessories.

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Who is wearing?

Dr. Martens - shoes whose reviews are mostly positive. Among the fans of the brand there are world-famous stars. So, Dr. shoes Martens enjoy wearing Quentin Tarantino, Madonna, Elton John. In Russia, you can buy a pair of shoes of this brand at a price of 5-6 thousand rubles. And this is quite a bit for high- quality branded shoes . Moreover, subject to all the rules of care, shoes retain a presentable appearance for more than one season. You can purchase shoes from one of the authorized dealers or by placing an order on the company's website. Determine your shoe size Dr. Martens is also not at all difficult: the manufacturer provides correspondence tables based on foot length in centimeters.

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Many people like the shoes of this brand due to their design, but everyone who has been wearing them for at least a short time also appreciates the comfort characteristics. Such shoes are extremely comfortable, they do not rub, and the heaviness in the legs does not appear even after long walks.

Models with iron "glasses" in their noses are chosen by people working in dangerous conditions and representatives of youth movements. And indeed, such protection is able to prevent injury to the foot in the event of heavy loads falling on it. Among the huge assortment of the company, everyone will find a pair that is fully suited to his style and able to please with convenience.

Source: https://habr.com/ru/post/F33143/


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