Street fashion is developing and gaining fans after a trend is demonstrated on the streets of a big city. The legislators of this bizarre fashion industry are top models, socialite, online bloggers. Some fashion trends go unnoticed, while others are instantly picked up by ordinary people, but after two or three months they almost completely disappear and are forgotten. No stylist can predict in advance the popularity of a particular model.
What is street fashion
There are two versions of the emergence of this trend. In accordance with one of them, street fashion arose in the 50s of the last century in Britain, according to the second version - in the 80s in Japan. The main source of new trends is famous young people, for example, models, actors, TV presenters, Internet bloggers, but among them there are also representatives of the older generation: fashion gloss editors, famous fashion models in the past and Hollywood actresses. Appearing on the street in an interesting outfit and falling under the scope of the paparazzi lens, they set a new fashion trend that instantly becomes popular among fans.
Street and high fashion often borrow ideas from each other, forming a successful union of comfort and good taste. The latest trends from the pages of magazines and fashion shows adapt to everyday life, become more understandable and acceptable for ordinary urban fashionistas. Over time, this fashion direction has become an independent course and has received a new name - street-style, which is translated into Russian as "street style". The most striking and diverse street-style is presented in large cities that are considered fashion capitals: Paris, New York, London, Milan, Tokyo.
The phenomenon of street style
Photos of street fashion instantly scatter on popular Internet sites and gain the status of trends. This phenomenon is carefully studied by experts. One or two decades ago, fashionistas and fashionistas sensitively listened to the recommendations of famous couturiers and stylists, however today the leading representatives of the fashion world have lost power over the minds and hearts of fans. Designers, fashion photographers and editors of famous fashion magazines themselves go to the streets of cities in search of new ideas. Models, actresses, freshly baked bloggers become "experts", dictate the development of fashion trends, often appearing on glossy pages as an icon of style.
Such trendsetters of street fashion are welcome guests at fashion shows of the world. Their opinions carry weight, and advice is seen as a guide to action. Most likely, this trend will continue in the future, because even high fashion is becoming more and more democratic, becoming closer to ordinary urban girls "from the people."
What is the secret of street-style popularity
Rules and conventions are alien to street fashion; on the contrary, it completely ignores generally accepted norms and laws. For example, a few years ago it was considered bad form to put on sandals with socks, but today this trend is popular and very common. In dresses, it is customary to combine expensive branded items with dresses of democratic brands, mix colors and prints, combine incongruous styles and trends. The basis of street fashion images is the casual casual style, which is joined by sports, romantic, glamorous or business elements. Its main rule is comfort and freedom of expression, so street-style has become so popular.
Differences and Features
The street fashion of spring is significantly different from autumn: trends arise and instantly become popular, and then disappear just as quickly. In large cities there is a fashionable highlight.
Romantic outfits are popular in Paris, avant-garde is held in high esteem in London, ripped jeans and oversized dresses in New York, and there are several directions at once in Tokyo: here you can find a wide variety of costumes on the streets, for example, the Victorian era or in the spirit of anime.
Street fashion is incredibly popular in both summer and winter. Comfortable outfits with an interesting twist presented to the world by bloggers or actors can be found anywhere in the world. In the era of globalization, even fashion is becoming comprehensive, and trends are gaining worldwide popularity, although each city has its own unique features.