In 2015, after a long reconstruction, the legendary Central Children's Store, or Detsky Mir, opened its doors to visitors again on Lubyanka Square in Moscow.
This store is the largest in the country, its area is more than 70 thousand square meters, and without exaggeration it can be called a place where all children's dreams come true. Every day, more than 50 thousand people visit the store and get positive emotions.
"Children's World": from the past to the future
The building of the "Children's World" on Lubyanka Square was built in 1957, and only half a century later they began to repair the dilapidated building.
Now "Children's World" pleases the eye with restored facades and reconstructed interiors. In the design of the store’s vast premises, a majestic Empire is adjacent to modern innovative solutions. In such a store, neither adults nor children are bored.
Detsky Mir is a 7-storey complex for family leisure, the floors are connected by stairs and elevators.
The tale in this store begins with the threshold: the ground floor atrium is decorated with huge clocks with a pendulum (the largest in the world!), Light enters the hall through beautiful stained-glass windows based on illustrations for Russian fairy tales by I. Bilibin. A variety of performances are constantly going on stage, funny animators play with the children.
Assortment of goods in the "Children's World" on Lubyanka Square
Of course, in a children's store everyone is in a hurry for toys. On Lubyanka Square, the 1st and 2nd floors are reserved for toys - this is the world of Hamleys.
Toys are distributed by topic:
- designers, robots;
- dolls;
- for newborns.
- plush animals;
- educational and collectible toys;
- board games and for consoles.
But people not only come to this store to buy or watch, but above all to play. After all, before buying, you can practice at the selected board game, shoot from a laser machine, try out virtual glasses, ride in a magic carriage, on a carousel or train, make Easter cakes in the sandbox. In the Lego department, on a huge table of many details, parents and children collect each masterpiece with enthusiasm.
What is not in the halls of Hamleys! Trees grow from the floor, under which are Masha and the Bear’s house and Baba Yaga’s hut, rope bridges are stretched, the spaceship and Sylvanian Families’ apartment is open for visits, you can run through the musical keys on the floor or draw on special tablets ...
The store has created a real children's fairy tale!
What else can be purchased in the "Children's World":
- clothes and shoes from 0+;
- food for babies;
- strollers, bicycles, rollers, skates, skateboards, etc .;
- tents, lodges, slides;
- household appliances;
- stationery;
- books.
About 300 stores on Lubyanka Square offer the highest quality products from well-known manufacturers:
- Chicco;
- Lego
- Little pony
- Shelcore
- Nestle;
- Pampers;
- Barbie
- Peg-Perego;
- Quaps
- Moxie;
- K's-Kids et al.
Interactive scientific and educational complexes in the "Children's World"
More than 20% of the space in the "Children's World" on Lubyanka Square is reserved for entertainment and educational interactive areas: Aquarium, Library, Travel on Mars, photo zones, dinopark and others. Armed with a phone or tablet with the DTM program, you can read books, visit space or under water, chat with fairy tale heroes and dinosaurs.
Kids loved the interactive educational projects of the Children's World:
- Innopark - the center of scientific discoveries;
- Kidburg is a city of professions;
- optical city of illusions;
- culinary school;
- Cinema “Formula Kino”;
- art show of robots and dinosaur show.
Museum of childhood
On the top floor of the Central House of Artists there is the Museum of Childhood, which contains a rich collection of toys dating back to the 50s of the 20th century. Light shows are held every hour, during which you can see firsthand the history of the world's largest children's store.
And on the roof of the "Children's World" is equipped with an excellent viewing platform from which you can see the Kremlin and Kitay-Gorod, which is located below.
Shop Infrastructure
So that no one gets lost, there are signs and diagrams on each floor. On the 2nd floor there is parking. On the 6th floor there are cafes, restaurants and pastry shops.
Store Promotions
On its website, the store regularly holds a variety of promotions, giving away prizes. In the store you can get gifts, for example, delicious ice cream made according to recipes of the 50s.
How to get there
It’s easy to find the Central Children's Store, this is the very center of Moscow: Lubyanka Square, Teatralny Proezd, 5/1. Arriving by metro, you can take the underpass from the Lubyanka metro station, which leads directly to the 1st floor of the store.