Yakut diamonds "EPL Diamond" are famous all over the world. This Russian company produces diamonds, cuts them, makes unique jewelry and sells them through its own distribution networks. The stones used in the production are mined in Yakutia on the company's own mines. By the number of diamonds and diamonds exported abroad, EPL Diamond is the third largest in Russia.
History
The world spoke for the first time about EPL Yakut diamonds in 1994, when Pyotr Stepanovich Fedorov organized an experimental production laboratory for processing the most complex diamonds. In the same year, the first batch of faceted diamonds was sold, with a total value of $ 50,000.
Since 1997, the company "EPL Diamond" is a member of the largest diamond exchange in the world in Israel. Of all the Russian diamond mining enterprises, this company was the very first to join an international organization of this level.
2006 was a turning point in the company's activities. Some lines were modernized, new equipment was purchased, and the staff of specialists was expanded. The management of the company actively supported the development of diamond processing and the formation of its own distribution network.
Today, Yakut EPL diamonds are sold in excess of $ 80,000,000.
The structure of the company
EPL Diamond (Yakut diamonds) is a group of companies that includes three main structural divisions:
- lapidary plant LLC NPK "EPL Diamond", which is engaged in the processing of stones;
- jewelry company LLC "EPL Jeweler", creating unique jewelry with diamonds;
- developed retail network LLC Jewelery Chain EPL Diamond, through which retail sales of jewelry and faceted gems are carried out.
According to the company, about a hundred employees work in jewelry and lapidary production. Jewelry stores "EPL Diamond" are located throughout Yakutia, as well as throughout Russia. The head office of the company is located in the city of Yakutsk, the capital of the Republic of Sakha.
Unique technology
Some unique technologies introduced at the EPL Diamond enterprise deserve special attention. Yakut diamonds are processed on the most modern equipment. The production process is built taking into account the latest developments of Russian and foreign scientists.
Such advanced technologies as Megascope, Oji and Sarin have already been introduced at the enterprise for a long time, allowing for perfect cuts.
Jewelry production
Yakut diamonds "EPL" - the basis for the unique jewelry produced by the company. The jewelry industry is equipped with the latest technology, including the SolidScape prototyping system and the Jewelcad foundry for 3D modeling.
In the first year of the existence of the EPL Diamond, Yakut diamonds were produced in relatively small quantities. Their total cost amounted to 20 million rubles. The following year showed that the company's specialists increased this figure six times! According to the company, 2010 brought even more good results - the amount of jewelry produced reached 912 million rubles.
Assortment "EPL Diamond"
Yakut diamonds become the basis for a wide variety of jewelry. Jewelers frame them in platinum, white and yellow gold. Engagement and wedding rings, earrings, bracelets, necklaces are very widely represented in the company's catalogs and in the windows of specialized company salons.
Strong floor is not ignored either: the company offers sparkling tie clips, cufflinks, rings, rings and much more.
Everyone understands that a diamond product is not just a decoration. And not even just a status thing. In a sense, this is also a good investment. According to the company EPL, Yakut diamonds, the prices of which are unlikely to fall in the coming decades, can be a great way to invest. That is why a special line of the company was developed, which deserves close attention. It is designed specifically for children. It includes tiny earrings, delicate chains and bracelets, crosses - in short, everything that can be presented to a child. "My first diamonds" is such a proud name that this wonderful series of jewelry carries.
Constructor
The company gives everyone the opportunity to feel like a jeweler-designer. To do this, created a special program "Designer Jewelry". The customer himself can choose the shape and thickness of the ring, as well as the metal from which it will be made. Next comes the turn of stone. EPL Yakut diamonds have several types of cuts, so each client can choose what he likes best. The customer will be able to choose not only the shape of the stone, but also its weight, shade, and purity.
Forming a ring or earrings, the client immediately sees their value. The price of stones depends on cleanliness, size, method of cutting and varies in the range of 300-900 thousand rubles per carat. The cost of rings with diamonds is from 3400 to 2 000 000 rubles.
"Flaming Ice" - a unique copyright cut
The patented Flaming Ice Cutting Method is developed by EPL Diamond. Only the highest quality stones with high transparency, clarity and color are subjected to this cut.
"Flaming Ice" is one of the company's calling cards.
Commercial network
Over the years, the company has developed a huge trading network "EPL" (Yakut diamonds). Moscow ranks first among the cities of Russia in the number of jewelry stores of this brand, at the moment there are 12 branded stores in the capital. Representative offices are open in Novosibirsk, Kazan, Vladivostok, Khabarovsk, St. Petersburg and many other large cities of Russia.
Deliveries are also made abroad. Yakut diamonds and products with them are sold in Israel, China, USA, Europe.