When it becomes necessary to purchase furniture, no one relies on chance, because such a purchase is an essential part of the family budget. The buyer always seeks to find out maximum information about the manufacturer who is interested in him, so as not to make a mistake in choosing and not to spend money on products of dubious quality. And this approach justifies itself, allowing the buyer to properly navigate and make the necessary purchase.
Vileika furniture factory (Belarus): history of formation
The company has existed since 1954, however, it gained fame among buyers of other countries only in the early 90s. Such a sharp turn in the fate of the enterprise occurred due to the total modernization of the entire production and the adoption of important strategic decisions by its management, which relied on quality and regular updating of the product range, as well as on new materials for the manufacture of cabinet furniture - solid wood: ash, oak, birch, alder. Artificial materials are not used in production.
Since 2011, the Vileika furniture factory has significantly increased production areas, since the volume of products has been constantly growing since the beginning of the 2000s. For these purposes, the shop of the Vileika DOK was purchased, and new infrastructure buildings were built - an administrative-household complex with 900 m2 and a new workshop with 4 thousand m2. In addition, the company's products regularly participate in furniture exhibitions, where they often receive high awards and ratings. In particular, 2010 was marked by significant events: CJSC Molodechnomebel and the staff of the Vileika factory were awarded the Government Prize of the Republic of Belarus in the field of quality, and the Rubin furniture set for a living room was recognized as the best Belarusian product on the Russian market.
The manufacture of furniture for export is the main task of the enterprise
Despite the fact that the company's products are present in the assortment of stores in all regional centers of Belarus, and the Vileika furniture factory itself owns 13 trading houses in the republic, more than half of the products are exported. The largest salons in Moscow, St. Petersburg and other Russian cities exhibit Vileika furniture. In addition to Russia and Kazakhstan, the main regions for export, products are in demand in Georgia, Lithuania, Latvia, Estonia, Armenia and Abkhazia. Moreover, Vileika furniture factory successfully competes with well-known manufacturers in the market of Western Europe and France. To do this, in 2011, specifically for the European market, a program of modern furniture in oak was developed, which is very popular there.
Furniture of Vileika furniture factory: prices and assortment
Modernization of production allows this manufacturer to constantly update the range of products, which has more than 250 items. The produced furniture can be selected for various interiors and rooms, such as:
- bedrooms;
- kitchens;
- hallways;
- living rooms;
- Libraries
- children’s.
Also, Vileika furniture factory produces individual furniture units: tables, chairs, chests of drawers, cabinets, rustic furniture. You can’t call the prices of products low: for example, a Viliya 1M wardrobe in Russia will cost an average customer 12,600 rubles, a half bed “Viliya Ave. VMF-5092” - 22,100 rubles, a mezzanine “Viliya 1M” - 3,500 rub. All these items are from the Viliya M collection, the frame of which is made of veneered chipboard, and the facade is made of natural oak.