GAP stores in Moscow are among the most visited and beloved among young people. They feature a wide range of stylish clothes, quality shoes and fashion accessories. Of course, there are a lot of good brand boutiques in the capital, however, it is this chain of stores that stands out among everyone with its impeccable seasoned sense of style.
History of creation
The very first GAP store was opened by the Fisher family (husband and wife Donald and Doris) in 1969, in San Francisco. Its full name - Generation Gap (from the English "generation gap") did not take root, and it had to be reduced. Initially, the company was engaged in the sale of Levi's vinyl disks and jeans; later, the leaders decided to increase the range and launched several lines of children's and teenage clothes.
Over the entire period of its existence, the company managed to become almost the largest chain of clothing stores (after Zara). Chief Executive Officer - Glen Murphy, under his leadership is a staff of about 152 thousand people. The first GAP store in Moscow was opened in the Belaya Dacha shopping center in December 2008. At present, there are 10 large stores of this brand in the capital.
Assortment in GAP stores in Moscow
The American brand is famous for its concept of stylish clothes, here you can find things for absolutely everyone. That is why both old people and adolescents, as well as adult women and men, love to dress in the GAP stores.
Stylish things, created according to the latest fashion trends, are beautifully laid on the shelves. The concept of the company is the desire for convenience combined with luxury. In the GAP brand stores in Moscow, you can easily find exactly the clothes that perfectly complement your wardrobe and make your look unforgettable.
In addition to several clothing lines created by well-known designers specifically for the GAP brand, they also offer high-quality and stylish shoes: shoes, sandals, boots and shoes of various models from the famous French designer Pierre Arde. Currently, it is he who is the creator of the collection of shoes for women.
Brand-name accessories from Banana Republic, Old Navy and Piperlime are on beautiful shelving.
The highlight of the stores is the creation of a special clothing line that is designed for children of all ages: for newborns, toddlers and adolescents.
Location of stores in Moscow
In total, 10 stores of this brand are open in the capital, all of them are located in large shopping centers. The main advantage of their location is that no matter what area of Moscow a person is in, he can reach the nearest store in less than 1 hour.
The company divided its stores into three areas: GAP Women, Men and GAP KIDS. In Moscow, their addresses can match. So, for example, in the Metropolis shopping center near Voykovskaya metro station there are two large GAP boutiques: men's and women's.
Here is a list of the largest metropolitan stores:
- SEC "Afimall City" is located almost in the city center, on Presnenskaya embankment. This is a huge 6-storey complex, on the 2nd floor of which there is one of the best GAP clothing boutiques (right next to the no less famous Banana Republic brand).
- The largest GAP in Moscow is located in the Metropolis shopping center, the largest shopping center to which another wing has recently been attached. Here are opened three whole GAP boutiques, which showcase fashion items of the men's line, women's and children's (GAP Kids).
- The Okhotny Ryad shopping center is another giant that every day a whole crowd of people look into. Capital shopping is presented in a wide assortment: in addition to the GAP store, in this complex are opened such popular brand boutiques as Zara, Bershka, Pull and Bear and many others.
- One of the most conveniently located shopping centers is the Evropeisky complex. It is located on the square of the Kiev railway station, making it the most visited shopping center in all of Russia. About 140 thousand people come here every day. The territory occupied by him is simply unimaginably huge, you can find absolutely everything in it: from clothes of famous brands to household appliances and silverware. In its intricate corridors you can also find the Gap store, which pleases Muscovites and tourists with quality things at relatively affordable prices.
- Another company store is located in the eastern part of the city, in the Golden Babylon shopping center. You can get on the metro, reaching the station "Prospekt Mira".
Shops outside Moscow
In the Moscow region there is a large GAP discount store. In Moscow, unfortunately, there are no discount centers for this brand, although the prices of goods are already acceptable. A discount store is one in which clothing from past seasons is available at a very low cost. Sometimes discounts on old collections are more than 70%, which is why many shopaholics choose discount centers.
Those wishing to arrange a real shopping and not spend too much money are recommended to visit the following shopping centers:
- Gvozd shopping center is located at the intersection of 2 highways (MKAD and Volokolamsk highway), the largest discount stores of well-known brands are open here.
- TRK "Belaya Dacha" is located in the Moscow region of Kotelniki, you can get by bus or minibus from the metro stations "Bratislavskaya" or "Kuzminki".
- SEC "Vegas Crocus City" - well, let it be located on the 66th km of the Moscow Ring Road, it’s worth coming here for the accumulation of such a huge number of famous brands in one place. Address: Krasnogorsk, st. International (you can get from the station "Myakinino" or "Strogino").
Shopping from home
The company has launched an online store of goods from GAP for those who do not like shopping trips (these endless lines in fitting rooms and at the box office). Now you can use the online version of shopping, and the courier will deliver your chosen things in just a couple of hours. On the site you can find everything that there are stores. For the convenience of customers, the online store is divided into the same departments as the real one: outerwear, dresses, suits and overalls, trousers, accessories, a children's clothing line, for expectant mothers and even shoes.
You just need to choose your favorite model, determine the size, arrange courier delivery and very soon it will be possible to try on new outfits. This kind of shopping saves time and your energy. And if you add that various promotions are often held on sites and discounts are offered, then you will save money!
Prices at GAP Stores
In the United States and Europe, this brand is considered the most popular (if we draw an analogy, then GAP is like MacDonald's, only in the world of clothing). Such fame and universal love was achieved thanks to a wide range of really high-quality and stylish things, as well as a competent marketing policy. The main concept of the GAP trademark is to make accessible to everyone stylish designer items that go through three stages of quality control.
Compared with other similar brands producing clothes and accessories, the cost of goods in GAP stores is much lower. Here you can buy casual clothes and a dress for a special evening, while the children's assortment pleases with stylish things. You must admit that a baby dressed as an adult touches and delights many!
Reviews
A customer who once made a purchase in the GAP chain of stores will definitely want to come here again. Indeed, judging by the reviews of satisfied customers, an official statement by the company to triple check each product for quality is not just a marketing move. Indeed, all products are made with high quality, products have neat seams and exact fit to the size chart. Numerous reviews can be found on thematic forums and on the company's official website.